Latest News
Estelarbet, the Latin American leader in Sports Predictions, launches operations in Ecuador
Estelarbet, a Latin American leader in Sports Betting, launched its operation at the Atahualpa Stadium in Quito.
The Atahualpa Stadium in Quito was once again a meeting place, but this time we’re not talking about a Copa Libertadores final or a concert by Marc Anthony or Romeo Santos. This time, it was a Sports Betting platform that was launched and presented to the Ecuadorian audience, especially those from Quito.
In an unprecedented event, this brand, which is also present in Brazil, Peru, and Chile, held a unique showcase encounter. The match featured Club Atlético Vinotinto (the team of the renowned Luis “Pichu” Escalada) against the “All-Star Team” of Estelarbet (composed of TV personalities, influencers, and former players). Club Atlético Vinotinto emerged victorious, claiming the coveted Estelarbet Cup 2023. This event took place on Friday, August 25th, at 9:00 PM in prime time, following the Liga Pro match between Club Deportivo El Nacional and Cumbaya S.C, which ended in a 2-2 draw.
The launch of Estelarbet comes in the context of the legalization of sports betting sites, with their tax regulation established by the Organic Law for the Strengthening of Family Economy, approved by the Constitutional Court on June 16 of the current year. The law introduced a 15% tax for Sports Betting companies domiciled in Ecuador, calculated based on total generated income and commissions minus paid prizes. For companies not domiciled in Ecuador, the 15% tax will be calculated on the monthly betting value. This law, which is already in effect, establishes a tax framework that will apply to these companies starting January 1, 2024.
During the event on August 25th, Estelarbet also participated in a press conference with the presence of around 12 major media outlets from the country, where we revealed some of the upcoming surprises. Estelarbet’s CEO, Sebastián Salazar, stated: “We are very excited to start our operations in the country. As you know, there are sports betting sites of all kinds, but we are a Latin American sports betting site. Our company will start hiring local staff and establishing offices here. For us as a company, Ecuador has always been a country we’ve been looking at and have had an interest in participating in. There’s a recent legislative change, and we believe that this legislative change, which introduces a 15% tax for sports betting companies, is quite positive from the perspective of fiscal revenue. We are thrilled to be able to offer an attractive and differentiated range of markets and an entertaining offering to captivate the Ecuadorian audience and also contribute to the country’s sports development.”
In line with Ecuador, other countries in the region are currently processing local regulations. Peru has already approved its regulations, Chile is currently in discussion, several provinces in Argentina have operational regulations, and Brazil has approved regulations for sports betting sites, although there’s no clarity on the effective date of their complementary rules. Colombia has had regulations since 2017, and the fiscal revenue from betting contributes to financing healthcare for Colombians through Coljuegos.
Estelarbet offers over 30,000 markets every month for a variety of sports, including soccer, basketball, volleyball, tennis, MMA, baseball, and many more. Their platform is available on both Android and IOS. Additionally, they highlight that they are in the process of integrating with all available payment methods in Ecuador, they have payment networks in stores, and they provide 24/7 online support.
As CEO Sebastián emphasized: “It was a magical night; Tri players were invited, but unfortunately, they had work commitments. Our prizes dazzled, we shared with clients, influencers, and company partners in an exclusive dinner. At Estelarbet, we are committed to bringing a next-level gaming and entertainment experience to Ecuador. We are filled with excitement as we commence our journey in Ecuador, positioning ourselves as the Sports Betting platform where stars play.”
Compliance Updates
Licenses received: RockApp strengthens its position in the US iGaming market
RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.
These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.
This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.
“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”
Latest News
BetMGM Secures Exclusive Online Casino Content Rights to “Family Feud” and “The Price is Right” with Fremantle Partnership
BetMGM, a leading iGaming and sports betting operator, announced a new and exclusive online casino rights partnership with Fremantle, a world leader in creating, producing and distributing entertainment content for over 100 years. The multi-year agreement secures the intellectual property rights for iconic game shows “The Price is Right” and “Family Feud” for slots, table games, and non-traditional casino games. The partnership establishes the foundation for BetMGM to create customized online casino content around both game show brands.
“This partnership unlocks various ways for BetMGM and Fremantle to collaborate and expand our brand. ‘Family Feud’ and ‘The Price is Right’ are two of the most popular game shows in North America, and we look forward to bringing their fun and excitement to our online casino in various exciting ways,” said Adam Greenblatt, Chief Executive Officer of BetMGM.
During select weeks throughout the upcoming seasons, BetMGM will be featured as a sponsor with exclusive, never-before-seen partnership integrations for “Family Feud” and “The Price is Right”. Throughout 2025 BetMGM and Fremantle will reveal additional details on these planned partnership activations.
Suzanne Lopez, COO of Fremantle North America, said: “Our exclusive deal with BetMGM and our premier game show IP represents a significant milestone for us both. This innovative collaboration paves the way for in-game branding across diverse online casino categories, while also providing opportunities for integrated TV sponsorships. It’s all about enhancing how fans of ‘The Price Is Right’ and ‘Family Feud’ connect with the shows in fresh, immersive ways.”
The company’s award-winning online casino is home to over 3500 titles across North American markets and one of the largest state-by-state exclusive jackpot networks. BetMGM’s jackpot network currently consists of more than 20 game titles including popular games such as MGM Grand Millions, Bison Fury, and Loot’En Khamun and the Dead Sea Scrolls.
Canada
BetConstruct Becomes the First iGaming Company to Offer Both B2B and B2C Licenses in Canada through Affiliate Entity
BetConstruct, a global pioneer in iGaming and sports betting solutions, has announced a significant milestone in the gaming industry. Through its affiliate entity, BetConstruct has become the first iGaming company authorized to facilitate the issuance of both Business-to-Business (B2B) and Business-to-Consumer (B2C) licenses. This remarkable achievement was made possible by obtaining a direct license authorization from the Tobique First Nation in Canada.
The Tobique First Nation, renowned for its innovative and forward-thinking regulatory approach, has entrusted BetConstruct’s affiliate entity with the authority to oversee applications and facilitate the issuance of licenses from its jurisdiction. This partnership underscores shared values of innovation, transparency, and a commitment to responsible gaming practices.
This historic development places BetConstruct at the forefront of the Canadian iGaming market, redefining the opportunities available to gaming operators. By leveraging its affiliate entity’s licensing capabilities, BetConstruct empowers businesses to navigate a streamlined and transparent regulatory environment, unlocking new opportunities for growth and innovation.
“At BetConstruct, we’ve always strived to push the boundaries of what’s possible in iGaming. This landmark achievement with the Tobique First Nation reflects our unwavering dedication to creating opportunities for our partners while upholding the highest standards of responsibility and integrity in gaming,” said Vigen Badalyan, Co-Founder of BetConstruct.
The issuance of dual licenses under the watchful eye of BetConstruct’s affiliate not only highlights BetConstruct’s commitment to supporting its partners but also reinforces the company’s role as a trusted leader in the global iGaming landscape.
This milestone signals a new era for regulated iGaming, as BetConstruct takes bold steps to establish a robust ecosystem for operators and consumers alike. With its direct license authorization from the Tobique First Nation, BetConstruct is setting a new standard for innovation, consumer protection, and sustainable growth in Canada and beyond.
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