PointsBet’s wholly-owned subsidiary, PointsBet Pennsylvania, has taken its first sportsbook bet in Pennsylvania.
In accordance with the Pennsylvania Gaming Control Board (PGCB), PointsBet will operate in a soft launch environment for three days and expects to launch full operations and marketing ahead of Super Bowl LVI.
As the official exclusive sports betting partner of NBC Sports, PointsBet will use the company’s television and digital assets to promote the PointsBet brand in Pennsylvania.
Under the agreement, NBC Sports will provide PointsBet with year-round, multi-platform media and marketing opportunities across its portfolio of events.
This represents PointsBet’s 10th online sportsbook operation in the US following successful launches in New Jersey, New York, West Virginia, Virginia, Michigan, Colorado, Iowa, Indiana, and Illinois.
“PointsBet launching in our 10th US jurisdiction represents a very proud moment for our company, and I am especially grateful to our technology and compliance teams for their ongoing dedication and commitment,” CEO and Managing Director Sam Swanell said.
“The PointsBet team is excited to continue to prove our reputation and consistent ability to deliver a world-class experience.”