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SBC Summit Rio to Host an Exclusive Meet-up for Sports Teams

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SBC is set to host an exclusive gathering tailored for commercially driven sports team representatives attending SBC Summit Rio, taking place at the Windsor Convention & Expo Center from March 5 to 7.

Dubbed SBC Resenha FC, this meet-up is scheduled for Wednesday, March 6, kicking off at 13:00 at the Pragmatic Play Networking Bar and Lounge.

The meet-up presents delegates with an opportunity to expand their network by connecting with key decision-makers from other sports teams and gaining insights on the best sponsorship strategies for acquisition, fan engagement, and revenue generation.

It also serves as a visibility platform for profiles such as Sponsorship Directors, marketing leads, and sales managers from sports teams, enabling them to stay ahead of the curve by being exposed to emerging trends and innovations in the industry, thus being able to identify potential opportunities for their organization.

George Harborne, Director, SBC Sponsorship, said: “On the event organizer level, we’re trying to venture more into the world of sponsorship, and this is, for obvious reasons, more than relevant to the Brazilian market. We recognize the positive impact of synergies between sports teams and operators, and we want to create a platform for interested parties to convene and network, discuss the potential out there, and directly find sponsors on the exhibition floor.

“This meet-up is a great opportunity for sports teams to learn from each other by sharing the challenges they have faced but also advance their knowledge of the gambling industry and how they can capitalize on its strength to build stronger financial support for their teams.”

Brazil’s senior executive betting & gaming Event will also play host to multiple conference panel sessions related to the subject, featuring a distinguished lineup of professionals contributing their expertise and leadership to the sports industry. Prominent names include Pedro Melo (Chief Commercial Officer, Clube AtlĂ©tico Mineiro); Ricardo Padoveze (Head of Sponsorship, Clube de Regatas do Flamengo); Arnaldo Garcia (CRO – Diretor de Marketing e NegĂłcios, Coritiba Foot Ball Club SAF); Rafael Ganem (Commercial Director, SAF Botafogo); Paula Young (Head of Commercial Activations & International Relations, SAF Botafogo); Liana Bazanela (Diretora Executiva de Marketing e NegĂłcios, Sport Club Internacional); and Roberto Armelin (Diretor JurĂ­dico e de Compliance, SĂŁo Paulo F.C.).

Within the discussions at SBC Summit Rio, the agenda will feature the integrity trilogy sessions. The initial session will zoom in on the approach embraced by SAF Botafogo and its adherence to regulations, ensuring enhanced protection for both players and operators. The second session will explore the integration of diversity, equity, and inclusivity frameworks into the core principles of football teams. The third session of this trilogy will address how technological advancements can aid teams in combating betting-related corruption and Collaboration initiatives to tackle match-fixing, a significant concern in the Brazilian market.

The ‘Crafting the Perfect Partnership: Success Stories in Sports’ session will provide a deep dive into why high-profile partnerships are an essential tool for operators in newly-launched markets and how such deals can be leveraged to boost brand awareness in Brazil. The panel will be enriched by insights from operators, with Bruno Guilherme (CEO, Viradabet) and Renan Cavalcanti (CMO/CXO, EstrelaBet), joining the ranks of speakers alongside Ricardo Padoveze (Head of Sponsorship, Clube de Regatas do Flamengo), Guilherme Guimarães (Founding Partner, Ativa Esporte), Murilo Limo (LATAM Partnerships Director, OneFootball) and panel moderator Fellipe Drommond (CEO, TFW Marketing e Comunicação).

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Finally, the event will host the live recording of Behind the Badge, an SBC podcast focusing on the world of sports away from the live action hosted by SBC Sponsorship Director George Harborne and SBC Media LATAM Business Journalist Fernando Mollins. Arnaldo Garcia (CRO – Director of Marketing and Negotiation, Coritiba Foot Ball Club SAF) will be in the guest seat as the trio explores the commercial side of the sports industry.

Register interest here.

Purchase your SBC Summit Rio tickets.
Operators and affiliates can benefit from complimentary passes to the event by filling out the relevant forms.

Compliance Updates

PHAI Files Lawsuit in Pennsylvania Over Caesars’ Dangerous Online Casino Promotion and “Pay Through Bonuses”

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The Public Health Advocacy Institute (PHAI), a nonprofit advocacy organization that continues to lead the movement to develop a comprehensive public health response to the threat posed by the gambling industry, announced a new lawsuit filed in Philadelphia, Pennsylvania, seeking to expose and stop an alleged dangerous, misleading, and illegal “deposit match” promotion by Caesars Online Casino and its brick-and-mortar partner Harrah’s Philadelphia Casino.

In this promotion, Caesars and its partners are luring new customers with a false and misleading promise of a “$2500 deposit match,” according to the lawsuit. Only in the small-print terms and conditions is it disclosed that a new customer playing Blackjack is required to gamble and risk $375,000 in just the first seven days after opening an account. In other words, no money or winnings can be withdrawn unless a total of $375,000 is gambled and risked. All money lost during the first 7-day period is kept by Caesars and Harrah’s Casino.

The lawsuit alleged that Caesars and its partners have effectively rewritten the laws of the Commonwealth of Pennsylvania by mandating that new customers gamble up to $375,000 before being paid any of their winnings. The public is not told that the promotion is designed to snare new customers in a “wild chase of action,” where the bonus is unattainable and therefore impossible to win.

Under the leadership of Executive Director Mark Gottlieb, PHAI continues to spearhead the burgeoning movement to bring comprehensive public health change to the threat posed by the gambling industry and its partners across the US.

Gottlieb said: “We know the gambling industry, with the assistance of the American Gaming Association (AGA) and the National Council of Legislators from Gaming States (NCLGS), is aggressively attempting to push the legalization of online casino gambling across the United States. Thus far, the seven states with online casino gambling seem ill-prepared or unwilling to regulate the wild tactics of the industry. This promotion, engineered by Caesars, is among the most egregious we have seen to date.”

Dr. Harry Levant, Director of Gambling Policy at PHAI, warned that Caesars and others in the gambling industry are acting with impunity, disregarding existing laws, and placing the public directly at risk.

According to Dr. Levant: “It is unconscionable for a gambling company to knowingly require people to gamble excessively and put their mental health at risk as a condition to cash out their winnings. More importantly, nothing in Pennsylvania’s gambling rules or laws permits a casino to refuse payment unless and until customers begin gambling to excess. This is dangerous to Caesar’s customers, immoral, and just plain wrong.”

PHAI Director of Litigation Andrew Rainer, Esq., said: “PHAI continues to utilize the courts to protect clients and the public from unreasonable risks of harm caused by the negligent, careless, and reckless conduct of the gambling industry.”

PHAI Founder and President. Dr. Richard Daynard said: “The mission of the Public Health Advocacy Institute is to protect public health and advance social justice. The days of the gambling industry disregarding public health and safety are coming to an end. When Caesars doesn’t play fair, it puts players’ health at risk.”

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The case is Brubaker vs Chester Downs and Marina LLC et al. (Ct of Common Pleas, Philadelphia County, First Judicial District, Case ID 250602325).

In December 2023, PHAI and its Center for Public Health Litigation filed a class action suit against DraftKings in Massachusetts that garnered nationwide headlines. In August 2024, a judge in Massachusetts denied DraftKings’ motion to dismiss, allowing the litigation to move forward.

In October 2024, PHAI filed a lawsuit against the Massachusetts Gaming Commission, asking the court to compel the MGC to adhere to state law and turn over data that casinos compile to track player behavior. Under Section 97 of the Expanded Gaming Act, the Massachusetts Gaming Commission is required to collect behavioral data from casino operators and share anonymized customer data with researchers. This data is essential for analyzing what casino practices are causing harm and who is being harmed. The Gaming Commission has been subject to the legal requirement to collect this data since its formation in 2011. Now, more than a decade later, the Commission has yet to collect a single piece of data from any licensee or make any data available to researchers.

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High Roller Technologies to Present at the Small Cap Growth Virtual Investor Conference on June 26

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High Roller Technologies Inc., operator of award-winning premium online casino brands High Roller and Fruta, announced that Seth Young, SVP Corporate Strategy & Investor Relations, will present live at the Small Cap Growth Virtual Investor Conference hosted by VirtualInvestorConferences.com, on June 26, 2025

DATE: June 26

TIME: 12:00 PM ET

Available for 1×1 meetings: July 1, 2025

This will be a live, interactive online event where investors are invited to ask the company questions in real-time. If attendees are not able to join the event live on the day of the conference, an archived webcast will also be made available after the event.

It is recommended that online investors pre-register and run the online system check to expedite participation and receive event updates.

Learn more about the event at virtualinvestorconferences.com.

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Arizona Lottery Awards Pollard Banknote Three-year Contract Extension for Warehousing and Distribution

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Pollard Banknote Limited announced a three-year extension of its Warehousing and Distribution contract with the Arizona Lottery, including option to extend for an additional two years. Under this agreement, Pollard Banknote will continue to provide technology and operational support for the Lottery’s warehousing and distribution operations for Scratchers and Instant Tab (pull-tab) games, as well as organizational support through a strong contingent of dedicated staff across several key functions until August 31, 2029.

The contract extends the successful and collaborative partnership Pollard Banknote and the Lottery have established over the past 27 years. In February 2019, this partnership expanded when Pollard Banknote became the Lottery’s trusted partner for instant ticket warehousing and distribution operations. Pollard Banknote delivers its sureTRACK Lottery Management Solution—a secure, scalable platform that has served as the backbone for supporting significant sales growth, improving order accuracy, reducing out-of-stocks, and enhancing both retailer and staff satisfaction, as well as overall operational efficiency.

The contract also extends organizational support to the Lottery, with more than 80 Pollard Banknote staff embedded across its operations—from warehouse and Tel-Sell to analytics and sales—forming a comprehensive staffing model that supports day-to-day service and long-term success. This organizational approach enhances the value of the partnership, generating insights that inform strategic planning and fostering a close, collaborative relationship built on transparency and trust.

“We are thrilled to build on our strong partnership with Pollard Banknote in support of our work to build a resilient Arizona Lottery that delivers positive impact for Arizona communities now and for future generations. Their expertise and experience align with our mission and core values, supporting a data-driven approach and collaborative working style that empowers our team to deliver strategic input and execution—engaging new and longtime players like never before and driving growth for our valued retail network of over 3,600 Arizona businesses. Together with the Arizona Lottery, Pollard Banknote supports vital funding for programs and services that make life better for all Arizonans—providing a strong, prosperous future for our great state,” said Alec Thomson, Executive Director of the Arizona Lottery.

“Pollard Banknote is thrilled to have the opportunity to extend our partnership with the Arizona Lottery. We are excited to continue delivering impactful and innovative warehousing and distribution services, along with a strong team dedicated to driving retailer growth and player engagement—ultimately supporting the Arizona Lottery in maximizing revenue and the good causes it supports,” said Rob Young, Executive Vice President, Global Lottery, Pollard Banknote.

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