Canada
Majority of Ontarians wagering on Super Bowl LVIII to bet online

A new survey from the Responsible Gambling Council (RGC) shows that four in ten Ontario sports bettors (41 per cent) will place a wager on Super Bowl LVIII. Of all who plan to bet on the big game, the vast majority (80 per cent) will do so online.
The survey found most online bettors use multiple sportsbook platforms when placing bets; 85 per cent use up to three, and 15 per cent use four or more. Over half (58 per cent) will check to see if a sportsbook website is regulated.
Over half (54 per cent) of those who bet on the Super Bowl say their main reason to bet is to add to the excitement of the game. Over a quarter (28 per cent) bet because family or friends are betting and more than half (56 per cent) of respondents say they tend to bet more than usual when watching with these relations. This jumps to two thirds of younger bettors (69 per cent of those aged 18-34) and is highest amongst those who bet on sports regularly (81 per cent).
Three-quarters (74 per cent) of Ontario adults who bet believe their sports knowledge gives them an edge in predicting outcomes. This jumps to almost 9 in 10 (85 per cent) of those who bet on sports regularly. The misconception that one can accurately predict an outcome can lead to over confidence and the illusion of control. This false belief can increase risk, influencing some to bet more than they can afford to lose.
Additional risk is associated with the consumption of substances that can impair judgement and decision-making. Almost three-quarters of those who bet (72 per cent) plan to consume alcohol, cannabis, or other substances during the Super Bowl. Two fifths (42 per cent) tend to bet more when they partake.
Staying Onside
While many Ontarians will be placing bets, the majority (78 per cent) of Super Bowl bettors have at least one strategy to manage their gambling risk. The most common strategies include determining a pre-set betting limit (36 per cent), betting to have fun and not to make money (25 per cent), and not betting more to recoup losses (18 per cent). Paying attention to mood and state of mind, two fifths (22 per cent) commit to never betting while intoxicated and a fifth wonât bet if theyâre feeling depressed or anxious (17 per cent).
The good news is all regulated sports book websites have responsible gambling features, but they vary from site to site. Of those surveyed, two fifths (38 per cent) read online information about the odds of winning and how certain games work. Those watching the Super Bowl are most likely to use money limit-setting tools (38 per cent) or take a cooling off period (27 per cent).
âWith most of Ontarioâs Super Bowl betting happening online, itâs encouraging to see the majority of bettors using responsible gambling features on regulated sports book websites,â says Shelley White, CEO, Responsible Gambling Council. âWhether betting on or offline, perceived knowledge of the game, being with friends and family, and substance use can all influence how we play. Staying within a pre-set limit and not risking more than you can afford to lose is always a good game plan.â
How Ontarians plan to bet on the Super Bowl
While most betting on the Super Bowl will place a single bet on the outcome of the game (64 per cent), a third (36 per cent) will bet multiple times throughout the game, and a quarter (25 per cent) will bet multiple times by using several sportsbook websites.
44 per cent will bet online with a sportsbook website
44 per cent will bet with friends
27 per cent will buy sport-based lottery tickets
23 per cent will bet in a pool
How much Ontario Super Bowl bettors plan to wager
50 per cent say they will bet less than $50
42 per cent say they will bet between $51 and $250
6 per cent say they will bet more than $250
RGC tips for safer sports betting
Be mindful of the illusion of control and remember that even with expertise or knowledge of a sport or online game, you canât predict the unexpected.
Be aware that time spent, and knowledge gained wonât help you âbeat the oddsâ.
Plan before you play â pre-set betting limits and stay within your budget.
Only gamble with money you can afford to lose â never borrow money or use money intended for necessities, like rent/mortgage or food.
Never chase losses by trying to win back what youâve lost.
Limit your alcohol and/or cannabis intake.
Donât bet if you are upset or stressed.
View sports betting as entertainment, not a way to make money.
To learn how to keep your play safer visit Gambling is Random.
Methodology
An online survey of 1,002 Ontario residents aged 18+ was completed between January 12-14, 2024, using Legerâs online panel. A probability sample of the same size would yield a margin of error of +/-3.1%, 19 times out of 20.
Canada
Edmonton Elks, Play Alberta Connect on New Partnership

Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.
The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.
âWe couldnât be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field â itâs about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, weâre creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,â said Elks President and CEO Chris Morris.
The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.
âSince Play Albertaâs launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,â said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.
The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmontonâs home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.
Canada
BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back

BCLC has launched a Scratch & Win ticket that is a win-win for both the Top Prize winner and their registered B.C. charity of choice.
The Greater Good Giveaway ticket offers a Top Prize of $10,000 for the winner and $10,000 for their registered charity of choice, selected from a list of British Columbia charities on CanadaHelps.
Thomas DâCruz from Richmond is the first Top Prize winner for Greater Good Giveaway. DâCruz selected the B.C. Childrenâs Hospital Foundation to receive the $10,000 charity prize, sharing that he âwanted to help children.â The winning ticket was purchased at Walmart on Alderbridge Way in Richmond.
There are over 12,000 registered B.C. charities on CanadaHelps for Top Prize winners to select from that support a variety of different causes, including arts and culture, education, social services and more.
âAt BCLC, we believe that when we share the wins, we feel more connected to each other, our communities and our province,â says Natasha Questel, BCLC Chief Social Purpose Officer and Vice President of Marketing. âOur players have shared that they are interested in different types of prizing that go beyond a dollar amount, so as we celebrate our 40th anniversary weâre thrilled to launch the Greater Good Giveaway â a ticket that allows our players the chance to support causes that resonate deeply with them, and aligns strongly with our social purpose â to generate win-wins for the greater good.â
Greater Good Giveaway tickets are $2 each and are available for purchase at lottery retailers across the province. For full details on the Greater Good Giveaway ticket, including how to play, please visit our website.
In 2024, B.C. lottery players have redeemed more than $137 million in winnings from Scratch & Win.
Since 1985, BCLC has delivered more than $29 billion to the provincial government to support communities, provincial programs and services, charities and major events that have helped shape B.C.
Canada
Random State obtains Ontario iGaming licence

Random State (“RS”), the Swedish studio behind nextâgeneration iLottery and multiplayer bingo content, has been granted a GamingâRelated Supplier â Manufacturer licence by the Alcohol and Gaming Commission of Ontario (AGCO). The approval, effective 14 May 2025, authorises RS to offer its games and platform services to licensed operators across Ontario.
âSecuring the Ontario licence is a milestone our entire team has worked tirelessly toward,” said Adam Fonsica, CoâFounder & COO at Random State. “Ontario not only validates the quality and integrity of our technology; it provides a launchpad for our broader NorthâAmerican expansion. We canât wait to introduce our eInstant titles and multiplayer bingo hub to Ontario players later this year, together with a soonâtoâbeâannounced operator.â
The licence clears the way for RS to roll out its full product portfolio in Ontario:
Interactive eInstants â instantâwin games that reâimagine traditional lottery mechanics with modern gameplay and rich visuals.
Multiplayer bingo â a complete suite of 90-, 75-, 80/60/40â and 30âball variants, featuring progressive jackpots, Pot Booster and realâtime chat hosting.
Turnâkey iGaming platform â advanced Player Account Management (PAM), certified RNG, gamification engine and a WYSIWYG gameâconfiguration tool that lets operators launch new games in minutes.
Random State expects its first Ontario goâlive in Q3Â 2025, delivering both eInstants and multiplayer bingo on day one.
-
Canada5 days ago
Random State obtains Ontario iGaming licence
-
Compliance Updates5 days ago
Missouri Officially Begins Accepting Applications for Sports Betting Licenses
-
Gambling in the USA5 days ago
Seminole Hard Rock Hotel & Casino Tampa Named Luckiest Casino in US by Casinos.com
-
Latest News5 days ago
Red Rake Gaming expands its presence in New Jersey with Hard Rock Bet
-
Latest News5 days ago
NOVOMATIC Launches GLOBE LINK Xtension Volume 2
-
eSports4 days ago
Esportes Gaming Brasil, the group behind Esportes da Sorte and Onabet, announces Hugo Baungartner as Executive Director for Institutional Relations and Partnerships
-
Latest News4 days ago
SYNOT Games Announces Strategic Partnership with Caliente in Mexico
-
Latest News4 days ago
PlayUZU Teams with OCESA to Power Live Music at Iconic Mexican Venue