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Gambling in the USA

PlayMichigan.com: Online sportsbooks make modest gains while online casinos set revenue record

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PlayMichigan.com: Online sportsbooks make modest gains while online casinos set revenue record

 

Volume at Michigan’s online sportsbooks narrowly ticked up in August to more than $192 million, pushing Michigan past $2 billion in online and retail wagering for the year. The modest gain did not lead to more revenue, though, as sportsbooks set the stage for four of the busiest months of the year, according to PlayMichigan, which analyzes and researches the state’s regulated online gaming and sports betting market.

“August marks the beginning of the most important stretch of the year for sportsbooks,” said Eric Ramsey, analyst for the PlayUSA.com Network, which includes PlayMichigan.com. “It only takes a few college games, the NFL’s preseason and futures bets to show the importance of football to the industry. But the small number of games in August is merely a precursor for the next four months.”

Michigan’s online sportsbooks took in $192.3 million in bets in August, up 2.3% from $188.0 million in July, according to official data released Thursday by the Michigan Gaming Control Board. With $16.3 million in retail wagering in August, which was announced earlier this week, Michigan’s online and retail sportsbooks accounted for $208.6 million in wagering, up 1.1% from $206.3 million in bets in July.

Gross gaming revenue from online betting fell 18.8% to $15.9 million from $19.6 million in July. With retail revenue included, the state’s sportsbooks combined to win $17.5 million for the month, a drop of 15.6% from July. Taxable revenue from online bets landed at $9.2 million, which generated $757,405 in state and local taxes.

The relatively modest bump in sports betting volume was enough to push past $2 billion in online and retail wagering all-time, and for the year. Michigan sportsbooks have tallied:

  • $2.2 billion in wagering since launch, including $2.1 billion this year alone.
  • $189.0 in gross gaming revenue, including $170.8 million in 2021.
  • $8.9 million in state and local taxes, including $7.4 million in state and local taxes this year.

“The hot start after launching online betting in January was the key in hitting $2 billion in wagering this soon, but it is remarkable growth, no matter how you view it,” said Matt Schoch, lead analyst for PlayMichigan.com. “Tax revenue has been somewhat underwhelming so far. As the market continues to mature, and promotional spends begin to slow, hopefully tax revenue improves.”

DraftKings took the online market lead with $61.4 million in wagers, up from $53.4 million in July. Gross gaming revenue rose to $4.4 million from $3.1 million in July. FanDuel fell to No. 2 in the state with $47.7 million in wagers, down from $54.5 million in July. The bets in August produced a market-best $4.8 million in gross sports betting revenue, down from $7.8 million in July.

BetMGM was third in the state with $43.7 million in wagers, up from $41.0 million in July. That total produced $3.9 million in gross receipts, down from $5.0 million in June.

The online market leaders were followed by:

  • Barstool ($13.1 million handle, down from $13.6 million in July; $741,707 gross revenue, down from $1.4 million)
  • Caesars ($10.0 million handle, up from $7.5 million; $162,383 GGR, down from $252,708)
  • PointsBet ($6.2 million handle, down from $7.8 million; $939,617 GGR, up from $849,524)
  • BetRivers ($3.1 million handle, up from $2.6 million; $236,884 GGR, up from $224,089)
  • Fox Bet ($2.5 million handle, down from $2.7 million; $328,911 GGR, up from $252,873)
  • FireKeepers ($1.1 million handle, up from $367,354; $109,987 GGR, up from $44,048)
  • TwinSpires ($1.0 million handle, even with July; $109,846 GGR, down from $138,911)
  • WynnBet ($883,496 handle, down from $2.3 million; $95,820 GGR, down from $357,718)
  • Golden Nugget ($668,503 handle, up from $623,977; $3,049 GGR, down from $98,615)
  • Four Winds ($483,992 handle, up from $318,987; $16,666 GGR, down from $35,979)
  • Parx ($455,331 handle; $87,231 GGR)

“Football is not only the main draw for most existing bettors, it is also the primary vehicle for each sportsbook to grow its customer base,” Schoch said. “The promotional offerings and seemingly wall-to-wall advertising that we’ve already seen shows how aggressive Michigan’s operators are and will continue to be over the next couple months.”

Online casinos and poker set fresh record

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Gross gaming revenue at Michigan’s online casinos and poker rooms rose to a record $97.2 million in August, up 5.3% from $92.3 million in July. August’s revenue was up to $3.1 million per day over the 31 days of August from $3.0 million per day in wagers over the 31 days of July. That total yielded $17.9 million in state taxes and $6.9 million in local taxes.

August marked the fifth time in the past six months that revenue topped $90 million. August also was the first full month of live dealer online casino games, which launched in late July, helping to boost revenue.

Since launching in January, online casinos and poker rooms have generated $672.6 million in revenue and $166.6 million in state and local taxes.

“Michigan’s online casinos continue to grow, and with live dealer games now in the fold, there is no reason to believe that will end soon,” Ramsey said. “For all the interest in sports betting, it is the state’s online casinos that have proven to be the bigger benefit to the state, dwarfing sports betting in tax revenue.”

Other highlights from August:

  • BetMGM/MGM Grand Detroit topped the online casino and poker market with $39.7 million in gross gaming revenue, which yielded $10.5 million in state and local taxes.
  • FanDuel/Motor City was second, with $14.2 million in gross receipts and $3.7 million in state and local taxes. DraftKings/Bay Mills was third with $12.6 million in gross receipts, producing $3.2 million in state and local taxes.
For more information and analysis on regulated sports betting in Michigan, visit PlayMichigan.com/news.

Gambling in the USA

Scientific Games’ iLottery Games Portfolio Expands as Pixiu Gaming Joins SG Content Hub

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Exciting New Hasbro-Licensed MONOPOLY and BATTLESHIP iLottery Games Coming Via SG Content Hub

Scientific Games welcomed Pixiu Gaming as the newest studio partner to the SG Content Hub. Pixiu Gaming joins the government-regulated lottery industry’s premier iLottery content delivery platform, featuring an expanding, highly curated selection of iLottery games from Scientific Games and partner studios around the globe. The games are available to lotteries in multiple languages and in a variety of play styles for all player segments.

 

Widely recognized as the leading supplier of Keno games in North American regulated gaming markets, Pixiu Gaming is a boutique developer focused on authentic, engaging and player-centric games. Founded in 2014 and based in London, UK with a remote global team, Pixiu is named after a fierce Chinese mythical creature that attracts and preserves great wealth.

Scientific Games, the world’s largest lottery games company, is collaborating with Pixiu Gaming to bring exciting new MONOPOLY and BATTLESHIP iLottery games to lotteries through its exclusive licensing agreement with Hasbro. Games created by Pixiu Gaming will be available in the SG Content Hub, in addition to games from Scientific Games’ own SG Studios and other premier partner studios worldwide.

Tony Plaskow, Pixiu Gaming Co-Founder, said, “Pixiu Gaming is thrilled to join the SG Content Hub to bring our games to more lotteries. We look forward to working with Scientific Games and Hasbro to create exciting, brand-sensitive MONOPOLY and BATTLESHIP-themed iLottery game experiences. These iconic brands are familiar worldwide, and each provides the perfect mix of strategy and luck. We will weave a true-to-brand digital game experience with fun, simple-to-understand content that entertains players.”

Matt Lynch, President, Digital for Scientific Games, said, “We are very excited to partner with Pixiu Gaming, an up-and-coming studio. Their unique approach to game development and artistic vision brings a differentiated offering to market that will add depth to iLottery portfolios by expanding game play options for existing players while bringing new game experiences to attract new players. Scientific Games is focused on creating an unparalleled range of playstyles and game mechanics for players with the SG Content Hub, and we are proud to soon include play experiences from Pixiu Gaming.”

SG Content Hub offers partner studios select exclusively licensed brands from the company’s portfolio of more than 100 licensed brands, which also includes other Hasbro-licensed games such as CONNECT 4, THE GAME OF LIFE and YAHTZEE. MONOPOLY is perennially the lottery industry’s top performer, with 33 lotteries worldwide offering MONOPOLY-themed games in fiscal year 2025, resulting in more than $2 billion in retail and digital sales during the year.

Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries worldwide. The company is a digital lottery innovator offering lotteries entertaining game content featuring the most extensive portfolio of licensed brands in the industry, and world-leading digital programs, including CRM, loyalty, promotions, second chance, mobile and web applications.

BATTLESHIP, CONNECT 4, THE GAME OF LIFE, YAHTZEE and HASBRO and all related trademarks and logos are trademarks of Hasbro, Inc. ©2025 Hasbro.

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The MONOPOLY name and logo, the distinctive design of the game board, the four corner squares, the MR. MONOPOLY name and character, as well as each of the distinctive elements of the board and playing pieces are trademarks of Hasbro for its property trading game and game equipment. © 1935, 2025 Hasbro. All Rights Reserved.  Licensed by Hasbro.

© 2025 Scientific Games, LLC. All Rights Reserved.

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Gambling in the USA

Caesars Entertainment Bolsters Online Casino Live Dealer Offering with the Launch of Branded Live Dealer Studio in Michigan

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Caesars Entertainment Inc. announced the launch of its third branded online casino live dealer studio, available now to players on Caesars Palace Online Casino, Horseshoe Online Casino and Caesars Sportsbook & Casino in Michigan. Developed in partnership with Evolution, the new studio reinforces Caesars’ commitment to delivering world-class, immersive experiences across its online platforms, inspired by the iconic atmosphere of its Caesars Rewards destinations.

The debut of the new studio marks Caesars’ third branded live dealer studio that has opened in 2025 and draws inspiration from table game play at the Las Vegas Strip’s most iconic casino, Caesars Palace. Its opening follows the successful launch of Caesars’ first branded studio with Evolution in Pennsylvania in January. In April, the Company also debuted its first studio inside a Caesars Rewards destination at Tropicana Atlantic City in New Jersey.

“Our third live dealer studio expands our fully customized live dealer experience that is already extremely popular in Pennsylvania and New Jersey into another key jurisdiction where our online casino platforms are live. The studio design takes inspiration from our flagship destination, Caesars Palace, to authentically recreate the atmosphere of Las Vegas for online players. We look forward to our Michigan players enjoying the new experience,” said Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital.

The new live dealer studio in The Great Lakes State is composed of five blackjack tables, including a VIP-exclusive blackjack table, one roulette table, and one baccarat table. The tables are adorned with custom-branded felts featuring iconic Caesars destinations and each marquee online casino platform, including Caesars Palace Online Casino, Caesars Sportsbook & Casino, Horseshoe Online Casino, and, for the first time, Tropicana Online Casino.

Select tables also feature custom felts co-branded through partnerships with professional sports teams. Like Caesars Rewards destinations across North America, the studio caters to VIP players with an exclusive high-limit blackjack table offering an authentic 1-to-1 live experience that could previously only be found in a physical casino.

“As the global leader in online live casino with nearly two decades of experience, Evolution is proud to partner once again with Caesars to launch this bespoke live dealer studio in Michigan. The studio brings the unmistakable character of Caesars’ iconic destinations to the online space, offering players in the state a polished, immersive entertainment experience that mirrors the energy and elegance of the casino floor. It’s another bold step forward in our shared commitment to innovation and quality at scale in the online live casino market,” said Marcus Huber, Chief Commercial Officer of Evolution North America.

Caesars Palace Online Casino, Horseshoe Online Casino and Caesars Sportsbook & Casino are available on iOS, Android, and desktop for those 21 and older in New Jersey, Pennsylvania, Michigan, Ontario, and West Virginia. Each platform offers a dynamic online casino experience with a range of unique Caesars-branded games alongside hundreds of classic land-based casino favorites and core casino game mechanics, including high limit slots, private live dealer tables, linked progressive jackpots, variations of poker and roulette, and more.

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Gambling in the USA

Snoqualmie Casino & Hotel Unveils Expanded Non-Smoking Gaming Floor

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Snoqualmie Casino & Hotel has officially opened its newly expanded non-smoking gaming floor, marking a significant milestone in the property’s continued commitment to exceptional guest experiences.

Located adjacent to the hotel lobby, the new, larger non-smoking slot floor will feature nearly 400 of today’s most popular slot machines in a fresh, modern environment designed exclusively for non-smoking guests. This addition enhances the casino’s dedication to providing smoke-free gaming options in a luxury setting. For convenience and ease of access, non-smoking guests can also take advantage of the smoke-free entrance via the hotel’s valet parking.

This new space complements Snoqualmie Casino & Hotel’s existing fully enclosed, non-smoking slot area near Falls Buffet and Snoqualmie Café & Deli, offering guests even more choice and accessibility when it comes to their preferred gaming environment.

In addition to these gaming enhancements, all restaurants on property are 100% non-smoking, making Snoqualmie Casino & Hotel a premier destination for guests seeking an elevated, smoke-free entertainment and dining experience.

“We’re thrilled to offer our guests even more smoke-free options. The expansion of our non-smoking gaming floor reflects our ongoing efforts to listen to our guests and create an atmosphere that’s both exciting and comfortable for everyone,” said Mary Lou Patterson, CEO of Snoqualmie Casino & Hotel.

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