GO CRAPS strategy view showing real-time roll history and flexible betting options.
Connect with us
GO CRAPS strategy view showing real-time roll history and flexible betting options.

partnerships

National Football League and WePlay Studios Team Up to Launch NFL Offsides

Published

on

The National Football League and WePlay Studios are teaming up to launch NFL Offsides, a first-of-its-kind weekly game show where NFL players, Legends, and well-known gaming creators compete in high-energy, video game-inspired challenges. Packed with larger-than-life personalities in a first-of-a-kind format, this is where content meets the gridiron in the most unexpected ways. NFL Offsides will debut on April 15, 2025, at 7 p.m. ET / 4 p.m. PT and stream live on Tuesdays during the 2025 offseason on the NFL’s official YouTube channel, with co-streams on featured creators’ channels. 

The series will be hosted by Cameron Dicker, nicknamed “Dicker the Kicker,” the Los Angeles Chargers Placekicker and the first NFL player born in Hong Kong, and popular streamer, Ovilee May. She is known for her prominent hosting for esports teams, major game publishers, and professional sports league productions. The premiere will feature NFL player, Daiyan Henley of the Los Angeles Chargers and Todd Gurley, NFL Legend and 2017 NFL Offensive Player of the Year, teaming up with top gaming creators Xaryu and Pikaboo for an exciting episode inspired by classic “Brawl” games.

“NFL Offsides promises to deliver a dynamic mix of sports and gaming content that will strengthen our connection to Gen-Z fan communities,” said Ed Kiang, vice president of video gaming at the NFL. “We’re excited to partner with WePlay Studios to bring this game show to life with NFL players and Legends alongside top gaming creators.”

Each episode of NFL Offsides will be divided into three segments, with unique opportunities for viewers to engage with the talent throughout the show: 

  • Physical Challenge: A real-life recreation of video game-inspired sets and challenges that will test participants’ physical and strategic skills.
  • Mystery Segment: An unpredictable twist where participants could face puzzles, quizzes, or surprise challenges led by the production team or their community in chat.
  • Gaming Showdown: The ultimate test of reflexes and teamwork as participants go head-to-head in a leading video game title, pushing their competitive skills to the limit.

The show will be produced by WePlay Studios, a content production team specializing in creating entertainment shows and gaming formats worldwide.  

“Sports and video games are united by passion. Inspired by iconic ‘90s game shows, we wanted to bring that nostalgic energy into a fresh format for today’s generation,” said Maksym Bilonogov, chief visionary officer and executive producer at WePlay Studios. “After a decade of refining audience engagement, we’re applying that expertise to NFL Offsides. Partnering with the biggest sports league in America, the NFL is an incredible opportunity.” 

Future episodes will feature NFL players, Legends, and top gaming creators, including Terrell Owens, Jeffery Simmons, the Botez sisters, MMG, Repullze, Esfand, and more. 

This new series is part of the broader NFL strategy aiming to attract the next generation of fans. 

NexTide Media, a creator-first media agency and ad tech solutions partner of WePlay Studios, is driving brand integrations for NFL Offsides – connecting advertisers with this one-of-a-kind gaming-meets-sports experience. 

Latest News

North Carolina Education Lottery Partners with Cineplex Digital Media

Published

on

North Carolina Education Lottery Partners with Cineplex Digital Media

 

Cineplex Digital Media (CDM), a division of Cineplex, announced it has signed a ten-year agreement with the North Carolina Education Lottery to provide a digital signage network solution at retailers across North Carolina.

Following a comprehensive process, CDM was chosen given its unique strategic and ecosystem-based approach to digital signage solutions, extensive retail experience and ability to provide industry leading design, content strategy, and data expertise. CDM’s solution includes digital menu boards inside more than 1500 select lottery retail partner locations and claim centers across North Carolina, with an opportunity to expand locations throughout its long-term partnership.

With flexible marketing and messaging options, this new program will enhance the player experience and the North Carolina Education Lottery’s commitment to supporting retail partner success. CDM’s unique approach and end-to-end solution will ensure the lottery can tailor messages to playing audiences while measuring and optimizing its impact and return for education in North Carolina.

“We constantly look for innovative ways to connect with our players. The agreement with Cineplex Digital Media provides us with a digital platform to reach that audience with messaging tailored specifically to them. That is a major investment in our retail partners that should help us raise more money for the good cause we serve,” said Terri Rose, Chief Brand Officer, North Carolina Education Lottery.

“We are honoured to be chosen as the North Carolina Education Lottery’s exclusive digital signage partner and look forward to working with them to provide solutions to support its education fundraising and elevate player experience. With our experience in the lottery market and our strategic partnership network, we are excited to work together to deploy a specialized and data optimized retail digital solution to keep retailer and player experience top-of-mind,” said Fab Stanghieri, Executive Vice President and Managing Director, CDM.

Continue Reading

Latest News

Zitro Installs its Concept Cabinets at Casino La Cima in Mérida

Published

on

Zitro Installs its Concept Cabinets at Casino La Cima in Mérida

 

Zitro has installed its revolutionary CONCEPT cabinets at the Casino La Cima in Mérida, Yucatån.

The CONCEPT cabinets feature the Magic Lighting system, which syncs lights and sound with gameplay for a fully immersive experience, and the largest Screen Deck button panel on the market, offering unmatched comfort and ease of use for players and operators.

This launch is backed by some of Zitro’s most successful titles — Fortune Legacy, Legendary Sword, and King Fu Frog — all proven crowd favorites known for their engaging mechanics and strong performance.

A representative from Grupo Same said: “Our collaboration with Zitro and the introduction of the CONCEPT cabinets have far exceeded expectations. Players love the new experience, and the casino floor has never looked better. This addition strengthens our position as a top entertainment destination in MĂ©rida and helps us continue delivering standout gaming experiences.”

Zitro founder Johnny Ortiz Viveiros said: “We’re thrilled to expand our presence in Yucatán alongside Casino La Cima. The positive reception of CONCEPT and our latest titles clearly reflects the strength of our offering. We’re grateful for the trust Grupo Same has placed in us and excited for what’s ahead.”

Continue Reading

Latest News

Rush Street Interactive Launches PropPacks for MLB

Published

on

Rush Street Interactive Launches PropPacks for MLB

 

After the tremendous success of NBA PropPacks, Rush Street Interactive (RSI), which operates the BetRivers Sportsbook, is now bringing that same winning excitement to baseball fans with the launch of PropPacks for MLB, just in time for summertime action at the ballpark.

This innovative digital baseball card game brings the nostalgic thrill of opening a pack of sports cards and combines it with the high-energy excitement of prop betting. PropPacks for MLB offer BetRivers customers one of the most interactive and rewarding ways to engage with Major League Baseball action—all with the chance to win up to $1000 in bonus credits or other exciting awards on every card.

Fans who place $10 or more on qualifying Same Game Parlays (SGPs) for MLB games will randomly receive up to three digital PropPacks player cards per game at no additional cost. Each card features a player from one or both teams in the game. If that player achieves the Hits or Strikeouts milestones featured on the card, bettors can win escalating prizes based on the difficulty of the achievement.

PropPacks come in three tiers—Bronze, Silver, and Gold—with Gold cards being the rarest and offering the highest reward potential. Unlocking a Gold card could lead to the grand prize of $1,000 in bonus credits.

“Following the enthusiastic reception to our NBA PropPacks, we’re thrilled to bring the same excitement to baseball. PropPacks give MLB fans another reason to get in on the action by adding surprise rewards to their Same Game Parlay bets, creating more ways to win with no added cost. It’s all part of our mission to put players first by providing more value and innovation across every major sports season,” said Richard Schwartz, CEO at RSI.

PropPacks are exclusive to the BetRivers Sportsbook and available across all platforms. In addition to PropPacks for MLB, BetRivers will offer a full lineup of baseball promotions throughout the season. Players can visit the BetRivers app or website and click on “Promotions” to explore the full suite of daily MLB offers.

“PropPacks for MLB are another BetRivers exclusive that demonstrates our commitment to delivering creative, engaging, and value-packed experiences to our players. We’re excited to keep building on the success of NBA PropPacks and expand this fun format across more leagues and seasons,” Schwartz added.

Continue Reading

Trending

GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

Disclaimer: All the information provided is for educational and entertainment purposes only. Always check your local laws before participating in any gaming activities.

Copyright © 2018 – 2025, HIPTHER. All Rights Reserved.