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Brace Yourselves: Curaçao’s New Gambling Law Is at the Door!

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Curaçao is approaching the finishing line of their online gambling reform, with the new law being sent to the parliament earlier this week. Markus Björk at Slotsoo has been in touch with both the Ministry of Finance and several Curaçao operators to find out how they feel about this big change. Do European license providers have a reason to feel threatened by Curaçao casinos 2.0?

LOK Now Just Waiting for Parliament Approval

On December 19th, Curaçao’s Ministry of Finance informed that the new law has been officially submitted to the parliament. The National Ordinance for Games of Chance, commonly referred to as LOK (Landsverordening op de kansspelen), is expected to come into effect in the first half of 2024.

Finance Minister Javier Silvania, the front figure of the reform, shares his excitement about this historical moment:

“We are very happy to reach this final stage. The submission of the LOK to Parliament is not just a procedural step, but a leap towards transformative progress.”

No More Master Licenses or Middle Men

The current setup of the Curaçao casino license is very unique, with four master license holders being in charge of giving licenses to individual casino operators and ensuring their compliance to the regulations.

This has resulted in big quality differences, and if you were to ask ten EU players how they feel about Curaçao casinos you would get very varied replies. Another critique with the current system is that most of the financial gain goes to the four master license holders, while the island of Curaçao is left with light pockets.

LOK will put an end to master licenses and middle men and require all licenses to be applied directly from Curaçao’s Gaming Control Board. This means more uniformed quality and better control. The new law will also require gambling companies to have physical presence on the island, creating new job opportunities for the locals.

The Curaçao casinos we interviewed all welcome the new setup. Spinwise (Tsars Casino) sees some hurdles, but says it will be worth it in the long run:

“The prohibition of sublicensing by master licensees introduces a new financial dynamic for individual companies, albeit with associated fees. While adaptation to the new framework may pose short-term challenges, the long-term benefits are expected to outweigh these initial obstacles.”

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The Curaçao License Will Remain Tax Free

Curaçao has been a popular license choice for casino entrepreneurs ever since its conception. Alpha Affiliates’ Chief Legal Officer Alexandra Shepelevich lists the three main benefits of the Curaçao license:

1.       No tax on winnings

2.       No restrictions on player nationality

3.       Strong regulatory framework

Curaçao will not try to change this recipe with the new law. The Gross profit tax will stay at 0% for all license holders no matter how big or small the revenue is. This is a stark contrast to most licenses in Europe.
A common concern among Curaçao operators is that the new system will cause a high barrier for entry, which some see as a positive thing. The new fees for a Curaçao casino will be approximately 50000€ a year (annual license fee 24600€ + monthly fee 12 x 2050€ + yearly domain fee 250€/each, numbers based on current ANG-EUR exchange rates).
Another strategy to keep unserious casinos away is the introduction of a digital seal, which will be made available on 1st of January 2024. The digital seal is issued by Curaçao’s Gaming Control Board and will help players confirm that the website has an active license.

Keeping the Balance Is Crucial for Success

Finance Minister Javier Silvania shares that they had a very inclusive approach when drafting the new law. They consulted all the stakeholders to make sure LOK will consider different perspectives and not just serve one group. The country of Curaçao, its citizens, the gambling industry, and the players should all benefit from the reform.

Many license jurisdictions that go through a re-regulation fall into the trap of legislating too much, without the government listening to the industry or the players enough. This leads to fewer license holders and lower channelization rates, as both the operators and the players search for more attractive solutions from other countries.

All the casinos that we spoked to agree that a good balance between regulations and operational freedom needs to remain. Mark Wellington, Rollino Casino’s Chief Compliance Officer, elaborates this point in his interview with Slotsoo:
“One current challenge is maintaining a balance between fostering innovation and ensuring strict compliance with regulatory standards. Striking this balance is crucial to support a dynamic and competitive industry while safeguarding player interests.”

We wish Curaçao good luck with their new start in 2024!

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Avaí Signs Master Sponsorship Deal with Betting Company 1PRA1.BET.BR

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Avaí Signs Master Sponsorship Deal with Betting Company 1PRA1.BET.BR

 

The company will also appear on training uniforms and other club assets.

Starting this Saturday (April 26), when Avaí faced América-MG at Ressacada Stadium for the Brazilian Série B, the team will showcase a new master sponsor on their jerseys: the betting platform 1PRA1.BET.BR. The contract was signed on Friday (April 25) and is valid until April 2026. In terms of value, this agreement surpasses all previous sponsorship deals signed in past seasons.

In addition to featuring its brand in the main space on the jersey, the company will also appear on training uniforms, stadium assets (such as the big screen and field boards), and on the club’s social media platforms. Marketing activations will also be carried out throughout the year. Beyond men’s football, the agreement may also extend to other sports, which will be defined by both parties in the coming days.

“I’m proud to sign this agreement, which will be extremely beneficial for the club. It also demonstrates the strength of the Avaí brand and the value we can offer our commercial partners. We have big goals this year and will continue to seek further support to strengthen the institution in every aspect,” said Júlio César Heerdt, President of Avaí.

“It is a great pleasure for 1PRA1.BET.BR to announce our partnership with Avaí. Walking side by side with such a traditional club beloved by its fans is a point of pride for all of us. We strongly believe in the power of this union: the number one football club in Santa Catarina now paired with the number one entertainment platform. We’re very excited to take this step and confident that we will achieve great things together!” celebrated Tiago Grecco, Marketing Director at 1PRA1.BET.BR.

“We always work in Avaí’s best interest to bring more opportunities and valuable resources that can be reinvested into the club. This deal represents another collective effort by everyone here to strengthen Avaí in pursuit of even greater goals. We thank the leadership at 1PRA1.BET.BR for their trust, and I’m certain we’ll build a great relationship with mutual benefits for both the company and the team,” added Rodrigo Florenzano, Avaí’s Business Director.

In addition to 1PRA1.BET.BR, Avaí has sponsorship agreements with Genial Investimentos, WOA, Liderança, UniCesumar, and JTA Empreendimentos, as well as Volt Sport, the club’s official sportswear supplier.

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BETesporte Reinforces Commitment to Sports with Major Investments Across Brazil

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Investment in championships, clubs, and national teams expands media assets and positions BETesporte as a key player in Brazil’s sports market.

BETesporte, a betting platform that proudly carries “sports” in its name, is reaffirming its leadership in the industry by reporting consistent investment results over the past four months. While most betting platforms generate the majority of their revenue from online games (virtual casinos), BETesporte stands out as one of the few where sports betting leads the way — accounting for 65% of its total revenue, compared to 35% from online games. This figure directly reflects its brand strategy and commitment to strengthening Brazilian sports.

Over the last four months, we’ve consolidated our presence on multiple fronts, focusing on strategic returns and high-quality visibility. We’ve sponsored several state championships in all regions of the country, including the Paulista, Paranaense, Carioca, Alagoano, Gaúcho, Pernambucano, Cearense, Catarinense, Baiano, and Mineiro tournaments, as well as the highly engaging Copa do Nordeste. We’ve also invested in Series A and B of the Brasileirão, placing our brand on Brazil’s biggest football stages and ensuring mass exposure with a high value per impression. It’s a strategic allocation of resources designed to generate brand impact and strengthen the Brazilian sports ecosystem,” said Thiago Carvalho, CFO at BETesporte.

Among the platform’s most notable recent acquisitions is brand exposure during Brazil’s national team matches in the World Cup Qualifiers — a move that reinforces BETesporte’s presence on the global football stage and strengthens its connection with fans during highly visible moments.

We truly believe in the power of sports as a driver of connection and engagement. At BETesporte, we’re constantly investing in improving our platform with new features and more real-time betting options. Our marketing plan is performance-oriented: we aim to energize Brazil’s sports scene through active sponsorships in Series A and B of the national league — with master sponsorships, LED field displays, and direct club support. We bet on sports both as a passion and a business,” added Danylo Campos, CTO of BETesporte.

Beyond football, BETesporte is expanding its social impact by supporting up-and-coming athletes, providing financial assistance to help them compete and grow in sports like kickboxing, table tennis, and jiu-jitsu — an initiative that helps uncover new talent and democratize access to high-performance sports.

The company also maintains partnerships with traditional clubs like CRB, CSA, and Volta Redonda, reinforcing its regional presence and boosting local fanbases with strong community ties.

BETesporte’s credibility is further strengthened by the presence of legendary Brazilian football figures as brand ambassadors, including Zico, Vampeta, Diego Souza, and Macaé — personalities who bring even more legitimacy to the company’s presence in the sports world.

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CONCEPT AND NEW GAMES REVOLUTIONIZE PALACE BINGO & SPORTS BETS IN CANCÚN

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CONCEPT AND NEW GAMES REVOLUTIONIZE PALACE BINGO & SPORTS BETS IN CANCÚN

 

Palace Bingo & Sports Bets Casino in Cancún has taken a major step forward by introducing Zitro’s revolutionary CONCEPT cabinet line and new games that promise to elevate the gaming experience in this iconic Mexican tourist destination.

The newly installed titles—Legendary SwordTriple Charm JourneyFairyland Quest, and Merging Fu Pots —are designed to appeal to all types of players. They feature stunning graphics, innovative mechanics, and rewarding prizes that enhance the excitement of play.

Representatives from El Palacio de los Números commented: “The addition of Zitro’s games and CONCEPT cabinets at our Cancún casino has been an overwhelming success. Player feedback has been exceptional, with many praising the visual quality, engaging gameplay, and the wide range of prizes. This new offering is undoubtedly transforming the gaming experience on our floor.”

Johnny Ortiz Viveiros, founder of Zitro, added: “We’re very pleased that Palace Bingo & Sports Bets Casino in Cancún has again chosen Zitro to innovate its entertainment lineup. The combination of our CONCEPT cabinets and new games provides a unique player experience and drives profitability for the operator.”

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