High 5 Games (H5G), the world’s leading independent casino games provider, has appointed Jesse Cary in the newly created role of Vice President Strategy as the company prepares to launch its social casino into the real money gaming market.
Cary is an experienced technologist and joins the company from Bede Gaming where he served over eight years as a technical director of the platform provider.
As part of his new role, he will be responsible for H5G’s iGaming platform strategy, advising on technical platform design, platform as a product, as well as engineering organisational structure.
Following the developer’s recently granted MGA B2C licence Type 1, his immediate focus will be to ensure the successful launch of High 5 Casino and help take the B2C brand into new markets.
The casino will launch on the company’s proprietary platform, Vault, which incorporates its Brain with Benefits technology that is built on Google’s artificial intelligence and machine learning frameworks. High 5 Games has ambitions to package and licence the intelligent Brain, named Oracle, to operators worldwide in the future.
The appointment will also provide the developer with a bridge between its recently formed Maltese business operation and its established product and development teams in New York City.
Anthony Singer, CEO of High 5 Games, said: “We’re thrilled to welcome Jesse to High 5 Games, who will become a real asset to the team as we prepare to launch our first B2C brand in the real gaming market.
“His tech background will be instrumental as we begin to broaden our product offering, especially with the launch of our Brain with Benefits technology that is set to set to revolutionise the casino experience with a truly personalised player journey.”
Commenting on his new role, Cary said: “This is a fantastic opportunity for me and an exciting time to join High 5 Games.
“The company’s new Brain with Benefits technology will take gaming to the next level. I’m looking forward to working with the rest of the team and to introduce Oracle the Brain to the global gaming industry.”