partnerships
Jackson Rancheria Casino Resort and Quick Custom Intelligence Forge a 3-Year Strategic Alliance

Jackson Rancheria Casino Resort proudly announces a dynamic three-year strategic partnership with Quick Custom Intelligence (QCI), poised to revolutionize the gaming and hospitality sector in Northern California. This collaboration marks the convergence of innovative technology and premier guest services, promising heightened operational efficiency, refined customer experiences, and an unparalleled level of hospitality.
The integration phase is currently in progress as QCI embarks on an exciting journey alongside the Jackson Rancheria team. Expectations are high for the promising collaboration and the groundbreaking advancements that lie ahead. As we delve into the implementation of comprehensive software solutions, the dedicated team at Jackson Rancheria Casino is gearing up for the official rollout scheduled for late April.
Crystal Jack, CEO of Jackson Rancheria Casino Resort, conveyed her anticipation for the partnership, remarking, “We are thrilled to join forces with QCI on this transformative endeavor. The innovative solutions offered by QCI signify a dynamic evolution for our operations, particularly in enhancing our guest services and gaming experiences. With QCIâs pioneering technologies, we are poised to elevate the standard of entertainment and hospitality offered to our esteemed guests in Northern California. This partnership perfectly aligns with our unwavering commitment to excellence and innovation.”
Andrew Cardno, Chief Technology Officer of QCI, expressed his satisfaction with the newly forged alliance, stating, “At QCI, we value partnerships built on mutual trust, shared goals, and a relentless pursuit of excellence. Our collaboration with Jackson Rancheria Casino Resort embodies these principles. We have been thoroughly impressed by the dedication, passion, and commitment to delivering exceptional guest experiences exhibited by the Jackson Rancheria team. I am confident that together, we will establish new benchmarks within the Northern California gaming and hospitality market, setting a precedent for innovation and service excellence.”
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Hard Rock International and Shakira Announce Year-Long Women Empowerment Initiative This International Womenâs Day

In celebration of Hard Rock Internationalâs annual âInternational Womenâs Monthâ in March and International Womenâs Day on Saturday, March 8, Hard Rock and global superstar & humanitarian, Shakira, announce a year-long partnership that aims to empower women around the world to tell their stories, be their authentic selves and unite through the power of music. The company is raising funds through its charitable arm, Hard Rock Heals Foundation, throughout International Womenâs Month. A portion of proceeds will benefit Pies Descalzos FoundationâShakiraâs non-profit organization enhancing the education and social development of girls in Colombiaâs most vulnerable communitiesâas well as local womenâs organizations within the communities of Hard Rock locations.
âIâm excited to partner with Hard Rock, an organization with an incredible history of uplifting women through the power of music, to empower my sisters this International Womenâs Day and beyond. Together we can use our voices to break barriers and make the world a more inclusive space where every woman feels confident being themselves,â Shakira said.
Hard Rock and Shakira collaborated on menu items including food, a delicious âHips Donât Lieâ cocktail and unique clothing designed to celebrate women. Hard Rock will also host 1000 women-led performances in Marchâincluding the incomparable global star Diana Ross and standup comedian Iliza Shlesinger among many othersâat its cafes, hotels, casinos, and live music venues across the globe.
âFrom concerts to her Las Mujeres Ya No Lloran album release party and being part of the Unity by Hard Rock loyalty program commercial, Hard Rock and Shakiraâs shared values of honoring women through music has connected us over the course of her groundbreaking career. This year, we encourage women to raise their voices, share their stories and lift each other up,â Elena Alvarez, Senior Vice President of Marketing and Brand Partnerships at Seminole Gaming and Hard Rock International, said.
The Hard Rock Heals Foundation will donate $250,000 to Pies Descalzos Foundation in addition to guest contributions to the program.
âWe are grateful to Hard Rock for its generous donation, which will support our mission of providing access to education for Colombiaâs young girls, giving them a brighter future,â Patricia Sierra, Executive Director at Pies Descalzos Foundation, said.
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Big Bola Casinos QuerĂ©taro Adds Zitroâs Concept Cabinet Line and Legendary Sword

The renowned Mexican group Big Bola has added Zitroâs new CONCEPT cabinets to its casino in Santiago de QuerĂ©taro. These cabinets, along with the successful Legendary Sword multigame, are achieving spectacular performance worldwide.
Legendary Sword, with its medieval theme, features a large 6Ă5 reel, offering players numerous chances to win. The excitement is amplified by several bonus features: âHonorâ multiplies prizes, âGloryâ awards extra spins, and the âMagic Swordâ doubles all prizes in its column.
Rafael Blanco, Commercial Director of Big Bola, said: âAdding CONCEPT and Legendary Sword has been a huge hit in our casinos. Players love the gameâs innovative mechanics, stunning graphics, and immersive sound effects.â
Johnny Viveiros Ortiz, Founder of Zitro, said: âWe appreciate Big Bola Casinosâ ongoing support. Their partnership has been instrumental in the success of our products and has strengthened our business relationship.â
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IGT PlaySports Partners with Golden Nugget Casinos

International Game Technology PLC announced that IGT PlaySports is growing its sports betting presence in Nevada via a three-property, sports betting technology and services agreement with GN NV Holdings LLC, owner and operator of the Golden Nugget Casinos. Per the agreement and through a phased rollout, IGT PlaySports will power retail and mobile sports betting at Golden Nugget Casino Lake Tahoe first, followed by Golden Nugget Casino Las Vegas, and Golden Nugget Casino Laughlin.
Golden Nugget Casino Lake Tahoe was the first of the three casinos to convert to an IGT PlaySports-powered sportsbook after launching its retail sportsbooks in January 2025. Golden Nugget Casino Laughlin and Golden Nugget Casino Las Vegas are expected to launch their new sports betting programs later this year, first with retail betting and then with a mobile betting option.
âGolden Nugget Casinos in Nevada are thrilled to partner with IGT PlaySports to elevate our retail and mobile sports betting experience statewide. Nevada sports bettors are savvy and experienced players. As we reintroduce Golden Nugget’s betting program, our priority is to deliver a seamless and enhanced experience with user-friendly technology that offers outstanding features, including advanced betting options and real-time updates to keep players engaged,â Gerry Del Prete, Chief Operating Officer-Gaming of Fertitta Entertainment, said.
âGiven the scale and maturity of Nevadaâs sports betting market, adding three Golden Nugget Casinos to IGT PlaySportsâ customer roster is an achievement that speaks to the quality of our technology and team. We look forward to helping Golden Nugget Casinos elevate their sports betting program, execute their vision and engage sports fans in Nevada with localized offers, a diverse betting menu and superior technology,â said Joe Bertolone, IGT SVP Sports Betting.
In addition to deploying the award-winning IGT PlaySports platform, the three Golden Nugget Casinos will offer IGT PlaySportsâ QuickBet self-service betting kiosks and leverage the expertise of the Companyâs Trading Advisory Services team.
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