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Gambling in the USA

PlayNJ.com: New Jersey sportsbooks put Nevada in reach with record January

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Nevada Gaming Control Board: Notice 2022-46 Courtesy Notice of regulation amendment items to be heard during the June 2022 Gaming Control Board regular meeting

 

After a month of milestones and a new record handle that topped $50 million, New Jersey’s online and retail sportsbooks are positioned to overtake Nevada for the first time since August 2019, according to analysts from PlayNJ.com.

“New Jersey could very well top Nevada, not just in January, but for the foreseeable future,” said Dustin Gouker, lead analyst for PlayNJ.com. “And assuming that happens, we could be seeing the beginning of New Jersey’s more permanent place as the top market in the country.”

Spurred by basketball, New Jersey’s online and retail sportsbooks generated $540.1 million in bets, up 71.3% from $385.3 million in January 2019, according to official reporting released Wednesday. In December 2019, sportsbooks generated $557.8 million in bets.

With the NFL Playoffs and college football’s national championship, football generated $129 million in bets. But basketball generated $177.5 million, or 32.9% of the state’s January handle.

Nevada has outdone New Jersey in monthly handle for four consecutive months, beginning with the kickoff of the NFL season. But New Jersey appears to be tracking ahead of Nevada, which generated $497.5 million in January 2019 and has never enjoyed a $500 million January in its history.

“While still the most popular sport in New Jersey, football does not quite command the same share of the sports betting market as it does in Nevada,” Gouker said. “Meanwhile, basketball has proven to be a big winner for the state. That puts New Jersey in prime position over the next few months in its race to become the country’s largest legal sports betting jurisdiction.”

January’s handle yielded a record $53.6 million in revenue, up 285% from $18.8 million won in January 2019 and up from $29.4 million in December. January resulted in $6.6 million in tax revenue for the state.

During the month New Jersey reached three impressive milestones: $6 billion in bets ($6.4 billion), $400 million in revenue ($447.1 million), and $50 million in sports betting taxes ($53.4 million) since the industry launched in June 2018.

Online betting remains the key vehicle for growth, generating $471.1 million, or 87.2% of the state’s January handle. In addition, new betting opportunities could help grow New Jersey’s market in February, including online-conducive Super Bowl prop bets, Oscars betting, and even a modest spike in interest from the XFL.

“New Jersey has been on the leading edge since the sports betting market first launched in 2018,” said Eric Ramsey, analyst for PlayNJ.com. “No market has been as innovative, and that is a significant contributor to the rapid maturity of New Jersey’s sports betting industry.”

FanDuel Sportsbook/PointsBet topped the online market once again with $22.2 million in gross revenue, up from $12.1 million in December. Resorts Digital, which is anchored by DraftKings and Fox Bet, generated $15.9 million, up from $9.1 million.

The online market leaders were followed by:

  • Monmouth/William Hill/Sugarhouse/TheScore ($2.8 million, up from $1.9 million in December)
  • BetMGM/Borgata ($2.5 million, up from $995,096)
  • Ocean Casino/William Hill ($2 million, up from $1.2 million)
  • Caesars Sportsbook/888sport ($491,164, up from $64,759)
  • Golden Nugget/BetAmerica ($431,643, up from $102,524)
  • Hard Rock/Bet365/Unibet ($340,933, up from -$294,442)
  • Tropicana/William Hill ($74,379, up from $32,958)

FanDuel Sportsbook at The Meadowlands continued to take advantage of its proximity to New York — posting $4.3 million in gross revenue, up from $2.4 million in December — to continue its hold on the retail market. FanDuel was followed in gross revenue by:

  • Monmouth Park ($883,716, up from $617,410 in December)
  • Borgata ($723,927, down from $1.3 million)
  • Ocean Casino ($377,369, up from -$68,035)
  • Bally’s AC ($164,575, up from $108,437)
  • Resorts AC ($163,436, up from -$406,493)
  • Golden Nugget ($116,266, up from $66,306)
  • Harrah’s AC ($107,424, up from -$107,646)
  • Tropicana Casino ($100,288, up from $71,460)
  • Hard Rock AC (-$4,467, up from -$51,182)

ONLINE CASINOS BLOW PAST $50 MILLION IN JANUARY

New Jersey’s online casino and poker industry enjoyed a $50 million month for the first time, generating a record $55.1 million in January. The total is up 64% from $33.6 million in January 2019.

After posting eight record months in 2019, the market is showing no signs of slowing down. The state’s online casinos recently launched live online slots, adding a new avenue for growth. If online casinos continue their current trajectory, the industry will easily generate more than $650 million in revenue in 2020. That would smash 2019’s record of $482.7 million.

“$700 million in revenue is within reach in 2020, which would have been inconceivable just a few years ago,” Ramsey said. “The industry’s ability to find new areas of growth, along with the symbiotic relationship that exists with online sports betting, will keep online casino gambling moving forward.”

Some other important online casino and poker data from the January report:

  • Online casinos injected $8.3 million into state coffers.
  • The Golden Nugget generated a record $21.2 million in online revenue to lead the market. That again outpaced its own New Jersey casino, which produced $15 million in revenue.
  • Online casinos and poker generated $1.8 million per day during the 31 days in January, up from $1.1 million per day in January 2019.
  • Online casino games attracted $53.3 million in bets, up from $31.7 million in January 2019. Online poker posted $1.8 million, down from $1.9 million in January 2019.

For more information and analysis on regulated sports betting and online gaming in New Jersey, visit PlayNJ.com/news.

About the PlayUSA.com Network:
The PlayUSA.com Network is a leading source for news, analysis, and research related to the market for regulated online gaming in the United States. With a presence in over a dozen states, PlayUSA.com and its state-focused branches (including PlayNJ.com and PlayPennsylvania.com) produce daily original reporting, publish in-depth research, and offer player advocacy tools related to the advancement of safe, licensed, and legal online gaming options for consumers. Based in Las Vegas, the PlayUSA Network is independently owned and operated, with no affiliations to any casino — commercial, tribal, online, or otherwise.

Gambling in the USA

High 5 Games Honored with Two Prestigious Awards at the EKG Slot Awards

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High 5 Games, a renowned leader in the casino gaming industry, is proud to announce the receipt of two highly respected awards at the EKG Slot Awards, presented by Eilers & Krejcik Gaming. The awards, “Top Sweepstakes Casino” for High 5 Casino and “Most Innovative Online Game” for Shadow of the Panther Infinity, spotlight High 5 Games’ commitment to excellence and innovation within the digital gaming sphere.

The “Top Sweepstakes Casino” award recognizes High 5 Casino’s exceptional performance and consumer engagement, particularly noting the platform’s expansive game library that exceeds over 1000 titles, cutting-edge technology, and dedication to responsible gaming.

The title of “Most Innovative Online Game” was captured by Shadow of the Panther Infinity, a game that has seamlessly transitioned from land-based popularity to online acclaim. This title features the innovative Racking Up Riches mechanic and the Infinity respins feature, bringing novel excitement to well-established game formats.

“Receiving ‘Top Sweepstakes Casino’ and ‘Most Innovative Online Game – Shadow of the Panther Infinity’ awards is a remarkable win for us. It is the recognition of our products and the impact they have on the industry. These awards inspire us to push the boundaries even further, innovating and elevating the online gaming experience for players around the world and contributing to the development of the iGaming sector as a whole,” said Tony Singer, CEO of High 5 Games.

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Gambling in the USA

March is Problem Gambling Awareness Month — Help Raise Awareness of Resources to Combat Problem Gambling

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The Arizona Department of Gaming (ADG), Division of Problem Gambling (DPG), in collaboration with the National Council of Problem Gambling (NCPG), recognizes March as Problem Gambling Awareness Month. 2024 marks the 21st anniversary of Problem Gambling Awareness Month. “Problem gambling is a serious addiction that affects an estimated two percent of adults and five percent of youth in Arizona,” said Katie Hobbs, Arizona Governor. “That is why I have issued a proclamation announcing March 2024 as Arizona Problem Gambling Awareness Month — through education and outreach, we can spread the word and support those in Arizona who may suffer from problem gambling by getting them the help they need.”

Problem gambling is defined as all gambling behavior patterns that compromise, disrupt or damage personal, family, or vocational pursuits. Approximately 2 million U.S. adults (1% of the population) are estimated to meet criteria for severe problem gambling. Another 4 to 6 million (2-3%) meet the criteria for mild or moderate problem gambling.

This year, DPG will be hosting the 16th Annual Symposium on Problem Gambling. With the theme, “A Closer Look at Problem Gambling in Arizona Through Diverse Populations,” this year’s symposium will be taking a closer look at problem gambling and how it relates to other behavioral health topics and the research and experience of diverse populations.

“There is great importance in bringing together innovators, leaders, and decision makers in person, going beyond virtual interactions,” said Jackie Johnson, ADG CEO. “Our goal is that our conference provides an opportunity for meaningful discussions, sharing of leading best practices, and strategic collaborations essential to our organization’s mission and objectives.”

Problem Gambling Awareness Month is designed to coincide each year with March Madness, during which Americans are expected to wager over $3 billion. For the majority of adults, gambling can be a fun and entertaining experience, but there are risks involved. Sports bettors are at a particularly high-risk for developing a gambling problem. According to the National Survey on Gambling Attitudes and Gambling Experiences 2.0, 4 out of 5 sports bettors reported often needing to gamble more to get the same feeling of excitement.

“We are more than grateful that Arizona Governor Katie Hobbs has once again proclaimed March as Arizona Problem Gambling Awareness Month,” said Elise Mikkelsen, Director of DPG. “We know the disparities in both access to services as well as treatment outcomes have become increasingly evident for individuals from historically underrepresented communities and we want you to know that you are not alone. By utilizing DPG’s free, 24/7 confidential helpline or visiting our website, those in the state can take the next step and access information and resources critical in addressing a problem with gambling.” The Arizona Department of Gaming is not the only State agency that works to alleviate problem gambling.

“The Arizona Lottery recognizes that gambling addiction can affect anyone regardless of age, gender, or socioeconomic status,” said Arizona Lottery CEO Alec Thomson. “We are committed to doing our part to promote responsible gaming by raising awareness on the signs of problem gambling and providing resources to help those who may struggle with a gambling problem.” To date, the Lottery has provided $5.7 million to ADG to contribute to effective statewide problem gambling prevention, treatment, and education programs.

If you or someone you know has a gambling problem, DPG urges you to get help now by calling 1-800-NEXT-STEP (1.800.639.8783), DPG’s confidential helpline, texting “NEXTSTEP” to 53342, or utilizing a chat feature on the DPG website. DPG’s helpline provides confidentiality and connects callers with a master’s level counselor who can connect them with available resources, including statewide treatment providers who specialize in problem gambling. The helpline is available 24/7 to everyone facing a problem with gambling – individuals and affected family members, friends or co-workers.

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Gambling in the USA

PlayStar partners with Enteractive for reactivation campaigns

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PlayStar partners with Enteractive for reactivation campaigns

 

Enteractive, the leader in player conversion and reactivation services, has been engaged by PlayStar, the community-focused online casino that’s currently making waves across the U.S, to support their existing CRM services with bespoke reactivation campaigns aimed at winning back players from lapsed accounts for the sports betting brand.

At the core of the partnership, Enteractive will run activation projects for PlayStar’s brand, focusing on both activation of registered non-funded player accounts and reactivation campaigns to bring back lapsed players.

Jon Bowden, PlayStar CMO, commented, “We are thrilled to partner with Enteractive and their innovative approach to player engagement. The team’s expertise in both conversion and  reactivation campaigns will help us maximise our NGR and enhance the player experience for audiences.”

Enteractive is the industry leader in player conversion and reactivation with 15 years experience talking one-on-one with millions of players around the world, having formed in 2008, and is recognised as one of the top revenue generators globally for the iGaming sector.

Enteractive’s proprietary (Re)Activation Cloud technology platform allows a fast and seamless integration of selected player databases, with native-speaking sales agents able to engage with players in each market with real-human one-to-one outreach by phone.

Andrew Foster, Enteractive CBO, added, “Our primary goal is to facilitate direct communication between iGaming companies and their players using genuine one-on-one interactions. With the aid of our highly skilled team of local U.S. call agents, we are certain that PlayStar can increase their results in player conversions and reactivations.”

Enteractive’s native-speaking call agents support iGaming brands across every time zone. In the last year, Enteractive engaged with over 8.1million players, generating over €59 million for global operators, from almost €263million in deposits.

Foster concluded, “Brands that wish to improve their players’ experience and boost financial gains at the same time will find Enteractive’s sustainable, personalized approach the secret sauce they’ve been looking for!”

With native speaking call agents supporting iGaming brands across the globe, Enteractive converts more than 18,000 players per month for a variety of leading operators.

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