Latest News
Tally Technology partners with Sportradar to deliver automated fan activation at scale on a global basis

Tally Technology (www.playtally.com), the premier global fan activation platform, has announced a new partnership with Sportradar to power its new fan activation platform.
The deal brings Sportradar data from major professional leagues in the sports of basketball, baseball, ice hockey and football to Tally. This will allow fans of those leagues around the world to engage with long-form, data-driven content, including prediction games during the season and trivia contests in the off-season, allowing teams and rights holders to remain connected to fans all-year round.
In utilizing data from Sportradar within the continuous fan engagement platform, Tally is able to create ongoing touch points for fans through content that really matters to them and social experiences that boost retention.
In turn, Tally’s platform provides the tools to turn high-frequency engagement into value, with the new uniform game environment for sports rights holders worldwide generating actionable first-party data and performance marketing providing a proven avenue for return on investment.
Utilized by sportsbooks, broadcasters, leagues and teams worldwide to drive fan engagement and retention, Tally’s platform is purpose-built to create new revenue streams through sponsorship activations, player conversion and data creation.
Brad Vettese, CEO of Tally, said: “The inclusion of Sportradar in Tally’s fan activation platform means that we can automate high value destinations for avid and casual fans using competition and collaboration at scale on a global basis. Fans can actively engage with the Tally content- and friend groups – that matters to them. With every touch, Tally uses zero party and first party data to drive lead conversion or trigger purchases and CRM Integration turns the Tally fan activation platform into a critical part of our client’s marketing ecosystem.
“Our platform can then utilize the data generated to provide actionable, revenue-generating insights to rights holders.”
Tally Technology was founded in 2018 as a free-to-play prediction game for brands, professional sports teams, leagues and media platforms seeking a turnkey fan engagement platform. As part of the natural game play, Tally is building a database of unique users and gathering data on those users’ gaming, wagering, brand preferences, consumer spending and other insights.
Over the past four years, Tally has recorded more than 20 million predictions from unique users across North, Central and South America. It is the fan engagement platform choice of some of the biggest names in sports, including CONCACAF, the Green Bay Packers, Buffalo Bills, Seattle Seahawks, Atlanta Hawks, St Louis Blues, Edmonton Oilers, Los Angeles Kings, Ceara and Atlético MG.
Compliance Updates
Arizona Department of Gaming Issues Cease-and-Desists on “Phoenix Dream Home Sweepstakes”

The Arizona Department of Gaming (ADG) issued cease-and-desist orders to Raffall, a company based in the UK, and to an Arizona resident using the platform to promote the “Phoenix Dream Home Sweepstakes,” currently advertised online and through a separate website, winthisazhome.com, which is marketing the chance to “Win a Luxury $1.3M Arizona Mountainside Home”.
According to the Department’s investigation, the promotion required participants to purchase entries for a prize to be awarded and promised either a home transfer or a cash payout, depending on sales volume. The investigation further determined that the organizers intended to profit from ticket sales. Based on these findings, the Department alleges the activity constitutes an illegal gambling operation under Arizona law.
As part of the enforcement action, Raffall has been directed to remove all gambling-related drawings or giveaways targeting Arizona residents, and the Arizona resident has also been ordered to cease promoting or conducting any unlawful gambling activity.
“Illegal gambling can take many forms and it does not matter if it is labeled a sweepstakes, raffle, giveaway, or drawing. Unregulated operations put Arizonans at risk because there is no oversight, and therefore no accountability or safeguards in place. The Department will continue to take enforcement action to protect consumers, and we urge the public to learn what is legal before participating in or hosting any gambling activity,” said Jackie Johnson, Director of the Arizona Department of Gaming.
Latest News
Slips Launches AI-Generated Peer-to-Peer Prediction Markets

Slips, the social peer-to-peer betting app redefining real-money gaming, announced the launch of its AI-Generated Prediction Markets, allowing players to bet on virtually anything — from sports and politics to pop culture and beyond.
The new feature expands Slips’ core offering of Heads Up (winner takes all) and Pools (split the pot) by introducing automated, AI-powered markets. Fueled by integrations with advanced large language models, these systems can now:
- Automatically generate new bets around trending topics, events, and storylines.
- Audit and resolve outcomes in real time to ensure fairness and transparency.
- Scale prediction categories from sports and entertainment to politics, finance, and global events.
“Prediction markets are the natural evolution of peer-to-peer gaming, and AI is the engine that makes it limitless,” said Jess Richman, Founder & CEO of Slips. “By removing the house, empowering our users, and tapping into generative AI, we’re creating the world’s most dynamic, scalable, and social real-money betting experience.”
Since launching, Slippers have won over $6 million in winnings, with more than 150,000 users nationwide. Its social-first design includes leaderboards, messaging, and community features that make every bet more than just a wager — it’s a shared experience.
With rapid user growth, early revenue traction, and a scalable model designed for the expanding global market, Slips is positioned to redefine how people bet, play, and interact in the digital age. The possibilities are endless with AI-Generated Prediction Markets, whether it’s forecasting election results, guessing box office numbers, or betting on the next viral trend.
The company also announced that these markets will soon extend into futures, commodities, and politics, all powered by AI tools that automatically track, generate, and settle bets.
Latest News
Discover What’s Next for TCSJOHNHUXLEY at G2E Las Vegas 2025

The excitement is building for G2E Las Vegas 2025, and TCSJOHNHUXLEY is proud to announce its participation, showcasing a range of revolutionary products and solutions designed to elevate the gaming industry in the Americas. The team will be located at a new space on Booth #4439 in The Venetian Expo, Las Vegas from October 7-9, 2025.
G2E 2025 marks a pivotal moment as TCSJOHNHUXLEY presents a comprehensive portfolio of innovations. A major highlight will be the highly anticipated US debut of the A Plus Shuffler®, the company’s automated card shuffling machine designed to dramatically increase game speed and enhance security on the casino floor. Visitors will have the opportunity to see this advanced shuffler in action, demonstrating its ability to deliver a continuous, rapid supply of perfectly shuffled cards. The A Plus Shuffler®’s untraceable shuffling process strengthens game integrity and security, while its versatile design allows it to accommodate 1 to 8 decks with interchangeable shoes for both Poker and Blackjack.
Attendees can also see new developments across its wider portfolio. A particular highlight will be the groundbreaking Ora Blackjack Vue Display Controller, a revolutionary technology that is unlike anything else on the market. This display, which is the Blackjack equivalent of its popular Baccarat and Roulette displays, utilises advanced camera recognition for automatic card entry. It provides players with real-time data such as dealer hand history, live dealer odds, and historical statistics, making the game more accessible and enjoyable for everyone from novices to seasoned pros. The company will also be presenting the Supernova Progressive Jackpot System, TCSJOHNHUXLEY’s unique customisable platform that adds excitement to any live table game, and significant software updates to the popular digital game wheel Lumin8, which features an enhanced interface and new capabilities such as Promotion Mode and a bonus game sub-mode.
In addition to these new products and developments, TCSJOHNHUXLEY will be demonstrating its full range of market-leading solutions. This includes the Chipper Champ 3, the industry-standard for automated chip sorting known for its speed, accuracy, and reliability. For Roulette, the company will showcase its world-renowned solutions, including SaturnTM Velocity Auto Roulette wheel that delivers faster game speeds setting a new industry standard for speed and efficiency as well manual SaturnTM Roulette Wheels and the popular game Roulette Xtra. This game incorporates the company’s patented Blaze LED Surface Technology, which displays eye-catching animations and highlights winning numbers, adding a thrilling random multiplier bet of up to 500 to 1. The company will also present the next generation of its electronic gaming terminals, Qorex 2 with a suite of impressive new features.
The showcase of TCSJOHNHUXLEY’s world-class core product range will underscore the company’s renowned manufacturing expertise. From the precision of its globally recognised Roulette wheels and the superior craftsmanship of its Gaming Tables to the reliability of its Dice Shakers, visitors will witness firsthand the quality and dedication that define TCSJOHNHUXLEY products. This comprehensive portfolio demonstrates the company’s ability to create an end-to-end solution for all live game requirements.
Phil Lee, TCSJOHNHUXLEY Chief Financial Officer & Managing Director Americas comments, “This year’s G2E is a pivotal moment for us as we showcase our unwavering commitment to innovation and excellence. We are bringing some of our most significant innovations yet to the Americas market, underscoring our long-term commitment to our customers in the region. G2E provides the perfect platform to demonstrate how we are not just keeping pace with the industry but actively shaping its future. Our team are looking forward to discussing how our new solutions can directly address business challenges and drive growth.”
To secure your free pass and to learn more, please visit please visit tcsjohnhxuley.com and be sure to visit Booth #4439 where the TCSJOHNHUXLEY team look forward to welcoming you.
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