Enteractive, the global leader in player reactivation and retention, has expanded its US market reach with a new service licence granted by the Pennsylvania Gaming Control Board (PGCB). The licence adds to Enteractive’s existing service licence from the New Jersey Division of Gaming Enforcement (NJDGE), which was issued in April 2021. Enteractive is now able to actively engage with U.S. players in New Jersey, Illinois, and Pennsylvania.
Andrew Foster, CBO at Enteractive, said, “After the early success Enteractive has seen in the U.S. market and the positive way players are responding to our one to one personal approach, we’re proud to announce that we are expanding our reach into Pennsylvania state. It’s encouraging to see that the US audience is as appreciative of a personal, qualitative approach as the other global audiences we engage with on behalf of operator brands.”
The new PA licence gives Enteractive the ability to engage with the Pennsylvania population of 9.5 million adults, on behalf of sportsbook brands operating in the state with whom those individuals might be registered. Enteractive’s innovative (Re)Activation Cloud platform allows operators to target selected audience segments, such as registered users who have not yet deposited as well as earlier depositors of different activity levels. Using Enteractive’s bespoke API technology, operators can deploy database segments to Enteractive’s teams for personalised one-to-one engagement with players at the click of a button.
Mikael Hansson, Enteractive CEO, added, “With this Pennsylvania licence in addition to our licence in New Jersey, we’re available to support player retention for sportsbooks in the two largest online gambling states of the U.S. With some leading U.S. brands already working with our stateside teams, our journey across the pond gets more exciting each day.”
Beyond reactivation services, Enteractive’s one-to-one conversations with players also act as frontline protection against problem gambling, with RG being a core element of every engagement with a player.
As the industry leader in player engagement, reactivation and retention since 2008, Enteractive is recognised as one of the top revenue generators for the global iGaming sector, successfully converting lapsed database segments at scale for a variety of leading operators.
Jackpot Digital Receives License to Install Three Jackpot Blitz(R) ETGs at Jackson Rancheria Casino Resort in California
Jackpot Digital has announced that it has received licensing approval from the Jackson Rancheria Tribal Gaming Agency, the regulator for Jackson Rancheria Casino Resort located in Jackson, California. The vendor’s license was the final step required for the Company to install Jackpot Blitz ETGs at Jackson Rancheria. The Company is now scheduling installation for three of its next-generation, dealerless Jackpot Blitz ETGs at the property.
Each new table installed will represent additional monthly recurring revenue to the Company.
In addition to Jackpot’s cruise ship customers, which include Carnival Cruises, Virgin Voyages, Princess Cruises, Holland America, AIDA, and Costa Cruises, Jackpot has announced land-based installations or orders in 12 states and territories in the US and growing, including California, Kansas, Louisiana, Michigan, Minnesota, Mississippi, Montana, Nevada, Oregon, South Dakota, US Virgin Islands, Washington, as well as several international jurisdictions.
Swifty Global Secures GLI Certification for New Cutting-Edge B2B Gaming Platform
Dear Cashmere Holding Company (OTC: DRCR) also known as Swifty Global (Swifty), is a cutting-edge technology firm focused on creating ground-breaking solutions in the sports betting and gaming sector. Swifty currently holds licenses spanning several global jurisdictions with many more licenses in process. Swifty currently operates its proprietary swipe betting sports prediction application, as well as its traditional sportsbook and casino gaming platforms in numerous jurisdictions.
In a significant step forward, Swifty is proud to announce the completion and approval of the Gaming Laboratories International (GLI) certification for the company’s new innovative B2B gaming platform which has now been certified in the UK and can also be used for operators in Isle of Man, Gibraltar, Estonia and Malta. The newly developed B2B platform sits at the center of the Swifty Global scaling and growth strategy and will unlock a substantial new revenue stream for the business.
‘‘Securing this endorsement from GLI effectively certifies our B2B platform readiness for deployment across most European markets, and with this in mind we anticipate a significant spike in revenue over the coming months as we begin to roll out our new offering. Conversations are already underway with several sportsbooks and casinos, and we are confident that the first deal for this B2B platform will close by year end,” commented James Gibbons, CEO of Swifty Global.
In line with this, Swifty has recently completed the gap analysis for the South African SANS 1718 standards. The minimal changes requested by the gambling regulator once again highlights the robust nature of the Swifty product offering. This positive outcome has set the stage for the company to pursue official certification, which Swifty will initiate within the next two weeks. Once fully certified Swifty is set to officially launch its offering into the $1.8 billion South African gambling sector.
In addition to market and product expansion, Swifty’s relentless focus on enhancing its current offerings continues with the launch of its second major release of its platform, packed with a suite of innovative updates. This includes AI-powered multilingual support, enhancing global user accessibility, and affiliate management integration to open new marketing channels through sites like gambling .com. The release also introduces a dynamic modular interface for creating personalized user pages with various components like sports and casino widgets, adaptable based on user location. Significant enhancements also include a casino aggregator, an improved reporting module, and an AI-driven bonus rules engine, all aimed at elevating user engagement.
‘‘These updates collectively mark a major update to Swifty’s gaming offering, reflecting our commitment to continued innovation and user-centric design. With AI-powered enhancements and a dynamic modular interface, we’re not just keeping pace with the industry – we’re setting a new benchmark for what a gaming platform can offer. As we move towards the close of Q4, I am extremely confident about what the future holds for Swifty Global. The convergence of our technological advancements, new partnerships, and market expansion is set to drive substantial growth into the new year, delivering with it significant value for our loyal shareholders,” concluded Gibbons.
BMM Testlabs Is Ready to Perform Compliance in Three Brazilian States that have Authorized iGaming
BMM Testlabs, the world’s original gaming test lab and product certification consultancy, today announced that it is ready to perform compliance testing and certification in the three Brazilian states that have recently regulated iGaming and sports betting; Rio de Janeiro, Paraiba and Parana.
These three states are all in the process of granting operator licenses, which will allow operators to provide fixed-odds sports betting, casino games and games of skill.
BMM Testlabs, as part of its commitment to the Brazilian market, is establishing a local presence to serve the newly regulated Brazilian iGaming markets. BMM Testlabs will provide its full suite of compliance services and solutions including pre-compliance testing, customized security audits, geolocation testing and software quality assurance.
This exciting milestone is the result of BMM Testlabs’ exceptional service to the global gaming industry, its commitment to the Latin America market for more than 16 years and the strong partnerships it has forged with regulators throughout the region.
BMM Testlabs is a trusted independent testing laboratory for compliance services throughout Latin America with offices in Argentina and Peru. The company’s unparalleled understanding of the region’s technical compliance requirements, high-quality product testing and dedicated local customer support services ensures customer confidence in their choice of a testing laboratory.
BMM Testlabs’ Executive Vice-President of Europe and South America, Marzia Turrini (pictured), expressed enthusiasm for the momentum in Brazil and the potential for growth, saying: “We look forward to partnering with operators and suppliers to provide our best-in-class compliance and certification services for this new and potentially huge gaming market in Brazil”.
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