Playson builds on strong Ontario presence with PointsBet partnership
Fast-growing North American operator set to benefit from Playson’s dynamic portfolio
Playson, the accomplished digital entertainment supplier, has reinforced its impressive market growth in North America after securing a new partnership with PointsBet.
Originally founded in Australia in 2015, PointsBet expanded into Canada and became one of the fastest-growing operators in Ontario through its comprehensive sportsbook and casino offering.
Its portfolio has been further enriched with Playson’s Hold and Win collection, courtesy of a seamless integration via Light & Wonder’s aggregation platform. Coin Strike: Hold and Win, Thunder Coins XXL: Hold and Win and 4 Pots Riches: Hold and Win are among the supplier’s top-performing titles that are now available to the PointsBet player base.
The latest collaboration supports Playson’s impressive market expansion across North America, as it continues to offer its captivating content to leading operators worldwide. This deal further solidifies PointsBet’s position as a go-to platform for premium casino content in Ontario.
Conor Jenner, Sales Manager at Playson, said: “Playson has enjoyed tremendous success in Ontario since entering the market in 2022, with our content hitting the sweet spot for the broad range of players across the Canadian province.
“PointsBet’s trajectory in Ontario is extremely impressive, and we are confident the operator’s player base will welcome our captivating portfolio, comprising immersive gameplay and retention-focused mechanics.”
Brooke Hilton, Head of Casino at PointsBet Canada, added: “Partnering with Playson is an exciting step forward for PointsBet. Their Hold and Win collection has already proven popular with players across Ontario, and we are confident it will deliver the engaging, high-quality experiences our players know and expect from PointsBet.”
