Latest News
Rakin’ Bacon Sahara® Launches Exclusively in New Jersey at Hard Rock Hotel & Casino Atlantic City and online at Hard Rock Bet
First-ever joint omnichannel slot launch includes exclusivity for popular AGS title
AGS’ popular Rakin’ Bacon Sahara® slot game made its New Jersey debut in an exclusive simultaneous omnichannel launch, in-person at the Hard Rock Hotel & Casino Atlantic City and online at Hard Rock Bet. The launch was held on Friday, July 19 with an invite-only cocktail hour featuring pig-themed food and drinks followed by a ribbon-cutting ceremony on the casino floor.
The launch marked Hard Rock’s first-ever joint omnichannel launch of a slot game simultaneously online and in-person in New Jersey, and included exclusivity for Rakin’ Bacon Sahara. During Hard Rock’s New Jersey exclusivity, Hard Rock Bet will hold various promotions for players, while Hard Rock Hotel & Casino Atlantic City will host weekly happy hours and events with pig-themed drink specials.
Rakin’ Bacon Sahara is a brand extension of the player-favorite game Rakin’ Bacon!® and features the popular Cornsquealius pig ruling the great pyramids with expanding reels, an exciting pick bonus, and four jackpots. Hard Rock Bet also has the original Rakin’ Bacon! game as well as Rakin’ Bacon Odyssey® among the over 1,900 slot titles in its New Jersey online casino.
“This exclusive omnichannel experience is exactly what we envisioned when we launched Hard Rock Bet in New Jersey last year, and we’re thrilled to be celebrating with our great partners in Atlantic City,” said Grant Williams, Hard Rock Digital’s SVP of Casino. “AGS games – including the recent launch of our bespoke online slot collaboration, Hard Rockin’ Reels – have been extremely popular on Hard Rock Bet, and we know our players are going to love this newest addition of Rakin’ Bacon Sahara.”
“Hard Rock Atlantic City welcomes AGS’ Rakin’ Bacon Sahara to our exciting casino where all the latest and most popular games are offered among our 2,425 slot machines. We know our slot customers will love this new game, whether they play at our casino or online at Hard Rock Bet. We are proud to be a leader in the industry offering the most innovative gaming technology and look forward to the rollout of Rakin’ Bacon Sahara,” stated George Goldhoff, President of Hard Rock Hotel & Casino Atlantic City.
“This partnership demonstrates AGS’ strength in executing major strategic initiatives and underscores our commitment to delivering superior gaming experiences,” said Zoe Ebling, AGS Vice President of Interactive. “Following our successful bespoke game ‘Hard Rockin’ Reels,’ this omnichannel launch further cements our robust partnership with Hard Rock, setting new industry standards and showcasing our innovation and quality.”
With 4.9 stars in the App Store and 4.7 stars in the Google Play Store, Hard Rock Bet is among the highest rated real money gaming apps in the market. Hard Rock Bet launched its proprietary integrated online casino and sportsbook in New Jersey in August 2023, and also operates a sports betting only experience in Arizona, Florida, Indiana, Ohio, Tennessee, and Virginia. Hard Rock Bet is available for download via iOS and Android, and can also be played on desktop via HardRock.bet.
Compliance Updates
Licenses received: RockApp strengthens its position in the US iGaming market
RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.
These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.
This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.
“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”
Latest News
BetMGM Secures Exclusive Online Casino Content Rights to “Family Feud” and “The Price is Right” with Fremantle Partnership
BetMGM, a leading iGaming and sports betting operator, announced a new and exclusive online casino rights partnership with Fremantle, a world leader in creating, producing and distributing entertainment content for over 100 years. The multi-year agreement secures the intellectual property rights for iconic game shows “The Price is Right” and “Family Feud” for slots, table games, and non-traditional casino games. The partnership establishes the foundation for BetMGM to create customized online casino content around both game show brands.
“This partnership unlocks various ways for BetMGM and Fremantle to collaborate and expand our brand. ‘Family Feud’ and ‘The Price is Right’ are two of the most popular game shows in North America, and we look forward to bringing their fun and excitement to our online casino in various exciting ways,” said Adam Greenblatt, Chief Executive Officer of BetMGM.
During select weeks throughout the upcoming seasons, BetMGM will be featured as a sponsor with exclusive, never-before-seen partnership integrations for “Family Feud” and “The Price is Right”. Throughout 2025 BetMGM and Fremantle will reveal additional details on these planned partnership activations.
Suzanne Lopez, COO of Fremantle North America, said: “Our exclusive deal with BetMGM and our premier game show IP represents a significant milestone for us both. This innovative collaboration paves the way for in-game branding across diverse online casino categories, while also providing opportunities for integrated TV sponsorships. It’s all about enhancing how fans of ‘The Price Is Right’ and ‘Family Feud’ connect with the shows in fresh, immersive ways.”
The company’s award-winning online casino is home to over 3500 titles across North American markets and one of the largest state-by-state exclusive jackpot networks. BetMGM’s jackpot network currently consists of more than 20 game titles including popular games such as MGM Grand Millions, Bison Fury, and Loot’En Khamun and the Dead Sea Scrolls.
Canada
BetConstruct Becomes the First iGaming Company to Offer Both B2B and B2C Licenses in Canada through Affiliate Entity
BetConstruct, a global pioneer in iGaming and sports betting solutions, has announced a significant milestone in the gaming industry. Through its affiliate entity, BetConstruct has become the first iGaming company authorized to facilitate the issuance of both Business-to-Business (B2B) and Business-to-Consumer (B2C) licenses. This remarkable achievement was made possible by obtaining a direct license authorization from the Tobique First Nation in Canada.
The Tobique First Nation, renowned for its innovative and forward-thinking regulatory approach, has entrusted BetConstruct’s affiliate entity with the authority to oversee applications and facilitate the issuance of licenses from its jurisdiction. This partnership underscores shared values of innovation, transparency, and a commitment to responsible gaming practices.
This historic development places BetConstruct at the forefront of the Canadian iGaming market, redefining the opportunities available to gaming operators. By leveraging its affiliate entity’s licensing capabilities, BetConstruct empowers businesses to navigate a streamlined and transparent regulatory environment, unlocking new opportunities for growth and innovation.
“At BetConstruct, we’ve always strived to push the boundaries of what’s possible in iGaming. This landmark achievement with the Tobique First Nation reflects our unwavering dedication to creating opportunities for our partners while upholding the highest standards of responsibility and integrity in gaming,” said Vigen Badalyan, Co-Founder of BetConstruct.
The issuance of dual licenses under the watchful eye of BetConstruct’s affiliate not only highlights BetConstruct’s commitment to supporting its partners but also reinforces the company’s role as a trusted leader in the global iGaming landscape.
This milestone signals a new era for regulated iGaming, as BetConstruct takes bold steps to establish a robust ecosystem for operators and consumers alike. With its direct license authorization from the Tobique First Nation, BetConstruct is setting a new standard for innovation, consumer protection, and sustainable growth in Canada and beyond.
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