eSports
HAWKS TALON GC TO OPEN 2024 NBA 2K LEAGUE SEASON TONIGHT

Hawks Talon Will Begin 3v3 Gameplay During SLAM OPEN; Opening with Matches Against Nets GC and Cavs Legion GC.
Hawks Talon GC, the official NBA 2K League affiliate of the Atlanta Hawks, will begin the 2024 NBA 2K League season later tonight on Wednesday, Feb. 28, with matchups against Nets Gaming Club (6 p.m.) and Cavs Legion Gaming Club (7:30 p.m.) in 3v3 gameplay. All games throughout the season can be found on the NBA 2K League’s Twitch and Youtube channels. To find the full Hawks Talon schedule during SLAM OPEN, visit website.
Hawks Talon GC returns to the virtual court behind last year’s first overall pick, ‘MDS’, and four newcomers. In this year’s NBA 2K League Draft, Hawks Talon selected power forward Tyler ‘BaitPickk’ Montague with the 11th overall pick and four-year veteran Christopher ‘Duck’ Charles with the 35th overall pick. Prior to the draft in September, the team also acquired Ludlow ‘LOW’ Samuels and Elijah ‘UNDERRATEDGOAT’ Spears in separate trades.
“We are really happy with the group of guys we have this year,” said Hawks Talon Head Coach Ismael ‘MAELO’ Diaz-Tolentino. “The team has been working hard to get ready for these matchups and we are confident that we will accomplish many great things together. We have solid vets in ‘LOW’, ‘UNDERRATEDGOAT’, and ‘Duck’. These are players that have won in this league and understand what it takes. Additionally, the evolution of ‘MDS’ and the incredible potential rookie ‘BaitPickk’ has shown makes me feel very confident in this team’s ability to succeed.”
All 3v3 tournaments will be played beginning on February 28 and will run through April 27. This will include the SLAM OPEN, SWITCH OPEN, STEAL OPEN, and the 3v3 NBA 2K League Playoffs presented by Google Pixel. The 3v3 format will include five groups of five with mixed conferences for group play, and double elimination bracket play. At the end of one week of group play in each tournament, all 25 NBA 2K League teams and seven community teams will advance to a 32-team double elimination bracket, which will take place over two weeks.
The STEAL OPEN is the last chance qualifier for 3v3 playoffs and will feature 15 teams plus one amateur team from an open qualifier. It will feature over two days of single-elimination bracket play, with the top two teams advancing to the 3v3 playoffs.
Following the conclusion of all 3v3 tournaments, 5v5 gameplay will commence, beginning on May 8 and running through June 29. The 5v5 format will follow last season’s traditional format with conferences and single elimination bracket play and will include THE TIPOFF, THE TURN, THE TICKET, and the 5v5 NBA 2K League Playoffs presented by Google Pixel. During two weeks of group play, teams will face off in smaller groups (three groups of six teams, one group of seven) within their conferences. After group play, the top two teams from each group will advance to in-person bracket play in Washington, D.C.
Similar to THE STEAL, THE TICKET is the last chance qualifier for 5v5 playoffs and will feature 15 teams over two days of single-elimination bracket play. The top team from each conference will then advance to the 5v5 playoffs.
To stay up to date on Hawks Talon Gaming Club, visit HawksTalonGC and follow the team’s social channels on Twitter, Instagram and Facebook.
Compliance Updates
Oddin.gg Officially Registered with LOTBA as a Supplier in the City of Buenos Aires

Oddin.gg has been officially registered as a supplier by the Lottery of the City of Buenos Aires (LOTBA). This authorization clears the way for Oddin.gg to provide its end-to-end esports betting ecosystem—including its Odds Feed, Risk Management, BetBuilder, Widgets, and more—to licensed operators in the City of Buenos Aires. The milestone reinforces Oddin.gg’s strategic focus on supporting partners across Latin America.
LOTBA, the regulatory authority for online gaming within the Autonomous City of Buenos Aires, is well known for its rigorous compliance and technical standards. While the body manages licensing and enforcement, suppliers must undergo a formal registration process before providing services to local operators. Oddin.gg’s successful registration confirms that it has met all relevant technical, financial, and compliance requirements.
Juana Bischoff, Senior Business Development Manager LATAM at Oddin.gg, said: “Being officially registered with LOTBA marks an important step in Oddin.gg’s long-term commitment to the Latin American market. Esports is gaining real traction across the region, and we want operators in Buenos Aires—and beyond—to have the tools and insight to deliver a top-tier esports betting experience. We’re not just bringing leading technology—we’re bringing the local expertise and regulatory awareness needed to help our partners like Betsson and Jugadon grow.”
eSports
Mirage Digital Announces Partnership with Team Liquid

Mirage Digital, the next-generation content studio shaping the future of digital entertainment, announced a groundbreaking partnership with global eSports organization Team Liquid. With over 35 million social media followers across platforms, 100+ championship titles with its over 120+ players and content creators worldwide, Team Liquid is the highest earning eSports team in the world to launch a 24/7 live-streaming programming experience surrounding the fan-favorite World of Warcraft: Race to World First event.
Mirage has created a new content monetization model for creators and enterprising entities, unlocking previously untapped non-traditional revenue streams. The company helps its clients with repurposing, redistributing, licensing, and selling content across numerous platforms and territories. Resulting in over a million dollars for its eclectic roster of over 300 creators, the company leverages its extensive creator network and expertise in original content development, to redefine digital content syndication. Mirage Digital is bridging the gap between creators and enterprise opportunities by sourcing high-quality content from creators and repurposing it for expanded deal flow and pipeline of distribution across OTT and FAST platforms.
Team Liquid, coming off a championship win in March, is set to make history with its most ambitious Race to World First campaign yet, with live coverage kicking off in July. For the first time, the tournament and its surrounding content will be broadcast beyond Twitch to OTT and FAST audiences, expanding access for new and longtime fans alike.
“This launch marks a huge moment not just for Team Liquid, but for the future of all eSports and creator content. We’re unlocking a format that merges always-on content with world-class competitive play, giving fans a reason to tune in every hour of every day. This is a monumental moment for both television networks and eSports to recognize the boundaries they are breaking in both parallels,” said Griffin Haddrill, Founder of Mirage Digital.
The multi-day broadcast includes full tournament coverage alongside exclusive behind-the-scenes content, player profiles, real-time strategy breakdowns, and each day’s highlights – providing an unprecedented level of access to Team Liquid’s journey and personalities within the event.
Team Liquid will bring its world-renowned Race to World First event to new audiences with a livestream on The Roku Channel in late August. Widely regarded as one of the most thrilling competitions in MMORPG gaming, Race to World First draws millions of global viewers eager to watch elite teams battle for supremacy in World of Warcraft. Known for pushing the boundaries of eSports entertainment, Team Liquid is once again innovating – this marks the first time the iconic event will be available via a dedicated OTT streaming platform, giving fans an even more immersive viewing experience.
“This collaboration is the result of our mission to re-imagine where and how gaming and creator content lives. All parties saw an opportunity to take one of the most anticipated eSports events of the year and expand its reach to new audiences through OTT and FAST distribution. This is about creating long-term value for teams, fans, and platforms alike—and Race to World First is just the beginning,” said Robin Bigge, Co-CEO of Mirage Digital.
“This is a historic evolution in how we bring eSports to the world. We’ve built a legacy on competitive excellence, and this partnership lets us showcase the heart, hustle, and humanity of our players in a way we’ve never done before—24/7, across every screen,” said Claire Hungate, President & COO of Team Liquid.
This moment also marks the first time Team Liquid has programmed content specifically for a FAST Channel, a move that speaks to the maturation and crossover appeal of eSports for general audiences.
eSports
Esportes da Sorte celebrates Brazilian culture with Parintins and São João Sponsorships

Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, is making its debut at the 58th Parintins Folklore Festival with an interactive project that blends cultural promotion, economic development, and social responsibility.
The brand becomes the first regulated betting operator to offer institutional support to the event, which welcomes around 120,000 visitors and generates BRL 184 million in local economic activity, according to the Amazonas State Government.
This cultural commitment comes on the back of Esportes Gaming Brasil sponsoring 31 São João festivals during June in 27 cities across the Northeast and Southeast regions. This initiative strengthens the brand’s strategy of connecting with the public through the appreciation of Brazilian cultural expressions.
Esportes da Sorte’s focus was creating memorable experiences as each event featured scenography by Pernambucan artist Perron Ramos. Another notable element was the Vila Junina (June Village), a themed area blending traditional elements with interactive experiences. Classic games such as Pescaria da Sorte (Fishing of Fortune), Barraca do Beijo (Kissing Booth), and Argola da Sorte (Ring Toss) bring nostalgia to the festivities.
For the three-day Parintins Folklore Festival starting today, the brand will be energising Parintins with a series of experiences celebrating local culture. These include a panoramic lounge with a special view of the Bumbódromo, the Truck da Sorte — a space combining karaoke and free hydration — as well as a Social Arena installed in the Garantido and Caprichoso neighborhoods, featuring artistic performances, rest areas, free water distribution, and Instagram-worthy spots. Festivalgoers will also be able to get their hands on custom giveaways throughout the festival. All elements of the visual project are inspired by Amazonian art. The graphics feature illustrations by Curumiz, a Parintins-based duo formed by Alziney Pereira and Kemerson Freitas.
Sofia Aldin, CMO of Esportes Gaming Brasil, the group behind the brand commented: “Esportes Gaming Brasil cares passionately about regional values and strengthening Brazilian popular culture. It’s more than simply showcasing our brand, we want to create value for the people who live for events like the Parintins Folklore Festival and the São João festivals. Being part of these events backs our strategy of supporting traditions that drive local economies and celebrate regional identities.”
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