Gambling in the USA
Kansas Lottery Posts Out-of-this-World Results with Inaugural GALAGA™ Instant Game
Pollard Banknote Limited congratulates the Kansas Lottery on the success of its $5 GALAGA™ instant scratch game—the first-ever lottery game to leverage the GALAGA™ brand. Launched on July 27, 2020, GALAGA™ CA$H has recorded five-week sales 51% higher than the average of all other $5 licensed games in Kansas since 2017.
Debuting in North America in 1981, GALAGA™, with its intergalactic theme and superior gameplay, earned recognition from TIME magazine as one of the greatest video games of all time. GALAGA™ CA$H perfectly captures the video game’s nostalgic flair by pairing its iconic imagery with an eye-catching ticket design, making it easy to see why players are hooked on this instant game.
In addition to its striking design, GALAGA™ CA$H offers a 2nd Chance digital component through the Lottery’s PlayOn® Players’ Loyalty Program app (powered and supported by Pollard Banknote). By submitting a non-winning GALAGA™ CA$H ticket, PlayOn® members earn an entry into the 2nd Chance draw for a GALAGA™ arcade cabinet game plus $1,000 (with a total of 10 prizes to be won). They also unlock the GALAGA™ CA$H interactive game which rewards members with player points! This interactive game mimics the classic video game’s playstyle, leveraging the brand equity and awareness of GALAGA™ while offering players the opportunity to re-live their fondest arcade memories! Marking the first licensed game interactive extension on the PlayOn® platform, the GALAGA™ CA$H interactive game allows further game play through the purchase of an instant ticket.
Players of the GALAGA™ CA$H instant ticket who are not yet PlayOn® members can get in on the action too. By registering for PlayOn® and then submitting a non-winning ticket, they will be eligible for the GALAGA™ CA$H 2nd Chance draw and will be able to play the GALAGA™ CA$H interactive game to earn points. New members will also have opportunity to explore the program’s various offerings and point-earning opportunities.
“The success of GALAGA™ CA$H was evident soon after its launch in late July,” said Steve Durrell, Executive Director, Kansas Lottery. “The brand’s retro appeal and popularity prompted us to build a fun game and offer second-chance promotions which we expect to bring in new players and ultimately support multiple social and economic initiatives throughout the state of Kansas.”
“We are thrilled that the Kansas Lottery chose to leverage the unique appeal of the GALAGA™ brand, which has proven its ability to perform exceptionally well after its launch,” said Brad Thompson, Vice President, Sales & Marketing, Pollard Banknote. “GALAGA™ holds a multi-generational appeal with powerful brand awareness among millennials and Golden Age gamers. GALAGA™ gives gamers a chance to relive the glory days of arcade gaming through its 2nd Chance interactive game extension on PlayOn®, enhancing player excitement and engagement.”
Since the Kansas Lottery’s start-up in November 1987, ticket sales have produced nearly $1.86 billion in revenues for the State of Kansas. In that same period, more than $3.4 billion worth of prizes have been paid to players, and retailers have earned close to $358 million in commissions. Funds generated by the Kansas Lottery go towards supporting economic development initiatives, prison construction and maintenance projects, local juvenile detention facilities, problem gambling assistance, and the State General Fund.
SOURCE Pollard Banknote Limited
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Gambling in the USA
Clark County residents can bring a friend for free to next week’s Super Bingo $160,000 tournament at the Plaza Hotel & Casino, May 6-8
Home to downtown Las Vegas’ only bingo room, the Plaza Hotel & Casino is offering Clark County, Nevada residents who register to play in next week’s Super Bingo tournament the opportunity to bring a friend for free.
Happening Monday, May 6 through Wednesday, May 8 in the Plaza’s expansive ballroom, Super Bingo is expected to draw nearly 1,000 people from the local Las Vegas valley and across the country and Canada for the opportunity to win big playing fun-filled games of bingo over two days, with a $50,000 super coverall both days while socializing with like-minded bingo players.
Bingo-only registration is $160 per person, and Clark County residents who register can bring a friend for free. Registration is available online at https://www.plazahotelcasino.com/bingo/super-bingo-registration/. Hotel-and-bingo packages start at $300 for a four-night stay with no resort fee.
All Super Bingo players receive one 6-on paper pack for both days, two daubers, free drinks via an open bar at all sessions, boxed lunch both days, and $10 in free slot play after the first day’s session.
The Plaza’s Bingo room offers six daily bingo sessions at 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m. and 9 p.m. and is located on the 3rd floor. By parking on the third floor of the Plaza’s self-parking garage, guests have convenient and direct access to the Plaza’s bingo room and parking is validated for bingo players.
Gambling in the USA
Kambi Group plc extends Mohegan partnership with on-property sports betting agreement in Pennsylvania
Kambi Group plc (“Kambi”), the world’s trusted sports betting partner, has agreed a long-term on-property sportsbook partnership with Mohegan to provide its award-winning sportsbook at two retail locations in the state of Pennsylvania.
The partnership will see Mohegan utilise Kambi’s cutting-edge retail sportsbook offering across more than 20 kiosks in sportsbook locations at Mohegan Pennsylvania and Mohegan Pennsylvania at Lehigh Valley Race and Sportsbook.
The deal further strengthens Kambi’s relationship with Mohegan, which already utilises Kambi’s suite of sports betting products at ilani in Washington, as well as online and on-property in the Canadian province of Ontario at Fallsview Casino Resort and Casino Niagara.
Kristian Nylén, Kambi CEO and Co-founder, said: “With several successful partnerships with Mohegan already in place, we are pleased to agree this new partnership as we continue to build on our strong relationship.
“This latest deal further reinforces Kambi’s position as the sportsbook provider of choice for tribes across North America, and we look forward to our ongoing collaboration with Mohegan.”
Tony Carlucci, President & GM of Mohegan Pennsylvania, said: “Mohegan Pennsylvania is excited to continue utilising the same Kambi technology platform that existed under our Kindred partnership, which will help to create a seamless process as the Sportsbook at Mohegan Pennsylvania fully rebrands later this Spring.”
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