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Betcris Executives To Feature At Upcoming SBC Digital Summit LatinoAmérica Gaming Conference

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The SBC Digital Summit Latinoamérica conference is scheduled to be held next week, bringing together gaming and industry leaders to discuss how the growing Latin American (LatAm) gambling industry is poised to explode. It is the largest virtual event in Latin America, and will provide fully digital and interactive conferences, along with exhibits and networking experiences for delegates interested in the gaming and betting industry. In order to analyze the current state of the industry and emerging opportunities in the LatAm market, SBC has convened the most distinguished experts in the industry and recognized leaders to share their visions. Among these will be several executives of LatAm’s leading gaming company, Betcris.

The online summit will be held across two days next week, June 16 and 17. As with previous virtual events organized by SBC, this one promises to be a major networking and data-channeling event that everyone in the LatAm gaming industry must attend. Getting things going will be Sports Betting In Focus, a look at how sports gambling is helping catapult all other types of gaming activity across the region. It will explore how regulations are currently being implemented, as well as what the future holds for the entire Latin American gaming market.

Following a keynote speech on sports integrity from the ethics and compliance officer of the South American Football Confederation, Graciela Garay, the conference’s first panel will be held. Grey to White is designed to explore the different ways in which sportsbooks can alter their marketing messages in order to be in compliance with regulatory frameworks that are being implemented across the region, and Betcris CEO JD Duarte will be taking the stage with a couple of other gaming industry leaders to explain how things are evolving. Specific topics included in the panel discussion will be how operators can effectively promote their brands while remaining compliant, what opportunities are surfacing through sponsorship and broadcasting deals and what impact regulations will have on affiliate entities.

Joining a panel on eSports in LatAm will be Oscar Miranda Palma, Lines Manager-Esports Supervisor for Betcris. As eSports continues to become more popular and is now a key vertical for gaming operators during the COVID-19 pandemic, new challenges have been brought to the forefront of the vertical. Companies are seeking out new ways to engage fans, and Palma will be discussing how operators can learn from what has already been established in regions such as the US and Asia.

There are ample opportunities for LatAm operators to build upon the success of other areas, and LatAm eSports activity has the potential to be a huge revenue stream for companies that implement the proper structures.

Also speaking at the summit will be Fernando Garita, the head of business development at Betcris. He will focus on lottery operations in LatAm, joining delegates to discuss how lotteries are currently being run in different LatAm countries and what is in store for the future. Lotteries have always been a significant part of gaming operations throughout the region, and are gaining more importance in light of the global pandemic as a means of keeping revenue-generating channels open.

SBC Digital Summit Latinoamérica is going to set the stage for how operators introduce new solutions going forward, which will enable better, more solid growth for the region’s gaming initiatives. According to SBC founder and CEO Rasmus Sojmark, speaking about the event at the end of May, “This is a fantastic way to kick-off our first-ever dedicated Latin American event, as some of the most influential executives in the industry join us to outline how the sports betting sector can achieve its potential in the region.”

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Arturo Vidal is the new ambassador of the betting site Estelarbet

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Arturo Vidal is the new ambassador of the betting site Estelarbet

 

Estelarbet, Chile’s leading betting site, is proud to introduce Chilean soccer legend Arturo Vidal as its new brand ambassador. The alliance with Vidal, the Chilean with the most titles in history, marks an important milestone for Estelarbet, as he will exclusively promote its entertaining variety of online casino games, spread responsible gaming and provide an impactful gaming experience. Within the strategic agreement, it was established that the sports betting and online casino will include new branded content activations, face-to-face events and community outreach with the widely known “King”.

Sebastián Salazar, CEO of the brand commented: “It is an honor to welcome a true King of Soccer to the Estelarbet crew. We are excited to have Arturo Vidal associated with the brand. I’m sure his presence will help us generate greater awareness that soccer, sports betting, and online casino are all a form of entertainment, as long as they are done responsibly.”

Estelarbet celebrates the Chilean heritage and the genuine love for online gambling that unites them with the soccer player, both being a real case of success on the national and international playing field. His career, which includes truly stellar moments such as his time in the golden generation, being the two-time champion of America with the Chilean national team, being the Chilean soccer player who won the most consecutive First Division leagues, winning 1 title in all the teams he has played, makes him an inspiring figure and idol of the sport at a national and international level.

Jimena Agudelo, Marketing Manager of Estelarbet said: “Our goal will always be to create exceptional and legendary experiences and who better to represent us than a true star like Arturo. His passion for the game, his dedication and commitment are the perfect reflection of the values we defend at Estelarbet. Without a doubt, he is the best strategic partner we have chosen to represent and increase the visibility of the brand not only in Chile, but also in Latin America.”

This partnership will undoubtedly enhance the entertainment, betting and gaming experience for the brand’s customers and provide them with unparalleled content with the fastest payouts in the sector.

Karla Porto, Influencer Manager says: “Estelarbet’s partnership with Arturo Vidal, is a bet on the great visibility and recognition he has worldwide. With more than 20 million followers on his Instagram account, he has a broad base, which translates into a massive platform to promote the brand, reaching a diverse audience passionate about soccer and sports in general. This will undoubtedly boost Estelarbet’s visibility regionally and attract new users interested in sports betting.”

With Arturo Vidal as the brand’s star, Estelarbet continues to reaffirm its commitment to offer an extraordinary, exciting and safe gaming experience for all users of the platform in Latam.

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Continent 8 Technologies set to debut in Brazil: Latin America’s next iGaming frontier

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Full-service digital and cloud infrastructure provider to support customers launching in the fast-growing, emerging regulated Brazilian market with its cutting-edge solutions

Continent 8 Technologies, the award-winning managed hosting, connectivity, cloud and cybersecurity provider to the global iGaming and online sports betting industry, is set to launch in Brazil. This strategic expansion aims to address growing customer demand in this rapidly emerging market. The move comes in anticipation of the market’s quick progression towards a comprehensive regulation of its online offering, with an expected launch in the summer of 2024.

Its move into Brazil strengthens its position in the wider Latin America region, where it has taken an ambitious first-to-market approach to deliver tailored solutions to customers in the likes of Colombia, Peru and Puerto Rico. Brazil adds to a private network spanning more than 100 locations across the world, making it one of the Top 20 best connected networks globally.

Operators and suppliers in Brazil will be able to benefit from Continent 8’s full suite of innovative and reliable digital and cloud infrastructure solutions including a Public Cloud, a scalable and cost-effective offering, with a usage-based commercial model to suit the customer.

Customers will also be able to access its Gaming Exchange, a powerful private internet that offers unrivalled speed, capacity, and security, as well as a full suite of cybersecurity solutions designed to combat the ever-changing threat landscape.

Cybersecurity will be a major concern for both operators and suppliers making a move in Brazil as it is a hotbed for cyber-attacks, in addition to the iGaming and online sports betting industry being one of the most vulnerable to attack ahead of healthcare and finance.

Luana Monje, Sales Executive at Continent 8 Technologies, said: “Brazil looks set to be a hugely significant market and one that our customers are keen to explore.

“Digital and cloud infrastructure is the foundation of any successful online business, and we are delighted to be launching in Brazil to support new and existing customers with our solutions and services as they make their move in the market.”

Continent 8 has strategically positioned itself with certified operations in various locations across Latin America. This recent expansion into the Brazilian territory is integral to Continent 8’s long-term Latin American and global growth strategy as the company looks to deliver essential local, technical, and regulatory support in each new and emerging market.

Michael Tobin, Founder and CEO of Continent 8 Technologies, added: “For more than 25 years, we have been supporting customers as they launch into new and growing markets, and we couldn’t be more excited to be doing this in Brazil.

“This is a market that offers tremendous potential to both operators and suppliers, but they must have the right foundation in place to maximise the opportunities on the table. Continent 8 has the experience, expertise, and solutions to help businesses do just that.”

 

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Internet Vikings and Casinogate Partner in Latin America

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Internet Vikings and Casinogate Partner in Latin America

 

Innovative game studios aggregator Casinogate has chosen to partner with Internet Vikings, a leading supplier of cloud hosting solutions for sports betting and iGaming. Internet Vikings provides its private VMware cloud hosting services to Casinogate, supporting their move into the Latin American market.

At the core of its business model, Internet Vikings assist companies expanding into new territories to start small and scale their infrastructure as their business grows. This perfectly aligns with Casinogate’s vision for a measured and successful launch in Latin America.

“Our tailored approach enables clients to invest in what they need now while providing the assurance of scalability as their operations widen into Latin America or elsewhere. This partnership allows Casinogate to focus on what they do best – creating exceptional games – while we handle the critical infrastructure,” shares Rickard Vikström, CEO and Founder of Internet Vikings.

One of Internet Vikings’ most distinguishing features is its commitment to personalized service. André Castro, Co-Founder and CEO of Casinogate, adds: “Their key account manager worked closely with us to understand our specific needs for the Latin American market. They developed a solution that scales perfectly with our anticipated goals, ensuring a smooth transition.”

​From a technical standpoint, Internet Vikings leverages VMware, renowned for its user-friendly interface and reliability. This has translated into enhanced performance for Casinogate, with minimal latency experienced on their platform.

“Internet Vikings’ expertise in hosting and focus on strong partnerships make them an essential asset. We’re assured in delivering premium gaming experiences to our Latin American audience. Their professionalism, particularly during the initial VMware setup, instilled great confidence in us,” André Castro concludes.

The partnership between Casinogate and Internet Vikings exemplifies how industry leaders can leverage innovation and collaboration to achieve mutual success. By combining Casinogate’s thrill-seeking games with Internet Vikings’ cloud solutions, both companies are laying the foundation for a promising future in Latin American online gaming.

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