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Pragmatic Solutions Bolsters Their iGaming PAM Platform with Zimpler Go
The integration, mainly focused on the Brazilian market, significantly streamlines player onboarding
Pragmatic Solutions, provider of next-generation iGaming PAM platform technology for regulated markets, announces the integration of Zimpler Go, the financial company’s player registration and payment solution.
This cooperation offers Pragmatic Solutions’ operator network the benefit of a streamlined player onboarding process and accelerating growth with faster payments and financial compliance checks powered by Zimpler Go.
Pragmatic Solutions provides an agile Player Account Management (PAM) platform that is open, modular, scalable, and agile due to its API-based approach. The platform provides a comprehensive and user-friendly set of back-office tools to ensure regulatory compliance, handle risk, and manage brands, promotions and player experiences with extensive flexibility.
Pre-integrated with hundreds of leading third-party content, payments and service providers, the platform also supports rapid integration of new services of the operators’ choosing. Topping it all off is a complete Content Management System (CMS) designed to power gaming business front-end development.
The new integration expands these capabilities by allowing operators to access Zimpler Go services through a swift activation.
Since 2018, Zimpler has successfully offered its services to top tier iGaming merchants across Europe. Zimpler Go aims at creating a seamless experience by combining the deposit and registration process, therefore streamlining and fast-tracking the onboarding of players. The streamlined process greatly minimises player churn and boosts conversion, which ultimately increases operators’ return on investment for both acquisition and retention.
On the player’s side, unlike other payment methods that charge a fee, with Zimpler Go players can make instant deposits and withdrawals, making their gaming experience a memorable one. Players also feel like they have never abandoned the casino, as the platform is fully customizable with the merchant’s logo and branding.
Johan Strand, CEO at Zimpler, said, “We are excited to be able to support our client Pragmatic Solutions in spearheading the beginning of a new era in the regulated Brazilian iGaming market.
Zimpler Go is a win-win for both end users and merchants. While players will be able to enjoy a seamless registration, deposit and withdrawal experience, Zimpler Go will also streamline player identification and account verification, allowing merchants to fulfil both initial and ongoing Know Your Customer requirements, facilitating source of funds checks and responsible gaming, while helping combat bonus fraud.”
Ashley Lang, CEO at Pragmatic Solutions, said, “We are thrilled to expand the variety of premium services available to our PAM platform licensees with the addition of Zimpler Go. This integration enables our licensees to effortlessly access Zimpler’s services via our iGaming platform, improving their player experiences and enhancing the value we offer through our catalogue of pre-integrated partners.
At Pragmatic Solutions, we are committed to simplifying complex processes and this collaboration demonstrates our dedication to giving operators the tools they require for success. We look forward to the positive impact this new addition will have on player onboarding, payments, and overall operator growth.”
NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.
As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.
This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.
Pallavi Deshmukh, CEO of NetGaming, commented: “We are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.”
Richard Schwartz, CEO of Rush Street Interactive, commented: “We are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.”
This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.
The Saskatchewan Indian Gaming Authority (SIGA) has announced Chief Tammy Cook-Searson, of the Lac La Ronge Indian Band, as its new Board Chair for SIGA’s Board of Directors.
SIGA is a non-profit First Nation gaming operator for seven land-based casinos and the online gaming platform PlayNow.com in Saskatchewan.
Chief Cook-Searson first joined SIGA’s Board of Directors in 2018 and has been a regular SIGA Board member as well as a member of SIGA’s Audit & Finance Committee.
She is serving in her 20th year as Chief of Lac La Ronge Indian Band and has a Master of Business Administration (MBA) degree and a graduate diploma in management from Athabasca University. She also holds honorary degrees from the University of Regina, the Saskatchewan Indian Institute of Technologies (SIIT) and Saskatchewan Polytechnic.
Chief Cook-Searson replaces outgoing Board Chair former Chief of Muskowekwan First Nation Reginald Bellerose, who has held the Board Chair position since February 4, 2015.
SCCG Management has announced a strategic partnership with Applift, the world’s top performance App Store Optimization (ASO) agency. This partnership will introduce Applift’s proprietary ASO technology and advanced growth strategies to gaming companies worldwide, leveraging SCCG’s unmatched distribution capabilities and expansive gaming ecosystem of 120+ client partners.
Applift has earned a reputation as the gold standard in app growth by delivering data-driven ASO strategies powered by proprietary AI tools and the most comprehensive keyword intelligence system in the industry. Their work drives top keyword rankings, scalable user acquisition, and real business impact – increasing FTDs, improving retention, and maximizing LTV for some of the world’s most successful gaming, finance, utility, and AI apps.
Through this partnership, SCCG will activate its global network — with offices in every major gaming market across North America, LATAM, Europe, Africa, and Asia — to bring Applift’s breakthrough ASO technology to gambling companies seeking to scale user acquisition, boost visibility, and outperform the competition in app stores.
“At SCCG, we identify and scale the technologies that shape the future of gambling,” said Stephen Crystal, Founder and CEO of SCCG Management.
“Applift’s ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale — and our global presence ensures the right operators and platforms benefit from this innovation.”
“At Applift, we’ve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users — all through our unmatched ASO technology and data-driven approach. Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, we’re not just optimizing – we’re redefining how gaming brands win in the app stores. I couldn’t be more confident in what we’ll achieve,” said Bar Nakash, CEO of Applift.
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