This weekend promises great excitement for football fans with the culmination of the Supercopa Feminina Betano, as Brazil’s top women’s teams battle it out to be crowned champions.

Marking the start of the women’s football calendar in Brazil, the competition brings together the eight best teams in the country and is once again sponsored by Betano, Kaizen Gaming’s international premium brand and one of Brazil’s leading online sports betting and gaming platforms.

As the official sponsor of the competition, Betano holds its naming rights and enjoys brand exposure at the key properties of stadiums hosting the matches. This includes LED panel placements along the entire field, 3D carpets beside the goals, and various fan engagement activations, such as influencer-driven initiatives.

Guilherme Figueiredo, Country Manager for Brazil at Betano commented: “The renewal of the partnership for the fourth consecutive year aims to consolidate Betano’s presence in Brazilian football and expand the visibility of the women’s game, strengthening the sport nationwide as it continues to gain popularity season by season.”

Supercopa Feminina Betano 2025

The tournament organized by the Brazilian Football Confederation (known in Brazil by the acronym CBF) will have its final take place this Sunday, March 16. The match will see defending champions Corinthians take on São Paulo, having both successfully navigated Wednesday night’s semi-finals.

SCCG Management has announced a strategic partnership with Boosted Bets, an innovative platform redefining sports betting contests with a performance-based model. This collaboration will focus on business development, capital-raising support, and global distribution, connecting Boosted Bets with strategic partners across SCCG’s ecosystem, including sportsbook platforms, operators, data providers, CRM, and gamification partners.

Boosted Bets introduces a new way for sports bettors to prove their skills through a contest-based wagering model. Players enter a paid challenge, receiving a simulated betting account with a larger bankroll—giving them the ability to place bets as if they were high-stakes bettors. Those who successfully pass the challenge earn real money with their winning picks while adhering to strict risk management rules. This performance-based approach allows bettors to showcase their expertise while competing for profits, creating a sustainable, skill-driven alternative to traditional sports betting.

Through its proven prop-firm business model, Boosted Bets generates revenue by offering structured betting challenges where participants must meet predefined profit and risk criteria to progress. While only a small percentage of players succeed, those who do gain access to a higher-tier simulated betting account—increasing engagement and retention. This model has already demonstrated success in other financial markets, and Boosted Bets is now bringing this innovation to the sports betting industry, an emerging and high-growth sector.

SCCG Management will leverage its global network and industry expertise to secure strategic integrations with sportsbook operators, affiliate partners, and gaming platforms, positioning Boosted Bets as the go-to platform for performance-based betting challenges. The partnership will also focus on capital-raising efforts to fuel expansion, as well as introducing Boosted Bets to new international markets.

“Boosted Bets is transforming the way sports bettors engage with contests, merging skill-based competition with a structured, high-stakes betting experience. Their innovative approach is a game-changer in the industry, providing a fresh and engaging alternative to traditional sports betting. SCCG is excited to support their expansion, connecting them with top-tier operators and driving their global distribution,” Stephen Crystal, Founder & CEO of SCCG Management, said.

“Boosted Bets is revolutionizing the sports betting landscape by empowering bettors to leverage their skills in a way that’s never been done before. Our partnership with SCCG is a pivotal step toward globalizing this groundbreaking, gamified model, setting a new standard for what sports betting can and should be,” David Dombrowsky, CEO of Boosted Bets, said.

Soaring Eagle Casino & Resort has chosen Quick Custom Intelligence’s (QCI) Chatalytics, an AI-based platform, to transform casino operations and enhance guest satisfaction. The QCI Chatalytics package—encompassing Slot Copilot, Player Copilot, the Dashboard, and the Robot Button—integrates OpenAI technology for real-time insights and efficient decision-making across the gaming floor.

Designed to boost both player and slot management, QCI Chatalytics delivers an advanced combination of AI-driven features. Slot Copilot empowers operators with live slot machine performance monitoring, predictive analytics, and automatically assigned tasks. Player Copilot focuses on personalized engagement by analyzing guest data to guide service strategies and reward offerings. With the Dashboard, teams benefit from an easy-to-read, real-time overview of key performance metrics, enabling swift, data-informed insights. Additionally, the Robot Button automates routine tasks, freeing up staff to concentrate on more valuable responsibilities and boosting overall productivity.

Dr. Michael Lynch, Director of Database Marketing at Soaring Eagle Casino & Resort, conveyed his enthusiasm: “Bringing QCI Chatalytics on board represents a vital step in leveraging AI to enhance our operations. With cutting-edge tools like the Robot Button, Slot Copilot, and Player Copilot, we can offer more tailored guest experiences while gaining a clearer understanding of our gaming operations.”

Dr. Ralph Thomas, CEO of QCI, outlined his perspective on the new partnership: “We are thrilled to introduce QCI Chatalytics to Soaring Eagle Casino & Resort. By weaving OpenAI’s capabilities into our solution, we deliver an unprecedented degree of automation and clarity. We believe Chatalytics will be a key factor in refining casino floor management and boosting guest satisfaction through instantaneous, data-driven decision-making.”

The QCI Chatalytics suite is part of Quick Custom Intelligence’s broader mission to spur innovation in the gaming sector, offering a robust set of tools that streamline operations and enhance the overall player experience.