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GeoLocs, by mkodo, announces new partnership with Rhino Entertainment Group for Ontario launch

GeoLocs, by mkodo, has struck its latest geolocation partnership with the fast-growing iGaming operator Rhino Entertainment in Ontario.
The development sees mkodo’s geolocation verification service, GeoLocs, provide Rhino Entertainment Group and its CasinoDays players across Ontario with an enhanced location verification experience, delivering the ability to play safely, securely and fraud-free.
Already live in Ontario for several months, Rhino Entertainment now benefits from GeoLocs’ frictionless, user-experience offering. The powerful solution ensures that Rhino Entertainment’s players no longer have to download a companion app to verify their location on mobile web or desktop browser, but simply have to give location permissions to access the casinodays.com offering on either mobile web or desktop browser.
Moreover, through the self-service GeoLocs Portal, Rhino Entertainment can easily and swiftly manage and interpret real-time statistics and report any suspicious activity thanks to the intuitive interface.
Ross Parkhill, CEO at Rhino Entertainment, added: “By partnering with GeoLocs and its geolocation verification service to elevate our offering in Ontario, we are confident that we will offer our players in the province a seamless and secure experience, while also meeting the regulatory demands of the province.
“The focus on user experience and the intuitive, self-manageable interface behind GeoLocs was a key driver in our decision to integrate the service and work with the team at mkodo. We’re excited to offer our players the best UX, in terms of location verification, in Ontario.”
Stuart Godfree, Managing Director at mkodo, said: “We’re proud to support another fantastic operator as it establishes itself in Ontario’s iGaming market, providing Rhino Entertainment’s players with a seamless UX when verifying their location.
“Rhino Entertainment is a fast-growing online gaming operator, offering its online gaming products out of several regulated jurisdictions and we’re excited to support its journey in the province and expansion throughout the rest of North America.”
GeoLocs was the first cross-platform geolocation provider to go live in Ontario. The service was officially launched to the industry in January 2023, however, it has been live and evolving for over 10 years, having historically been available exclusively to mkodo’s iGaming app clients. GeoLocs was built specifically to support iGaming operators, ensuring they are operating in accordance with local regulations.
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First EveryMatrix US content aggregation deal live with betPARX

SlotMatrix, the industry’s largest content platform, is live in New Jersey with its first US games aggregation deal with the betPARX brand.
BetPARX is now able to offer its customers exclusive EveryMatrix games plus a host of best-performing, third-party live and slots content including Evolution Gaming’s ‘One Stop Shop’ portfolio from studios such as NetEnt, Red Tiger, NoLimit City and Big Time Gaming.
EveryMatrix is the first supplier to integrate and launch Evolution’s One Stop Shop range of games in the US – another significant milestone for the industry’s fastest growing technology and games provider.
BetPARX’s aggregated content is further enhanced with EveryMatrix’s gamification and player engagement features including free spins, leaderboards and tournaments.
SlotMatrix will become the US operator’s leading iGaming content aggregator and expand its reach to a further two states, Pennsylvania and Michigan, in the first quarter of this year.
SlotMatrix is the iGaming industry’s largest casino aggregator with more than 300 studio partners and 33,000 games.
EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.
Erik Nyman, President, EveryMatrix Americas, said: “Going live with our first ever aggregation agreement with such a great partner as betPARX is a real milestone for the EveryMatrix business in North America.
“Not only does our SlotMatrix platform open the door to a vast variety of content from leading iGaming suppliers such as EveryMatrix Games and Evolution, but it crucially also means betPARX customers can now significantly enhance their gaming experiences by playing the best and most exciting slots and live games the US market has to offer.”
John Dixon, COO, betPARX, said: “Our integration with EveryMatrix means our players will benefit from superior gaming experiences by accessing the most in-demand titles, amplified by numerous gamification features that will further level up their enjoyment and engagement. We’re excited to see the results across all three states.”
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SCCG Management Announces Sponsorship Agreement with Voluum

SCCG Management, a global leader in gaming advisory services, has announced a new sponsorship agreement with Voluum, a leading performance tracking and optimization platform in helping iGaming affiliates and operators to increase their results from the paid media and SEO campaigns. This partnership will combine Voluum’s cutting-edge tracking and AI-based optimization technology with SCCG’s expansive industry network and strategic business development initiatives.
Voluum offers a cloud-based platform designed to measure and optimize every stage of advertising campaigns, from player acquisition and first-time deposits (FTDs) to ongoing engagement and return on investment (ROI). Cooperating with global gaming operators, including industry giants like Betsson Group, LeoVegas.com, and 1xBet, Voluum’s real-time analytics and AI-driven campaign optimization have consistently delivered measurable results for operators across multiple markets. Through this partnership, SCCG Management will integrate Voluum’s expertise into its growing ecosystem of partners, offering valuable tools and insights to enhance marketing efficiency, player engagement, and operational transparency across iGaming and sports betting campaigns.
“Voluum’s platform is an industry game-changer, delivering exceptional insights and optimization tools for operators and marketers. This partnership represents our shared commitment to empowering businesses with smarter, data-driven strategies that drive tangible results. We’re excited to integrate Voluum into our network and explore new opportunities together,” Stephen A. Crystal, Founder and CEO of SCCG Management, said.
“Imagine having one dashboard to control all your media spend and results from every channel and brand you work with. It’s here – Voluum,” Marcin Kumiega, Business Development Director at Voluum, said.
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FanDuel Reveals Nearly Half of its Customers Engaged with “My Spend” During the 2024-25 NFL Season

FanDuel, North America’s premier online gaming company, has revealed that during the 2024-25 NFL Season nearly half of its customers, approximately 3.5 million, reviewed their play activity using My Spend, a new personalized responsible gaming dashboard. The growing adoption demonstrates that customers are engaging with RG tools that provide personalized insights that help them to manage their time and spending on the platform.
My Spend provides customers with detailed insights on their deposit and betting activity, including amount deposited and net winnings over the last seven days, four weeks or three months. The My Spend dashboard also encourages customers to utilize the existing suite of responsible gaming tools FanDuel offers, including deposit limits and wager limits. To promote and normalize the use of responsible gaming tools, FanDuel launched a bespoke My Spend advertising campaign during the NFL playoffs across broadcast television, digital and paid social.
“We want our customers to know what they are spending and to ensure they are within their comfort zone. Since the launch of My Spend, we’ve seen a meaningful rise in engagement with tools that give our customers the ability to create a personalized plan to manage their play. We’re encouraged by the progress and remain steadfast in our commitment to making responsible play a natural part of the FanDuel experience for all customers,” Jill Watkins, Senior Commercial Director of Responsible Gaming at FanDuel, said.
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