YOUR APP IS READY, EMPEROR! CAESARS ENTERTAINMENT LAUNCHES CAESARS SPORTSBOOK ALL-NEW MOBILE SPORTS BETTING APP WITH NATIONAL MARKETING CAMPAIGN
Caesars Entertainment, Inc. unveiled Caesars Sportsbook, a new way to experience sports betting with a multi-million dollar comprehensive marketing campaign. The culmination of a drive to create a best-in-class sports betting…
AGA Supports Streamlining Problem Gambling Resources for National Advertising Campaigns
The American Gaming Association (AGA) is recommending a new approach to national advertising campaigns to allow the use of national gambling helplines. Most customers enjoy gambling as a form of entertainment—but for those who no…
British Columbia Lottery Corporation Appoints Genius Sports As Official Data Provider
Leading North American lottery operator chooses official data provider to power sports betting products in multi-year deal Genius Sports Limited, the official data, technology and commercial partner powering the ecosystem connecting…
Sports Betting Vs Netflix – $300 Monthly Sports Betting Wallet Can Be Less Costly than A Netflix Subscription
The Game Day has run various simulations and compiled research that shows how sports betting as entertainment can cost roughly the same (over time) as a Netflix subscription or similar monthly cost. As US sports betting reaches new…
Hard Rock’s Temporary Casino in Rockford Set to Open in October
Hard Rock International is going to open its temporary casino in Rockford in October. The temporary casino can be open for up to two years while the permanent casino is built. The location at Giovanni’s Restaurant and Convention Center…
ZEturf extends its deal for premium North American racing content with XB Net
French giant supplements its U.S. horse racing data package in new agreement with leading Stateside supplier XB Net, the leading provider of premium content for North American horse racing, has signed a new distribution deal with…
SCCG Management and Data Sports Group Partner to Deliver Sports Content and Analytics to the Media Industry
Stephen Crystal, Founder of SCCG Management, announced the completion of an agreement with Sowbhagya Shetty, CEO of Berlin, Germany based Data Sports Group (DSG), for a strategic consulting and business development in the US media…