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Compliance Updates

Better Collective is ready to launch in the state of Massachusetts

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Better Collective bolsters South American expansion with the appointment of dynamic Country Director for Brazil

 

Better Collective is ready to launch its award-winning sports media brands in the state of Massachusetts, as the state regulates online sports betting on March 10. With a population of seven million and a strong sports legacy, Massachusetts holds the potential to become one of the biggest sports betting markets in the US.

Regulatory Release no. 09/2023

As of March 10, legal online sport betting will be available for sport fans in the state of Massachusetts.

Better Collective is excited to enter Massachusetts and acknowledges the mutual commitment it shares with the Massachusetts Gaming Committee (“MGC”) to safer gaming, player education and consumer protection. Better Collective welcomes the decision by the MGC to waive its prior prohibition and provisionally allow for third parties to be compensated on a CPA or revenue sharing basis. Further, Better Collective applauds MGC for its recognition of the important role that performance based marketing media plays in the regulated sports wagering ecosystem.

Ten sportsbooks are approved to accept and process mobile sports betting. Having this many sportsbooks is a great opportunity for Better Collective, because Massachusetts holds the potential to become one of the biggest sports betting markets in the US, as the state has a strong sports legacy with its local teams; Boston Bruins, New England Patriots and Boston Red Socks.

Even though Better Collective’s sports media, especially www.ActionNetwork.com and www.VegasInsider.com, already have thousands of visitors every month from Massachusetts, it has not been possible for the visitors to use the information for betting. This changes now.

Marc Pedersen, CEO of Better Collective US, says: “We are pleased to learn about the decision of the MGC to provisionally allow CPA and revenue share in Massachusetts. For us as a group, we are excited to be able to help guide and educate the large sports fan base in Massachusetts into their first online sports betting experiences. The state has a very successful sports history, and we are confident the future with sports betting will be equally as successful”.

Compliance Updates

Peru Reports 40% Drop in Illegal Online Gambling

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Peru’s Ministry of Foreign Trade and Tourism (Mincetur) reported that, a little more than a year after having implemented the law that regulates the online sector, it has been able to reduce by 40% the offer of illegal games in digital platforms and applications.

In a public statement, the Executive portfolio in charge of regulating gambling also highlighted that, thanks to the inspection work, 15% of the illegal websites “have left the Peruvian market” and that “payment methods providers and financial entities have been contacted to block services to unauthorized operators”.

Based on this, Mincetur highlighted that “Peru has managed to position itself as a regional referent in the integral regulation of gambling” and that, through the normative framework, it was possible to “protect the consumer, guarantee transparency in the operations and promote the formal and sustainable economic development”.

The Ministry highlighted that with the implementation of Law No 31557, which regulates sports betting and online games, “the country became the third country in Latin America to establish clear regulations for this activity”.

“Since its entry into force in February 2024, 60 technological platforms have been authorized and 280 linked service providers have been registered, as well as the accreditation of nine international certification laboratories,” Mincetur said.

In this regard, the Ministry stated that “this regulation has made it possible to formalize the digital sector, promoting an environment of trust for both operators and users.” At the same time, it has allowed “new investment opportunities, boosting the digitalization of entertainment and strengthening the country’s tax collection”.

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Compliance Updates

Colombia’s Coljuegos Intensifies its Efforts to Block Illegal Gambling Websites

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Coljuegos, the regulatory authority overseeing gambling sites in Colombia, has intensified its efforts to block illegal gambling websites. Coljuegos will now directly send requests to Internet Service Providers to block websites that operate online games without paying the respective royalties.

Coljuegos President Marco Emilio Hincapié said this strategy will be implemented based on Circular 017 of 2025, issued by the Ministry of ICT, which defined the guidelines and procedures for blocking websites dedicated to the exploitation, sale, payment, or advertising of unauthorized games of chance.

“From the Government of Change, we are working together to protect the gambling industry. After several roundtable discussions with the Ministry of Information and Communications (MINTIC), we were able to simplify the process of blocking illegal gambling websites,” Hincapié said.

The president of the entity highlighted that, to date, nearly 26,600 blocking orders have been issued to unauthorized betting sites.

“With this new procedure, we hope to block illegal platforms more quickly. We will no longer have to submit requests to different entities; instead, we will be able to order blocks directly from internet providers,” Hincapié said.

This Ministry of Information and Communications (MINTIC) measure is issued in compliance with Decree 0175 of 2025, which adopted tax measures due to the state of internal unrest declared by the National Government.

“In addition to fighting illegal operators, our goal is to protect resources for peace and health, as well as provide greater safeguards for the 14 authorized operators in the country,” Hincapié added.

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Compliance Updates

IC360 Announces Integrity Partnership with PGA of America

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Integrity Compliance 360 (IC360), the unequivocal global leader in delivering best-in-class integrity and compliance regulatory technology products and services for the sports betting and gaming sector, has announced a new partnership with the PGA of America.

Through this partnership, IC360 will provide the PGA of America with its state-of-the-art Integrity Monitoring technology, providing real-time alerts on global wagering activity. Additionally, the PGA of America will utilize ProhiBet, the one-of-a-kind prohibited bettor solution to prevent individuals from engaging in prohibited wagering activities.

“We are excited to partner with IC360, a leader in regulatory technology for sports betting and gaming. This collaboration underscores our commitment to maintaining the highest integrity standards within golf by integrating IC360’s cutting-edge Integrity Monitoring technology and the innovative ProhiBet solution. By leveraging IC360’s expert Advisory Team, we gain invaluable insights as we navigate the sports wagering landscape,” said Jeff Price, Chief Commercial and Philanthropy Officer for the PGA of America.

The PGA of America will also utilize IC360’s seasoned Advisory Team, who will provide consultative services to the organization as they navigate the nuances of the complex and evolving sports wagering regulatory environment. IC360’s team comprises former regulators and seasoned gaming industry professionals who ensure all regulatory compliance standards are hitting the highest standards.

“The PGA of America is a partner that shares the same vision of integrity and fairness in competition, which we promote and aim to protect. It is a privilege to provide this organization with our world-class technology and service, as they continue to showcase excellence in their commitment to integrity and their culture,” said Scott Sadin, Co-CEO of IC360, said.

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