Latest News
What to Look for in a Good Online Sportsbook

There are many US states, where you can use a sportsbook to wager on your favorite sports and teams legally. As dozens of different betting sites are available, it can be challenging to choose which one is best.
Fortunately, that’s where we come in. Our experts have decades of sports betting experience, so read our list of top things to look out for when choosing an online sportsbook.
Differences between Sportsbooks
You’ll notice that there are a lot of similarities between sportsbooks, with most sites choosing to have the same layout. You’ll find a list of sports on the left, your bet slip on the right, and markets in the middle. However, the similarities tend to end there.
Every betting site has different welcome bonuses, promotions, markets, bet types, odds, and more. By choosing one sportsbook, you may get an excellent welcome bonus but be unable to wager on your favorite sports. Likewise, you could choose a betting site with tons of markets to bet on but a terrible mobile app. However, there are some things to look out for when choosing a sportsbook that will help you get the best quality platform.
Welcome Bonuses
Some online sportsbooks like Bovada offer a welcome bonus exclusive to new players. A welcome bonus gives you a boost when you register an account, such as a chance to play for free or make a profit. You usually need to fulfill terms and conditions like minimum deposits or minimum odds.
Below, we’ve listed some of the most popular types of welcome bonuses:
Deposit Match Bonus
With a deposit match bonus, a sportsbook will match your qualifying deposit up to a percentage with bonus funds. Many betting sites will provide deposit match bonuses as high as 100%, letting you effectively double your money. However, every deposit match bonus will have a limit. You can use your bonus funds like cash to wager on markets like moneylines, point spreads, and totals. Good sportsbooks will offer deposit match bonuses with high percentages.
Most deposit match bonuses will have wagering requirements, which tell you how many times you need to use your bonus funds before you can withdraw. The best online sportsbooks will provide these promotions with low wagering requirements, giving you a good chance of making a profit.
Risk-Free Bet
Rather than giving you funds for depositing, a risk-free bet will cover the losses of your qualifying bet. The sportsbook will set limits on this, such as a maximum bet and minimum odds, and if you meet the requirements, your wager will be protected.
If your bet wins, you will get your stake and profit back. However, the betting site will give you free bets equal to your stake if it loses. You can use these free bets for wagering and withdraw any profits. However, this does not include the value of the free bets.
No Deposit Bonus
Some sportsbooks will provide you with welcome bonuses you can use without needing a deposit. You just need to create an account or opt in and claim the promotion. You can get free bets and bonus funds, which you can use for betting. While there isn’t a minimum deposit, there may be other terms and conditions like minimum odds and time limits.
Markets Offered
The best online sportsbooks will provide markets for a wide variety of sports. Most operators will offer betting lines on the major leagues like the NFL and NBA, but you’ll also find smaller competitions like the NCAAF and NCAAB. In addition, sportsbooks will also cover niche sports like MMA and NASCAR.
Most sportsbooks provide between ten and 20 different sports and more competitions within those sports. You should look for a sportsbook near the top end of this scale to give yourself more options while wagering. However, if you are only interested in betting on popular sports, claiming a generous welcome bonus or having a great mobile platform may be more important.
Mobile Betting
There are many advantages of mobile betting, and plenty of sportsbooks provide mobile apps you can download from the iOS and Android app stores. You can use these mobile apps to access a sportsbook’s full range of features, including all its pre-game and in-play odds and customer support. You can bring your betting on the move as you can use betting apps anywhere you have a connection.
Good sportsbooks will either provide a fully optimized mobile app or a mobile browser site that uses HTML5 technology to work on any screen size.
Latest News
BETBY STRENGTHENS LATAM PRESENCE THROUGH STRATEGIC PARTNERSHIP WITH CALÍMACO

BETBY, an industry-leading sports betting provider, has announced a long-term partnership with Calímaco, a premium B2B sportsbook supplier with a strong foothold across Latin America. This collaboration aligns with BETBY’s expansion strategy in the LATAM market, reinforcing its commitment to delivering state-of-the-art sportsbook solutions in the region.
As part of the agreement, Calímaco will integrate BETBY’s award-winning sportsbook solution, including its proprietary esports feed BETBY Games, and comprehensive trading and risk management services. Additionally, by leveraging BETBY’s AI-driven technology, AI Labs, Calímaco’s partners will gain access to an unparalleled betting experience tailored to the needs of the LATAM market.
Known for its scalable and robust casino and lottery platform, Calímaco will significantly enhance its offering with an additional 300,000+ events, 8,000+ markets, 125+ sports, and 35+ esports provided by BETBY, cementing its position as a go-to supplier in the region’s competitive iGaming landscape.
Stefanos Karakidis, Head of Business Development at BETBY, commented: “We are excited to partner with Calímaco, a company that shares our vision for technological excellence and operator-focused innovation. Integrating our complete sportsbook solution into Calímaco’s platform will enable brands across LATAM to elevate their sports betting offerings and provide their users with an exceptional experience.”
Alejandro Serrano, Head of Business Development at Calímaco, added: “BETBY’s sportsbook technology is renowned for its flexibility, scalability, reliability, and comprehensive coverage. Incorporating their award-winning solution into our platform will empower our partners with world-class sports betting capabilities, further strengthening our presence in the Latin American market.”
Latest News
GLI® Names Sangeeta Reddy as Vice President, Innovation

To ensure the company keeps its global clients well ahead of the technology curve, Gaming Laboratories International (GLI®) has named Sangeeta Reddy as Vice President, Innovation. Previously, she served as Vice President of Engineering. Reddy will lead the company’s newly formed Innovation division.
“Technology is advancing at a breathtaking rate. Our mission at GLI is to advance with technology, while also constantly finding ways to do more to keep our clients informed and ahead of what’s next. In her new role, Sangeeta will continue to evolve our evaluation methodologies via her passion for R&D, her extensive experience both in and out of the gaming, and her strong academic background,” said President and CEO James R. Maida.
Reddy began her gaming industry career in 2001 as a PA Engineer at IGT, specializing in VLT, Slot games. She joined GLI in 2020. Prior to joining GLI, Reddy successfully managed Software QA and Development teams at Thomson Reuters and General Motors.
She holds a certificate from the Harvard Business Publishing’s Emerging Leaders program and a certificate in Associates Computer Information Systems. Her Postgraduate certification includes Chief Technology Officer Program, Business Analytics: From Data to Insights, and Driving Strategic Innovation: Leading Complex Initiatives for Impact from the Wharton School Aresty Institute of Executive Education and certifications in Cloud Computing, Artificial Intelligence and Machine Learning: Business Applications, Artificial Intelligence, and Data Science and Business Analytics from the Texas McCombs School of Business, Postgraduate Program.
Conferences
Rubens Barrichello to Open SiGMA Americas 2025 with a Keynote Speech

Legendary motorsport racer and SOFTSWISS’ Non-Executive Director in Latin America Rubens Barrichello is taking the stage at SiGMA Americas 2025 with an inspiring keynote speech on 8 April, the opening day of the summit.
This will be Barrichello’s first major public engagement as an official SOFTSWISS representative at SiGMA Americas. In his speech, he will spotlight his vision of racing and iGaming – two worlds defined by speed, precision and passion. Attendees can expect a unique view of how these seemingly distant industries are more connected than it may seem.
In his keynote, Barrichello will share insights that bridge his personal racing journey with the opportunities presented by SOFTSWISS. The speech will also cover the cultural and human elements of doing business in Latin America, and the importance of timing, connections, and adaptability to achieve long-term success in this booming market.
“Latin America is a unique region filled with pure energy, emotion, and drive,” said Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS. “The iGaming industry here is moving so fast, that for me it’s like stepping into a new race. But instead of cars, it’s technology, competition, and innovation pushing the progress forward, just like in Formula 1. I can’t wait to speak at the SiGMA Americas Summit and share what it takes to grow business on this continent.”
Barrichello’s active public engagement highlights SOFTSWISS’ strategic expansion into Latin America, one of the fastest-growing iGaming markets in the world. The company has already established itself in the region through certification in Brazil and Peru for its Game Aggregator and Jackpot Aggregator. In addition, SOFTSWISS recently partnered with rising talent Eduardo Barrichello for the 2025 FIA World Endurance Championship.
Rubens Barrichello will also join the SOFTSWISS team at Stand M85, where attendees can book meetings and explore how SOFTSWISS helps partners drive success across Latin America.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
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