Ohio’s Gaming Company Launches New Television Campaign for betJACK Sportsbook App
As the countdown continues to Ohio’s sports betting entrance, JACK Entertainment has upped the ante with a new commercial that speaks directly to the hearts of Ohio’s most passionate sports fans. As the only app developed in the state of Ohio for the state of Ohio, betJACK puts the brand’s intimate knowledge and understanding of the state’s fandom on display.
The commercial – called “It’s An Ohio Thing” – replicates the familiar characteristics of three Ohio sports legends. Sports fans will recognize the red sweater and khaki pants of a former college football coach in Columbus; the quirky chicken flap batting stance of Cincinnati’s favorite second baseman; and the signature “Silencer” move of the G.O.A.T. from Akron. The spot illustrates the importance of local teams in the daily lives of Ohio residents and introduces betJACK, the only app built in Ohio for Ohio.
“Ohio is not just a state – it’s a state of mind, a code of conduct, and a badge of honor. For our players, there’s an unapologetic hometown pride. We’re thrilled betJACK is the only sportsbook app with real insight into the Buckeye state,” Adam Suliman, SVP of Sports & Digital Gaming at JACK Entertainment, said.
The betJACK app offers a variety of betting options from spreads, money lines, over/unders, parlays, same-game parlays, and in-game betting. betJACK users can access dozens of how-to guides that provide simple explanations of betting options for players who want to start betting quickly. betJACK also offers exclusive features not found on other apps, including analytics and insights gleaned from user betting behavior, virtual trophies based on specific wagers, and custom challenges.
