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Tag: Tim Howard

  • Derek Jeter Joins BetMGM’s Team of Legendary Ambassadors

    Derek Jeter Joins BetMGM’s Team of Legendary Ambassadors

     

    BetMGM announced a multiyear partnership with baseball legend and five-time World Series champion Derek Jeter. As BetMGM’s newest brand ambassador, Jeter will appear in national marketing campaigns including the “Legendary Plays” spot, scheduled to premiere on July 15. BetMGM Casino also plans to launch an exclusive Jeter-themed slot game. Currently, there are no other online casino games featuring a current or former professional baseball player.

    “BetMGM’s commitment to excellence and overall approach help them stand out as an innovator in their space. They have worked hard to create a real community in their audience. I look forward to working with their team to build connections within their base of players and support the company’s continued growth,” Jeter said.

    The Hall of Fame shortstop joins BetMGM’s prestigious roster of sports legends, which includes Barry Sanders, Tim Howard and Wayne Gretzky, among others. Jeter will be featured prominently across advertising campaigns and digital platforms, make appearances at exclusive VIP events and play a key role in promoting BetMGM’s responsible gambling initiatives in both the US and Canada.

    Casey Hurbis, Chief Marketing Officer at BetMGM, said: “As BetMGM’s brand continues to evolve, we could not think of a better baseball ambassador to add to our Mount Rushmore of legendary athletes than Derek Jeter. ‘The Captain’s’ universal appeal and proven track record of excellence, both on and off the field, will provide players with extraordinary experiences only available at BetMGM.”

    Over his storied 20-year career with the New York Yankees, Jeter earned a reputation as a game-changing athlete, revered for his consistency, clutch performances and leadership. “The Captain” collected more than 3000 hits, won five Gold Gloves and was a 14-time All-Star while serving as the cornerstone of numerous championship teams. His legacy on the field, and his presence off it, continues to inspire generations of baseball fans.

    As BetMGM continues to expand into new markets and introduce new features, responsible gaming remains a key focus. Additionally, BetMGM provides resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the integration within BetMGM’s mobile and desktop platforms, customers can receive the same GameSense experience they have grown to rely on at MGM Resorts properties nationwide. This complements BetMGM’s already existing responsible gambling tools which serve to provide customers with an entertaining and safe digital experience.

  • BetMGM Appoints Tim Howard as Brand Ambassador

    BetMGM Appoints Tim Howard as Brand Ambassador

     

    BetMGM has appointed retired U.S. soccer star Tim Howard as its celebrity brand ambassador.

    Howard’s addition to the BetMGM team launches a series of free-to-play games and promotions, among other activations, that the sports betting leader is planning in conjunction with the upcoming 2022 international soccer events and matches.

    “America’s excitement for soccer is at a fever pitch and I can’t wait to take it to the next level with BetMGM, offering new ways for fans to get engaged in the game. BetMGM is at the forefront of the sports betting industry and I’m proud to be part of the team ahead of the greatest tournament in all of sports,” Howard said.

    “Tim Howard’s performances on the pitch thrilled a generation of U.S. soccer fans. With Tim’s support, we will bring a similar level of excitement to our customers through various games and interactive opportunities,” Matt Prevost, Chief Revenue Officer at BetMGM, said.

    Howard was a mainstay on the U.S. Men’s National Team, holding the record for most saves by a U.S. goalkeeper in a World Cup game. Howard won the 2007 CONCACAF Gold Cup and was voted the CONCACAF Goalkeeper of the Year in 2013, 2014, and 2015. Following more than two decades in the English Premier League, Major League Soccer, and international play, Howard cemented his legacy as one of the sport’s all-time greats.

    Howard will engage with BetMGM players and MGM Rewards members through public and private events, both virtual and in-person. He also will appear in BetMGM social media content and make guest appearances on nationwide radio and television programs.