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Fueling Integrity and Innovation: SBC Summit Rio Conference Agenda

The conference agenda for the second day of SBC Summit Rio is set to provide 3,000 delegates with the latest regulatory strategies and cutting-edge industry innovations through the dedicated ‘Integrity & Compliance’ and ‘Innovation’ conference tracks.
The two tracks will run on 7th March during the inaugural betting and gaming event, designed specifically for senior executives interested in the Brazilian market. Hosted at the Windsor Convention & Expo Center in Rio de Janeiro, the Brazil-focused summit will mark the first industry event to take place following Brazil’s highly anticipated regulatory changes. The summit will serve as the ideal platform to discuss key talking points, reflect on the industry’s journey, and hypothesize on its future.
The ‘Integrity & Compliance’ track will provide delegates the opportunity to garner invaluable insights from key industry leaders on Brazil’s rapidly evolving regulatory and compliance landscape. Delegates can expect robust discussions on a variety of subjects such as the clash between state and federal sports betting licenses and optimal strategies to craft successful sports organization partnerships.
The track will also feature a dedicated ‘Integrity Trilogy’, hosted by Magnho José (Director, BNL Data), which will explore topics encompassing how brands can utilize technology to counter betting-related corruption, advancements in diversity, equity, and inclusivity frameworks, and more.
The ‘Crafting the Perfect Partnership: Success Stories in Sports’, panel will discuss the intricacies of operator-sports organization partnerships. It will feature expert speakers Bruno Guilherme (CEO, Viradabet), Ricardo Padoveze (Head of Sponsorship, Clube de Regatas do Flamengo), Guilherme Guimarães (Founding Partner, Ativa Esporte), Renan Cavalcanti (CMO, Estrelabet), and moderator Fellipe Drommond (CEO, TFW Marketing e Comunicação), as they explore the scope of partnership options available to operators, delve into co-branding and collaborative partnerships, and reflect on the common mistakes and successes witnessed in the industry.
The panel titled ‘The Reality of Municipal Lotteries in Brazi’, will seek to explore the marketing challenges associated with the rise of new state and municipal lotteries across Brazil. It will feature industry experts Ricardo Amado Costa (Vice Presidente, Febralot) and Eduarda Lopes do Espírito Santo (CEO, Intralot do Brasil / SAGA BGI).
The ‘Innovation’ track promises delegates an in-depth analysis of the innovative technologies and strategies pushing the industry forward. Delegates can anticipate discussions surrounding the delicate balance between innovation and regulation in shaping the customer experience, the critical interplay between operators and payment providers when entering new markets, and exploring strategies in selecting the most suitable innovative technology to enhance business operations.
The panel titled ‘Frontliners Do it Better! Discover the Esports Scene in Brazil’, will feature expert speakers Pedro Schmidt (Presidente, Vivo Keyd Stars), Carlos Gama (Vice-Presidente de Games e Esports, ASSESPRO – RJ), Bruno Goes dos Santos (Nobru) (Streamer & Digital Influencer, Co-Founder, Fluxo) and panel moderator Trev Keane (Managing Director/Group Commercial Director, EPIC Global). Together they will explore the esports phenomenon in Brazil, analyze the recent investment from international brands, discuss local franchises, and look at the future of esports in Brazil.
The panel ‘AI Revolutionizing the Future of Betting Products?’, will explore the innovative technology that is set to shape the future of the industry. Expert speakers João Sobreira (Co-Founder, Tipspace), Mateo Lenoble (Regional Sales Director LATAM, Sportradar), and Hugo Llanos (Americas Regional Director, Altenar), will explore technologies such as virtual reality (VR) and artificial intelligence (AI), discuss key strategies in selecting the right innovative technology to aid specific business needs, and how to incorporate technology that is true to a brand’s specific image and target audience.
Rasmus Sojmark, CEO & Founder of SBC, said: “As the first industry event to take place in the newly regulated Brazilian market, we recognize the immense importance of delivering a truly special educational experience that will aid delegates that are either seeking entry or wishing to strengthen their position in the market.
“Integrity, compliance, and innovation serve as key building blocks in creating a strong foundation for this burgeoning market, and we aim to provide delegates with the tools to continue pushing the boundaries of sports betting, whilst still upholding the ethical standards that define our industry.”
Other conference tracks available to attendees include the ‘Leadership’ and ‘Marketing & Affiliation’ conference tracks, both taking place on Wednesday 5th March.
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Caesars Entertainment Debuts IGT’s Kitty Glitter Grand Slot Across its Online Casino Platforms and Inside its Atlantic City Resorts

Caesars Entertainment Inc. announced it is the first in the industry to launch IGT’s newest installment of its beloved slot title, Kitty Glitter Grand. The game is now live across Caesars Palace Online Casino, Horseshoe Online Casino, and Caesars Sportsbook & Casino in New Jersey, Pennsylvania, Michigan, West Virginia, and Ontario. It’s also available at Caesars Rewards destinations in Atlantic City, including Caesars and Harrah’s, with Tropicana set to join the lineup soon, subject to final regulatory approval.
This debut marks IGT’s first simultaneous exclusive launch of a game both online and in casinos in the US. As a result, Caesars is currently the only place where fans of the Kitty Glitter franchise can experience this latest installment, whether in person or online.
“The popularity of Kitty Glitter Grand speaks for itself across gaming floors at our Caesars Rewards destinations, which is why we couldn’t be happier that our players will be the first to enjoy the newest title in this renowned brand’s history. We know how impactful exclusive launches can be, so we’re grateful to our partners at IGT for their trust in partnering with us on their first simultaneous online and in-casino launch in the United States. We’re committed to bringing first-to-market, unforgettable experiences to our online casino players that can’t be found anywhere else,” said Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital.
“The exclusive launch of Kitty Glitter Grand is another shining example of how we’re strengthening the powerful connection between our world-class destinations in Atlantic City and beyond with our dynamic digital platforms. We’re uniquely positioned to deliver exclusive, first-to-market gaming experiences that our guests can enjoy both on the casino floor and from the comfort of their home. This launch underscores our commitment to offering best-in-class entertainment wherever our players choose to engage,” said Barron Fuller, Regional President at Caesars Entertainment.
For more than twenty years, Kitty Glitter has been a fan favorite in brick-and-mortar casinos, and its enduring popularity continues to captivate players. This latest installment offers an enhanced gameplay experience with recognizable collection features that players already know and love from the original Kitty Glitter game, while adding even more compelling new enhancements. Both new players and fans of the original can enjoy an added wheel bonus and random wilds in the base game, which help boost these themes to the next level.
“We’re thrilled to partner with Caesars on the exclusive launch of Kitty Glitter Grand, a title that builds on one of IGT’s most iconic brands. This first-of-its-kind simultaneous launch across online and land-based channels in the U.S. reflects our commitment to innovation and delivering engaging content that resonates with players wherever they choose to play,” said Nick Khin, CEO of Gaming at IGT.
In celebration of this special debut, Caesars plans to host an exclusive VIP event for select Caesars Rewards members at Caesars Atlantic City in August. The Company is also running an omnichannel promotion at its Atlantic City destinations and a special leaderboard promotion across its digital platforms in all jurisdictions where it offers iGaming, excluding Ontario.
Compliance Updates
NCPG Celebrates Senate Action on Military Gambling Addiction Research

The Senate Appropriations Committee approved a key provision in the FY26 Senate Defense Appropriations Bill that would, for the first time, make gambling addiction an eligible research topic under the Department of Defense’s Peer-Reviewed Medical Research Program (PRMRP). The decision marks a historic step in addressing gambling disorder as a behavioral health condition impacting active duty servicemembers and Veterans.
The provision was championed by a broad group of lawmakers, led by Senator Ben Ray Luján (D-NM), and supported by more than two dozen state affiliates of the National Council on Problem Gambling (NCPG), as well as leading operators from the gambling industry including FanDuel, BetMGM, and MGM Resorts International.
“The Committee’s action will finally give researchers, local VA clinicians, and military health officials the ability to better understand and address gambling addiction among those who serve. We’re grateful to our allies in Congress, industry partners, and the public health community for making this progress possible,” said Derek Longmeier, President of NCPG’s Board of Directors.
According to recent research from NCPG, nearly 20 million American adults report experiencing at least one problematic gambling behavior “many times” in the past year. Although this research suggests that the risk for gambling problems may be stabilizing, military communities remain disproportionately affected.
Gambling addiction is one of the most under-researched behavioral health conditions among military populations even though servicemembers are twice as likely as civilians to experience gambling problems. Nearly 40% of veterans who seek treatment for gambling addiction report having attempted suicide.
“Servicemembers and Veterans facing gambling addiction deserve the same level of support and understanding we’ve worked to build around PTSD, depression, and other behavioral health challenges. This provision is a critical step toward recognizing the realities our military community faces and ensuring the federal government invests in the basic, foundational research needed to support recovery,” said Sen. Ben Ray Luján.
Congress previously mandated annual screenings for gambling disorder in the FY2019 National Defense Authorization Act. However, without federal research funding, military and local VA clinicians lack the data and tools necessary to facilitate early intervention or provide evidence-based care.
If enacted into law, the FY26 Defense Appropriations bill would establish the first federally recognized pathway for research into gambling addiction in the military. The bill now proceeds to the full Senate for consideration.
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Dry Creek Rancheria and Caesars Entertainment Break Ground on Caesars Republic Sonoma County

On Aug. 2, Dry Creek Rancheria and Caesars Entertainment broke ground on a joint project to turn River Rock Casino into Caesars Republic Sonoma County. The partnership was launched when Dry Creek Rancheria selected Caesars Entertainment as its development and management partner for the new integrated resort. Citizens led the project financing, with Gaming and Leisure Properties Inc. serving as the lead real estate financing partner. Caesars Republic Sonoma County is located off Hwy 101 and sits above the Alexander Valley Vineyards, providing breathtaking views of both the vineyards and the Russian River.
“Breaking ground on Caesars Republic Sonoma County marks a monumental moment for Dry Creek Rancheria. This partnership with Caesars Entertainment represents more than just a new chapter in our casino’s story — it’s a bold leap into the future for our Tribe and our community. Together, we are creating a world-class resort experience that blends the natural beauty of Sonoma County with premier gaming, hospitality and entertainment. We are proud to work alongside Caesars, Citizens and GLPI to bring this vision to life and elevate our economic and cultural legacy. This project is a powerful step forward and we are eager to share it with the region and beyond,” said Chris Wright, Chairman of Dry Creek Rancheria Band of Pomo Indians.
The resort casino will be completely transformed and will feature a new casino floor with more than 1000 slot machines and 28 table games. The destination will also be home to a new 100-room hotel with a luxury spa, pool, and fitness center.
“On the heels of a successful launch of Caesars Republic in Lake Tahoe, we couldn’t think of a better place than Sonoma County to continue the brand’s expansion. We’re excited to partner with Dry Creek Rancheria to bring this incredible destination to life and offer a new, elevated and unique experience for our guests to indulge in, right in the heart of wine country,” said Anthony Carano, President and COO at Caesars Entertainment.
Caesars Republic Sonoma County will also offer a robust food and beverage line-up, including a steakhouse, an upscale café, an Asian concept, and an elevated quick-service option. Additionally, guests can enjoy a fireside bar, sports bar, and the resort’s dedicated wine bar, which will have an outdoor deck providing unparalleled views of the valley.
“Dry Creek Rancheria and Caesars are creating a premier gaming destination in Sonoma County. We appreciate the opportunity to support Dry Creek, leverage our lending relationships and partner with Caesars and GLPI to help set the foundation for the long-term success of the Tribe,” said Jason Miller, Head of Debt Capital Markets at Citizens.
Peter Carlino, Chairman and Chief Executive Officer of GLPI, said: “We are proud to be initiating a long-term relationship with Dry Creek Rancheria in our role as the lead real estate financing partner for Caesars Republic Sonoma County. We are also delighted to expand our long-term relationship with Caesars Entertainment. GLPI’s involvement in this project is consistent with our underwriting and coverage criteria as well as our focus on aligning with and supporting our tenants, who are the industry’s leading regional gaming operators. Caesars Republic Sonoma County represents an exciting opportunity to develop a world-class destination in the heart of California’s iconic Sonoma Valley wine region.”
Caesars Republic Sonoma County will be part of Caesars Entertainment’s expansive Caesars Rewards network. Guests who stay and play at the resort can earn and redeem Reward Credits at any of Caesars Entertainment’s 50+ destinations across the country, including Caesars Republic Sonoma County.
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