NBC Sports has launched NASCAR Pick ‘Em, a free-to-play game developed by Boom Fantasy. It is NBC’s third betting-like game as part of its new NBC Sports Predictor app. The broadcaster launched Premier League Pick ‘Em and Golf Pick ‘Em earlier this year.
Fans can make predictions on a number of event outcomes. Users can pick which drivers will finish the race in first, second and third place, in exact order. Fans who earn a perfect score will win a share of a $10,000 cash jackpot for each respective race.
“After the success we’ve seen with our Premier League and golf free-to-play games, we’re thrilled to bring the same type of added excitement to NASCAR fans every week. These Predictor games are all about increasing engagement and enjoyment. We hope that with additional rooting interests throughout the race, fans will feel even more invested and involved, bringing their viewing experience to a whole new level,” Dan Pozner, director of content at NBC Sports said.
