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Louisiana Gaming: Threat From Texas, Plus More Parishes Could Legalize Sports Betting




If Texas ever approves commercial casinos and sports betting, Louisiana could see a big falloff in gaming revenue, says the Bayou State’s top regulator.

“It’s going to be a huge blow to Louisiana,” Ronnie Johns, Louisiana Gaming Control board chairman, said.

Johns, who is retiring at the end of June after three years as chairman, spoke with in a wide-ranging interview on “The Edge.”

Johns also said additional parishes in Louisiana could approve sports betting within a few years. In addition, he expressed doubt that a tax hike is coming on sports wagering in the state.


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Texas Might Not Expand Gaming Until 2030s: Johns

A 75-year-old former Republican state senator, Johns noted that Louisiana has already gone 35 years with legalized commercial gaming, while Texas still doesn’t have it. Louisiana has since seen the build up of first-rate casino resorts in the state, he noted.

In Texas, sports betting and Las Vegas-style commercial casinos are prohibited. Efforts at the Texas Legislature to expand gaming have been unsuccessful. To date, sports betting is legal in 38 states and Washington, D.C.

Currently, Louisiana benefits from Texans like “Mattress Mack” traveling next door to the Bayou State to gamble. Houston, the fourth most-populated city in the U.S., is only about two hours from Lake Charles, Louisiana.


Johns said he sees gaming expansion happening one day in Texas, the nation’s second most-populated state. However, that might not occur until well into the 2030s because of opposition from anti-gaming lawmakers and others, he said.

When it does happen, it will have a negative impact on Louisiana.

“We’re predicting a 50% decrease in state revenue, should that happen,” Johns said. “It’s going to be big.”

No Tax Hike On Sportsbooks, Some Parishes Might OK Sports Wagering

During the interview on “The Edge,” Johns also addressed other gaming-related issues facing Louisiana, including:


A national conversation about an increase in sports betting taxes in some states.

Johns said he has not heard any rumor or discussion about a tax hike in Louisiana on sports wagering.

“Sports betting’s been highly successful in Louisiana,” he said. “It’s actually brought in more money than projected. With that being said, I just don’t see any movement at this time to increase taxes.”

Legalizing sports betting in the nine parishes where it is currently prohibited.

Johns said he anticipates a public vote will occur in some of those parishes to legalize sports betting. Those nine parishes previously rejected sports betting, while 55 parishes approved it.


“I’m not sure that all nine will get there,” he said. “I predict over the next, say, four to five years you could probably have half of those attempting to approve sports betting again.”

The implementation in Louisiana of online casino gaming, known as iGaming, allowing bettors to play casino games such as slots and craps on their smart phone or computer.

Johns said there is a conversation in the state about the issue, but the casino industry itself is divided — some want it, others don’t. That sort of division makes legislative approval difficult, he said.

“The other aspect is going to be those legislators who view it as an expansion of gaming,” he said. “You’re going to have some pushback from some of the traditional Christian-based organizations, such as the Family Forum here in Louisiana and others who are traditionally anti-gaming.”

More riverboat casinos moving their operations ashore.


Johns said he does not think all 15 riverboat license holders will ultimately build casinos on land. A handful already have moved ashore or are in the process of becoming land-based.

“I see a point where we’re going to have a number of them do it,” he said. “I don’t think we’ll ever get to the point where all 15 are going to do that. Just from the economic standpoint, is it feasible for them to do that?”


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Compliance Updates

Betsson Obtains Local Gaming Licenses in Peru




A subsidiary of Betsson AB has obtained its first local licenses for the newly regulated market in Peru. The licenses cover online casino and sports betting for the Betsson and Betsafe brands. Further, licenses for the Inkabet brand are expected to be obtained soon.

Betsson began its Latin American venture already in 2008 and has since then positioned itself as the most recognized sports betting brand in Peru. In 2019, the Group further strengthened its position toward the country with the launch of its Betsafe brand. Two years later Inkabet, a Peruvian-facing sports betting and online casino business, was acquired.

Besides the new licenses, the Group holds licenses in two other key markets in the region, Colombia, and Argentina. In Argentina, Betsson holds licenses in Buenos Aires City, Buenos Aires province, and Córdoba.

Pontus Lindwall, President and CEO of Betsson AB, said: “We have really looked forward to Peru introducing a local regulation and are very pleased with the issuing of these licenses. With this announcement, we affirm our commitment to the local economy and the new regulatory framework in the country.”

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QCI’s Andrew Cardno to Speak at the Casino Marketing & Technology Conference




Andrew Cardno, the Chief Technology Officer of Quick Custom Intelligence, will be a featured speaker at the Casino Marketing & Technology Conference, taking place at the Grand Sierra Resort & Casino in Reno, Nevada. On July 17, 2024, Cardno will present an engaging session focused on strategies for casino marketing during these unpredictable times.

In his session titled “Effective Marketing Strategies for Casino Operators in a Volatile Economic Landscape,” Cardno will delve into innovative marketing tactics that can help casino operators navigate and thrive amid economic uncertainty. Drawing inspiration from Nassim Taleb’s groundbreaking work “The Black Swan,” Cardno will explore how leveraging unpredictability can become a powerful tool for casino marketers.

Attendees will gain insights into long algorithmic gaming tactics and how to adapt to the evolving convergence of entertainment and gambling. Cardno’s approach emphasizes agility and responsiveness, enabling marketers to stay ahead of sudden market changes and maintain sustained engagement and profitability.

“In these unpredictable times, it’s crucial for casino operators to embrace volatility and turn it into an advantage. By leveraging advanced marketing strategies and long algorithmic gaming tactics, we can create a more resilient and adaptive approach to casino marketing. This session will provide actionable insights to help marketers navigate the challenges and opportunities that lie ahead,” Andrew Cardno, CTO of Quick Custom Intelligence, said.


“We are thrilled to have Andrew Cardno speak at this year’s conference. His expertise in data-driven marketing strategies and his ability to draw on concepts from thought leaders like Nassim Taleb will provide invaluable perspectives for our attendees. This session promises to equip casino operators with the tools they need to thrive in today’s dynamic economic landscape,” Deana Scott, CEO of Raving, said.

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Latest News

The Future of Gaming: Virtual Coin Exclusive Slots




Within the last few years, there has been a significant change in the gaming industry towards digital assets. One of the most noticeable changes in this trend is the rise of virtual coin-based casinos. Among the numerous games at one’s disposal, slots are a preference for plenty of individuals. With the recent technology advancements, there is high hope for exclusive slot games that use virtual coins. We’ll discuss what lies ahead in terms of virtual coin-exclusive slots.

Immersive Technologies Reshaping the Slot Experience

The integration of augmented reality (AR) and virtual reality (VR) is set to transform slot gaming. These technologies will create more engaging and interactive environments for players. Imagine spinning reels projected onto your living room wall or stepping into a fully realized virtual casino. AR slots could overlay digital elements onto the real world, seamlessly blending the physical and digital realms. VR, on the other hand, might transport players to fantastical settings for their slot adventures. Picture yourself spinning the reels in an underwater city or on a distant planet. These immersive experiences will add new layers of excitement to traditional slot gameplay.

The social aspect of gaming will also evolve with these technologies. Players could interact with each other in virtual spaces, sharing the thrill of big wins. Friends could meet in virtual coin casinos, regardless of their location. This social dimension could make slot gaming a more collaborative and communal experience. As the technology becomes more accessible, we expect to see a surge in the popularity of these immersive slot games.


Enhanced Transparency and Fairness Mechanisms

Trust is paramount in online gaming, even when you play Yay Casino slots. Future virtual coin slots will likely incorporate advanced fairness proofs and transparency measures. Blockchain technology could play a crucial role in ensuring the integrity of game outcomes. Each spin could be recorded on a public ledger, allowing players to verify results independently. This level of transparency would build confidence and trust among players.

Smart contracts could automate payouts, ensuring instant and accurate disbursement of winnings. These self-executing contracts would eliminate the need for manual processing, reducing errors and delays. Players could receive their gifts and bonuses immediately after a winning spin. Using decentralized systems could also enhance security, protecting players’ assets and personal information. As these technologies mature, we can expect virtual coin slots to become even more secure and trustworthy.

Artificial Intelligence Driving Personalization

Artificial Intelligence (AI) is set to revolutionize the slot gaming experience in numerous ways. AI algorithms could analyze player preferences and behaviors to offer tailored game recommendations. This personalization could extend to the games, with AI adjusting difficulty levels and bonus features. The result would be a more engaging and satisfying gaming experience for each player.


AI could also enhance the storytelling aspects of slot games. Imagine slots with adaptive narratives that change based on your choices and playstyle. These intelligent systems could create unique storylines for each player, making every session feel fresh and exciting. Additionally, AI could help identify potentially problematic behaviors, promoting responsible gaming practices. By analyzing patterns, AI could offer proactive support and resources to players who may need assistance.

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