Gambling in the USA

Caesars Entertainment Launches Caesars Rewards Loyalty Program

Published

5 years ago

January 31, 2019

New Benefits Increase Member Access to Expanding Portfolio of Products and Destinations

Caesars Entertainment Corporation, the world’s most diversified casino-entertainment provider, will introduce “Caesars Rewards” as the next exciting evolution of its award-winning loyalty program effective Feb. 1, 2019. Harnessing the power and name recognition of the Caesars brand along with its expansive offerings, Caesars Rewards members will enjoy greater benefits and extra incentives as Caesars makes it easier than ever to experience more of its world-renowned global offerings spanning hospitality, entertainment, gaming and more.

“From the iconic Caesars Palace in Las Vegas and through many of our other properties, guests know the Caesars brand, and Caesars Rewards helps us strengthen that connection across our global network,” said Mark Frissora, Caesars Entertainment President and Chief Executive Officer. “Uniting all of our destinations under the Caesars brand through this program, Caesars Rewards is a powerful engine that connects our members to the full Caesars empire and everything it has to offer—particularly as we continue expanding our products and global footprint.”

With more than 55 million members worldwide, Caesars Rewards, previously known as Total Rewards, is one of the largest and most acclaimed loyalty programs in the world. The new program leverages the premium Caesars brand to better connect Caesars’ elevated standard and prestige with the company’s global destinations. Known for delivering bold, vibrant and distinctive guest experiences, this enhances the profile of all Caesars properties and ushers in the extension of its iconic brands to gateway cities around the world.

Through the new Caesars Rewards loyalty program, members will have access to new ways to earn complimentary hotel stays, including international stays at Caesars’ newest luxury resorts in Dubai. Members will also have new access to special events such as private New Year’s Eve parties throughout the U.S., golf outings with celebrities, famed sporting events and much more through Caesars Rewards partners.

Additionally, both gaming and hospitality Caesars Rewards members earn credits through slot and table play, hotel stays, dining, entertainment purchases, shopping, spa treatments, golf and much more that can be redeemed for even more of their favorite experiences and amenities at more than 45 Caesars resorts and casinos around the world.

All Total Rewards members will be automatically transitioned to Caesars Rewards on Feb. 1. Caesars Rewards will feature the same membership tiers as the previous program (Gold, Platinum, Diamond and Seven Stars) and tier earning criteria. Members can pick up their new Caesars Rewards cards at any Caesars Rewards Center beginning Feb. 1.

In the coming months, all Total Rewards-branded programs will also transition to Caesars Rewards. Caesars’ mobile app, Play by TR, will become “Caesars Rewards Mobile App” in mid-February, and Caesars Rewards Visa, Caesars Rewards Live Events and others will follow.

For more information about Caesars Rewards, visit www.caesars.com/myrewards.

Gambling in the USA

Games Global Launches Custom Slot Game Caesars Palace Frenzy with Caesars Digital

Published

4 days ago

April 22, 2024

Alan Campbell

Launch marks the first bespoke game launch in the partnership between gaming operator and premier gaming provider

Games Global today announced the exclusive launch of Caesars Palace Frenzy, a Caesars-branded slot title that marks the first bespoke game launch on behalf of Games Global’s partnership with premier gaming operator Caesars Digital. Caesars Palace Frenzy is now exclusively live on Caesars Palace Online Casino in New Jersey with plans to expand to Michigan and Pennsylvania, offering players another highly engaging, operator-specific gaming experience with iconic Caesars Palace branding.

Caesars Palace Frenzy combines the excitement of the Las Vegas Strip’s iconic casino with innovative gaming dynamics crafted by Games Global. Designed exclusively for Caesars Digital online casino players, this game delivers an online slot experience with engaging gameplay, sophisticated graphics and dynamic features like scatter pays, multiplied free spins selected by a concentric wheel and a seven-tier jackpot line-up.

This launch demonstrates Games Global’s continued emphasis on partnering with top iGaming operators to deliver exclusive and custom gaming products to players.

“Working closely with Caesars Digital to create Caesars Palace Frenzy has been an exciting journey,” the Chief Executive Officer for Games Global, Walter Bugno, said. “This game is more than just an online slot experience, it is an adventure that mirrors the thrill and grandeur of one of the world’s most iconic destinations. We’re thrilled to see it come to life and deliver a unique blend of entertainment and gaming.”

“We’re committed to collaborating with top gaming providers to launch custom online casino experiences for our players that can’t be found anywhere else,” the Senior Vice-President and Chief iGaming Officer for Caesars Digital, Matt Sunderland, said. “Caesars Palace Frenzy delivers on that commitment by providing an elevated gaming experience that we’re certain our players will enjoy.”

Gambling in the USA

Alabama-Coushatta Tribe of Texas Announces Plans to Build New Casino Resort

Published

4 days ago

April 22, 2024

Niji Narayan

The Alabama-Coushatta Tribe of Texas has announced the plans to build a brand-new casino resort on its Tribal lands in Polk County.

“We are incredibly excited to embark on this new chapter. This new casino resort will not only provide significant economic benefits for those living and working in the region, but it will also become a vibrant destination for visitors,” Ricky Sylestine, Chairman of the Tribal Council, said.

While specific details are still being finalized, the new resort may offer a variety of amenities including a state-of-the-art casino floor, hotel accommodations, and diverse dining and entertainment options.

The Tribe has engaged the architectural firm FFKR to design the new resort. FFKR is known for its innovative and creative designs. The Tribe is confident the firm will create a truly exceptional destination.

In addition to the new casino resort, the Tribe is planning an extensive remodel to its existing Ischoopa/One Stop Convenience Store and Truck Stop. The remodel will include adding electronic bingo machines.

The Alabama-Coushatta Tribe of Texas will be releasing news related to the new resort and any additional developments in the coming months.

Gambling in the USA

BetConstruct to Display Its Products and Services at Sigma Americas

Published

1 week ago

April 18, 2024

Peter Tolan

BetConstruct, a leading company in iGaming technology and services, is heading to Sigma Americas in Sao Paulo, Brazil from April 23-25, 2024.

Sigma Americas is a major event focusing on iGaming with 10,000 delegations and more than 200 professional speakers. This event serves as an exceptional platform for participants to present their innovative offerings, engage with fellow industry leaders, and establish new business relationships.

BetConstruct is poised to introduce its cutting-edge products and solutions to the growing Brazilian market at the upcoming event. As a premier provider of online iGaming solutions, the company will showcase its comprehensive range of services to all attendees, offering diverse solutions tailored to meet their specific needs and preferences.

Moreover, BetConstruct will demonstrate its newest Spettacolare offer by Mr. First, which is a fleeting opportunity to maximise user profits and explore the potential of FTN.

Attendees of the event can find BetConstruct in the Transamerica Expo Center at Stand O60, where they will have the opportunity to gain a comprehensive understanding of BetConstruct’s products and solutions.