PointsBet has announced the debut of a new and expanded suite of live betting offerings for soccer ahead of the start of the World Cup.

As part of its OddsFactory proprietary technology integration, which includes live products for the NFL, NBA, MLB and NCAAM, PointsBet will deliver 130+ live market betting options for Soccer, the most markets for any US sportsbook – positioning itself as the home for live betting during the World Cup and the leader in the industry for soccer live betting for fans of the passion-filled sport.

PointsBet users will have access to an unmatched number of one-minute and five-minute Lightning Bet markets, including Free Kick Awarded, Goal Scored, Goal Kick Awarded, Shots On Target, and much more. Users will also have the ability to build a Same Game Parlay pre-match or live to maximize their live betting experience.

“The 2018 tournament commenced just a few short months after online sports betting was legalized in the US, meaning this year’s tournament will be historic in nature with more than 100 million Americans having the ability to place online wagers on the world’s biggest sporting event, the World Cup. Soccer is ripe with opportunities to tap into live betting, and we are gearing up for an immense surge in soccer betting activity by delivering our Soccer OddsFactory integration ahead of what will no doubt be an incredible tournament. We are investing the necessary resources to make PointsBet the go-to sportsbook for World Cup betting – and we have the technology in place to prove it. Soccer bettors will have more live options with PointsBet than anywhere else,” Johnny Aitken, CEO at PointsBet USA, said.

“Our continued investment in elevating our in-house sports betting technology and OddsFactory, our proprietary trading feeds solution, has allowed PointsBet to produce up to 8 billion calculations in less than one second when we have a full suite of live games running in parallel. This positions PointsBet to offer bettors with an immense amount of live betting options across all sports, especially for fans who are looking to take part in the World Cup action. PointsBet gives bettors more live betting options on more matches than anywhere else in the US,” Mark Hughes, Chief Product Officer at PointsBet USA, said.

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Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.


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