Gambling in the USA
Scientific Games Corporation Will Transform into Light & Wonder
Company sets sights on becoming the leading cross-platform global game company
Introduction of a new identity is the culmination of a year-long strategic process
Scientific Games Corporation will now do business as Light & Wonder, Inc., a game company singularly focused on creating great games and leveraging technology to enable a seamless player experience across all platforms.
Light & Wonder takes a deliberate cross-platform approach to bring great game franchises to players anywhere, at any time including games in land-based casinos, online and mobile and in both real money and free-to-play social gaming markets.
“We are thrilled to introduce the world to Light & Wonder, a company that will build great games and franchises that offer players a seamless experience across platforms,” said Light & Wonder Chief Executive Officer Barry Cottle. “Our powerful new strategy required a powerful new identity to distinguish us and our unique offerings and capabilities. Our new name and identity are born from our winning strategy to be the leading cross platform game company and will inspire our people to make great products for our players.”
Over the last several months, the Company made a series of bold strategic moves to transform itself into the leading cross-platform global game company, including planned divestitures of its Lottery and Sports Betting Businesses. The new identity, Light & Wonder, is born out of the Company’s strategic vision and input from key stakeholders. It also reflects the Company’s focus on creating great content, hardware and systems that connect iconic titles across any place or channel.
“We already have a world-class team powered by the brightest game creators in the business and in transforming into a growth company who invests in our people and products, we will serve our players even better wherever and whenever they play,” added Cottle.
As part of this transformation, the Company’s new website featuring iGaming and land-based casino products, technology and services will now be lnw.com. This new portal to the Company offers an exciting look at player favourite games, as well as platforms, systems, player account management and hardware.
Light & Wonder will operate under an assumed name until a legal name change is complete in Spring 2022. At that time, the Company intends to start trading under a new stock ticker it has reserved, LNW.
Gambling in the USA
US-Based 10 Ten Gaming Launches SmilesCasino.com
10 Ten Gaming has announced the launch of SmilesCasino.com, a new social casino poised to transform social casino gaming.
Smiles Casino aims to offer an unparalleled free-to-play social gaming experience to users across the US via innovative technology, exceptional customer service, and exciting promotional offerings.
The proprietary platform is designed to be easily accessible for all users without the need to download or purchase, providing a thrilling Vegas-style experience from home or on the go.
“We are delighted to launch SmilesCasino.com and look forward to providing the ultimate social casino experience for our users. Smiles Casino transports users to a wonderland of fun and entertainment, while providing safe and secure gameplay in a responsible social gaming environment,” said Carly Sawers, Head of Marketing at 10 Ten Gaming.
Among the many features available on Smiles Casino, users receive a welcome bonus, daily complimentary coins, tailored promotions, a vibrant social media community, and outstanding customer support.
New games are added weekly to an already expansive portfolio of popular game titles spanning a multitude of genres.
The launch of Smiles Casino is the first step in 10 Ten Gaming’s vision to stand at the forefront of the social casino landscape in the US.
Gambling in the USA
Proposal for Lake of the Ozarks Casino will Appear on the November Ballot
Missourians will get to vote on whether to authorize a casino at the Lake of the Ozarks.
Backers of a casino in the popular tourist destination need to go to statewide voters to build the casino, because the Missouri Constitution only authorizes those gaming facilities on the Missouri and Mississippi rivers.
Secretary of State Jay Ashcroft initially rejected putting the ballot item before voters, contending that the measure didn’t collect enough signatures in the required six out of eight congressional districts. Ashcroft found that the plan did receive the necessary signatures in five districts but fell short in Missouri’s 2nd Congressional District.
Cole County Judge Daniel Green ruled on Friday that proponents of the casino ballot item did actually gather enough signatures in the 2nd District, which encompasses parts of St. Louis, St. Charles and Warren counties, and all of Franklin County. He then ordered Ashcroft to place the proposal on the Nov. 5 ballot.
Ashcroft spokesman JoDonn Chaney said the GOP statewide official does not plan on appealing Green’s ruling.
“During the initiative petition review process local election authorities were tasked with checking well over 1 million signatures,” Chaney said in an email. “From their reporting, the secretary of state’s office determined the Osage River Gaming petition was just short of the required signature count for ballot certification. After a challenge by the petitioner it was determined that enough additional signatures could be verified to place the petition on the November ballot.”
Backers of the plan to build the Lake of the Ozarks casino say the facility will spur 500 construction jobs and create 700 to 800 permanent jobs. State revenue from the casino would go toward education programs, with a specific emphasis on early child literacy efforts.
Missourians are also to vote on a measure legalizing sports betting, though opponents of that proposal filed a lawsuit contending that it didn’t get enough signatures in six out of eight districts.
Gambling in the USA
Related Companies and Wynn Resorts Unveil New Details on the Next Phase of Hudson Yards
Related Companies/Oxford Properties Group and Wynn Resorts revealed new project details for the next phase of Hudson Yards, including new renderings and animations as well as additional testimonials of support. The $12 Billion total project proposal to build Hudson Yards West on top of the undeveloped western rail yards, is a once-in-a-generation commitment that, if approved by City and State officials, would provide significant quality-of-life improvements for the neighborhood and enormous economic opportunity for the entire city, including:
• Wynn New York city, a world-class resort that creates 5000 permanent union careers
• 35,000 union construction jobs during development
• A 5.6-acre public park, comparable in size to Bryant Park
• 1500 new housing units, including 324 affordable apartments
• A new public K-8 school
• A neighborhood-focused traffic, safety, and sanitation plan
• Support for local community organizations
The centerpiece of the development is Hudson Green, a new a 5.6-acre public green park designed by the award-winning teams of Hollander Design and Sasaki, as part of a master plan designed by Skidmore, Owings & Merrill (SOM). With stunning views of the Hudson River, this new public park creates an oasis of open lawns, gardens, playscapes, and groves that connect the West Side. Comparable in size to Bryant Park, Hudson Green will feature a dog run, over 300 trees, 500 shrubs, flower beds and various native plantings throughout the active landscape. The architecture and design of the resort is being led by Wynn Design and Develop, Wynn Resorts in-house team of designers, architects and creatives.
The new architectural renderings and video animation allow the public to envision how the development will fit into the context of the overall neighborhood, including Hudson Yards and the Javits Center, as well as how the new park will connect to both the High Line and Hudson River Park. As longtime supporters of both parks, Related Companies made several amendments to the proposal to ensure seamless public access points and create better sightlines and interfaces.
“The next phase of Hudson Yards is a $12B total project investment in New York’s future that, if approved by City and State officials, will create tens of thousands of jobs, 1,500 units of housing including hundreds of new affordable apartments, and billions in much-needed revenue for the City and State. At the center of it all is Hudson Green, a 5.6-acre rolling green park with incredible river vistas, hundreds of trees for hot summer days, gardens, a playground and a dog park. We truly believe it will be an oasis that becomes the new calling card of the neighborhood. In the months ahead, we look forward to sharing more details of the extensive, long-term economic and community benefits our vision for Hudson Yards and Wynn New York City will bring to New York,” said Jeff T. Blau, CEO of Related Companies.
Wynn New York City will anchor the development, completing a decades-long revitalization of Manhattan’s West Side. This new vision for Hudson Yards West adheres to the approved uses in the 2009 zoning, but has also evolved to reflect the city’s current landscape and economic infrastructure needs. Wynn New York City is the economic engine supporting the development and will create careers for thousands of New Yorkers while offering significant benefits to all sectors of the community.
“It’s easy for leaders to talk about wanting to create jobs and invest in the economy and infrastructure, but our proposal to develop Hudson Yards West would actually do it, which is why it continues to garner important support from unions, trade organizations and small businesses. Finishing the undeveloped yards will not only create 35,000 unionized construction jobs during development, but 5,000 permanent union careers in the resort, which is the economic engine that supports all of these wonderful community benefits, including the affordable housing, public park and transportation improvements,” said Bruce A. Beal Jr., President of Related Companies.
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