Press Releases
Fanatics Sportsbook Launches in West Virginia
Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Incorporated, a global digital sports platform, launched the most rewarding online sportsbook in the state of West Virginia. Sports fans living in and visiting West Virginia will be able to download the Fanatics Sportsbook on iOS and Android and begin their Fanatics experience.
As part of the launch in West Virginia, Fanatics Betting and Gaming will pilot its new online casino, embedded in the Fanatics Sportsbook app. The newly-designed casino product will feature a range of classic and popular casino favorites like roulette, slots and blackjack along with the new Fanatics Blackjack game, exclusive to Fanatics Sportsbook players. More online casino games and features will follow in the near future.
In August of 2023, Fanatics Betting and Gaming began acquiring the United States businesses of PointsBet and planning the migration of PointsBet customers to the Fanatics Sportsbook app. In West Virginia only, each customer’s username, password, account balance, rewards points and responsible gaming settings will be automatically migrated to the Fanatics Sportsbook. If you are a PointsBet customer in West Virginia, the first step is to download the Fanatics Sportsbook on iOS and Android. Then login using the same e-mail address and password used on PointsBet and any open bets and the balance from your PointsBet account will be available in your new Fanatics Sportsbook account.
The Fanatics Sportsbook offers customers up to 5% back in FanCash on bets and is poised to disrupt the sports betting industry by offering the following exciting new features:
Building a better sportsbook: The Fanatics Sportsbook app was built natively on iOS and Android. The design, speed and quality of the navigation experience rival the sports betting apps in the market today that were not built specifically for iOS and Android.
The most rewarding sportsbook: It’s all thanks to FanCash – The Currency of Sport. FanCash, the backbone of the Fanatics loyalty program, can be converted dollar-for-dollar into bonus bets and can also be used to purchase your favorite team merchandise at Fanatics .com.
- Earn 5% FanCash on same game parlay (SGP) bets.
- Earn 3% FanCash on parlay bets.
- Earn 1% FanCash on straight bets and odds boosts.
From curated to a more personalized experience: Customers know what they want to bet on and a sportsbook should know it too. Introducing the Fanatics Sportsbook Discover page with marquee games, trending bets, promos and the rewards you want most. In the near future, the Discover page will be personalized to the customer’s favorite teams, sports and markets.
Search: Search easily for the bet you want and bet directly from the results. The Fanatics Sportsbook offers industry-leading search functionality including a search bar, recent searches, autocomplete, synonym/alias and deep linking to leagues, events and markets.
Live streaming: The Fanatics Sportsbook, in partnership with Genius Sports Limited, was one of the first legal sportsbooks to launch BetVision, a first-of-its-kind live sports betting product that enables customers to place bets while live streaming select professional football games in the sportsbook app.
The Fanatics Sportsbook is making a profound commitment to the customer with a world-class help center, chat experience and knowledgeable agents with 24/7 coverage. Customers will also have access to responsible gaming tools to manage their time and money.
Optimove, the #1 CRM Marketing Solution for iGaming and Sports Betting, is pleased to announce the appointment of Adi Dagan as Senior Director of Partnerships. A seasoned entrepreneur and gaming industry leader, Dagan will be responsible for expanding Optimove’s strategic partnerships and fostering growth across key markets.
Dagan brings over two decades of experience scaling online businesses and building partnerships. As the co-founder and CEO of Beehive, which was acquired by Playtech, he brings extensive experience in business development for online companies, focusing on growth through strategic partnerships. Dagan also co-founded Everybuddy Games, where he expanded operations globally and secured $25M+ in venture capital.
In his new role, Dagan will focus on growing Optimove’s partner ecosystem and identifying new business opportunities. His immediate priorities include engaging with key partners and clients at high-profile industry events such as SBC Summit and G2E.
Pini Yakuel, CEO of Optimove, commented, “We are thrilled to welcome Adi to the team. His expertise will be instrumental in expanding our partner ecosystem and delivering even more value to our clients. Under his leadership, we are poised to expand and deepen partnerships that deliver next-level personalized engagement solutions to leading brands across the globe.”
Dagan’s appointment follows Optimove’s recent announcement of partnerships with Captain Up and Gamanza, marking the industry’s first AI-orchestrated gamification for iGaming and sports betting operators. These partnerships combine Optimove’s AI-powered marketing orchestration with Captain Up’s engagement platform and Gamanza Engage’s loyalty suite, in a best-of-breed solution that sets a new standard for personalized player experiences.
“I am extremely excited to join Optimove. It is the clear leader in CRM Marketing for iGaming and Sports Betting,” said Dagan. “Optimove’s cutting-edge platform and proven ability to enhance customer engagement through AI-orchestrated, data-driven marketing create a market advantage. Optimove is a clear market differentiator for any partner. I am looking forward to help Optimove continue to build valuable partnerships that drive measurable success for marketers.”
As Dagan noted, AI-orchestrated marketing is a hallmark of Optimove. In 2012, Optimove was the first CRM Marketing Platform to natively embed AI to predict customer migrations between lifecycle stages, followed by the launch of OptiBot in 2016. Its most recent innovation, OptiGenie, announced in November 2023, empowers marketers to optimize workflows from insight to creation and orchestration.
Optimove will be exhibiting at SBC Summit Lisbon, September 24-26, at stand #D120.
Zitro, a global leader in the gaming industry, is proud to announce its participation in the upcoming Global Gaming Expo (G2E) in Las Vegas. The company will unveil its latest innovations, including the worldwide debut of its new CONCEPT cabinet line.
At booth #2859, Zitro will showcase its product portfolio featuring a diverse lineup of games compatible with both the new CONCEPT and GLARE form factors. This strategic move reinforces Zitro’s commitment to providing operators with maximum flexibility and ensuring their games are compatible across a wide range of configurations to secure their investment.
Among the highlights of Zitro’s G2E exhibit will be the world premiere of Wonder Dream, an immersive multi-game experience that introduces brand-new game mechanics to the market. This captivating title is designed to captivate players with its dynamic gameplay and gives operators a truly distinctive offering. In addition to Wonder Dream, Zitro will showcase Triple Charm Journey, a multi-game featuring four titles that deliver the best combination of popular and non-stop reward features. The company will also present Legendary Sword, which offers the perfect formula with 3 extra-level bonus links with 3 combinable features.
Zitro Digital, the company’s online division, will also showcase its expanding offer of digital video bingo and video slot games, complemented by engaging player engagement tools, as well as the launch of the new Fu Frog series, featuring 4 unique game titles, — Animals, Food, Garden, and Spirits — each offering 3 combinable features and up to 7 bonus links for unparalleled player engagement.
Derik Mooberry, CEO of Zitro USA, said: “We are excited to introduce our new CONCEPT cabinet line, which represents a significant milestone for Zitro. Its cutting-edge technology, combined with our exceptional game content, will elevate the gaming experience and offer greater diversity for operators. G2E will undoubtedly be the ideal setting to showcase our latest releases and celebrate this new chapter for Zitro alongside our valued customers and industry peers.’”
GR8 Tech, a leading provider of Sportsbook and iGaming platform, continues its expansion in the Latin American market through a new partnership with Jugabet in Peru.
GR8 Tech provides Jugabet with its comprehensive Sportsbook and iGaming platform, fully customized to suit the Peruvian market. This customization spans aspects like a bespoke frontend, local content, language options, and payment methods. GR8 Tech’s in-house CRM solution with a proprietary bonus engine also contributes to the platform’s success, allowing the operator to tailor bonuses and build campaigns designed to engage local players, ensuring a seamless and immersive user experience.
“GR8 Tech stood out to us as a technological partner because of their remarkable flexibility and deep understanding of the Peruvian market,” commented Cristhian Gómez, Head of LATAM at Jugabet. “Their modular platform architecture and easy API-based integrations allow us to create a truly unique offering for our players, delivering maximum engagement and achieving success in this competitive market.”
Yevhen Krazhan, GR8 Tech’s CBDO, also expressed enthusiasm about the partnership. “We are excited to collaborate with Jugabet and bring our state-of-the-art technology to the Peruvian market. We are confident in our ability to deliver outstanding results and look forward to helping Jugabet expand into other Latin American countries.”
Following GR8 Tech’s recent acquisition of Peru’s B2B gaming supplier license, the partnership with Jugabet is a significant milestone in GR8 Tech’s strategic growth in LatAm, adding to the over 45 successful cases in GR8 Tech’s client portfolio globally. Connect with GR8 Tech at the upcoming SBC Summit Lisbon to learn more about those cases and how the company can assist your expansion goals in the iGaming markets worldwide.
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