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The City of Buenos Aires Regulator and IBIA Sign New Alliance to Cooperate on Sports Betting Integrity

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The Loteria de la Ciudad, the public entity in charge of regulating sports betting in the city of Buenos Aires, and the International Betting Integrity Association (IBIA), the largest betting integrity monitor of its type in the world, have signed a memorandum of understanding on sports betting integrity. The agreement will contribute to the development of a regulated, transparent, safe and responsible sports betting market and discourage all types of unfair or fraudulent practices and the manipulation of sports competitions in the city of Buenos Aires.

Martin Garcia Santillan and Federico Cattadori, President and Manager of Gaming and Betting Control of Loteria de la Ciudad, proceeded to sign this memorandum with IBIA, which establishes collaboration guidelines for the exchange of technical knowledge and information related to the integrity of sports and betting.

“The IBIA is delighted to have reached an agreement with the Loteria de la Ciudad to work collaboratively to protect sports, consumers and the regulated betting market from match-fixing,” the Chief Executive Officer for the IBIA, Khalid Ali, said. “The association and its members will analyse the betting on their global markets, which cover over $137 billion in sports betting revenue per annum, and work closely with the Loteria de la Ciudad to identify and investigate any suspicious betting activity.”

As highlighted in IBIA’s Q1 integrity report, during the period 2018 to 2022, the association reported nine suspicious betting alerts on Argentinian sporting events, which represents approximately 9% of all the 105 alerts reported in the Latin American region in that period (behind Brazil with 33 alerts, Dominican Republic with eleven and Mexico with eleven).

This alliance is beneficial for Loteria de la Ciudad as the sharing of information on suspicious betting activities will allow feedback on prevention and it will facilitate the improvement of actions to ensure fraud control and prevention. In turn, this comprehensive approach will ensure that actions are taken to mitigate any potential criminal activity.

The IBIA is a globally recognized non-profit organization that seeks to guarantee integrity in the sports betting sector. Its membership includes nearly 50 companies and over 125 leading sports betting brands including companies that operate with a licence in the city of Buenos Aires.

Representing nearly 50% of all regulated commercial online betting activity, the IBIA’s key objective is to fight against corruption in betting in order to protect the integrity of its members, consumers and partners such as sports bodies from fraud caused by the unfair manipulation of sporting events and associated betting.

The signing of this memorandum highlights the policy of Loteria de la Ciudad to strengthen ties with international bodies for the protection of the integrity of sport and sports betting and, in addition, reinforces the commitment to the prevention, surveillance and detection of unfair or fraudulent practices within a regulated, safe and transparent framework.

Canada

NetGaming Goes Live in Ontario with Rush Street Interactive via BetRivers Platform

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Pallavi Deshmukh, CEO of NetGaming

 

NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.

As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.

This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.

Pallavi Deshmukh, CEO of NetGaming, commented: “We are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.”

Richard Schwartz, CEO of Rush Street Interactive, commented: “We are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.”

This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.

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SCCG Announces Strategic Partnership with Applift

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SCCG Management has announced a strategic partnership with Applift, the world’s top performance App Store Optimization (ASO) agency. This partnership will introduce Applift’s proprietary ASO technology and advanced growth strategies to gaming companies worldwide, leveraging SCCG’s unmatched distribution capabilities and expansive gaming ecosystem of 120+ client partners.

Applift has earned a reputation as the gold standard in app growth by delivering data-driven ASO strategies powered by proprietary AI tools and the most comprehensive keyword intelligence system in the industry. Their work drives top keyword rankings, scalable user acquisition, and real business impact – increasing FTDs, improving retention, and maximizing LTV for some of the world’s most successful gaming, finance, utility, and AI apps.

Through this partnership, SCCG will activate its global network — with offices in every major gaming market across North America, LATAM, Europe, Africa, and Asia — to bring Applift’s breakthrough ASO technology to gambling companies seeking to scale user acquisition, boost visibility, and outperform the competition in app stores.

“At SCCG, we identify and scale the technologies that shape the future of gambling,” said Stephen Crystal, Founder and CEO of SCCG Management.

“Applift’s ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale — and our global presence ensures the right operators and platforms benefit from this innovation.”

“At Applift, we’ve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users — all through our unmatched ASO technology and data-driven approach. Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, we’re not just optimizing – we’re redefining how gaming brands win in the app stores. I couldn’t be more confident in what we’ll achieve,” said Bar Nakash, CEO of Applift.

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SYNOT Games enters the Argentinian iGaming market with Betsson as a trusted partner

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SYNOT Games enters the Argentinian iGaming market with Betsson as a trusted partner

 

SYNOT Games, a leading developer of cutting-edge casino games and solutions, has officially entered the Argentinian iGaming market through a strategic partnership with Betsson, one of the most established and globally recognized operators in the industry. 

This collaboration marks SYNOT Games‘ debut in Argentina and signals a significant step in the company’s ongoing expansion across Latin America. By joining forces with Betsson, SYNOT Games reinforces its commitment to working exclusively with trusted partners in regulated markets.

“Entering Argentina with a partner like Betsson is a proud moment for us,” said Martina Krajčí, Chief Commercial Officer at SYNOT Games.

“Latin America is a rapidly growing region in the iGaming space, and Argentina stands out for its dynamism and regulatory maturity. We’re excited to offer our premium portfolio to a new audience and deepen our footprint in LatAm.”

Sarah Micallef, Head of Global Gaming Operations at Betsson Group, also expressed enthusiasm: “We are pleased to welcome SYNOT Games to our portfolio in Argentina. Our focus has always been to offer our players top-tier content in every market we operate. SYNOT’s games meet our high standards for quality and entertainment, and we are confident they will resonate well with our Argentinian audience.”

Argentina’s online gambling sector has experienced significant growth in recent years, particularly following the 2021 regulatory shift that enabled provinces to license operators independently. Buenos Aires, both the city and the province, has become a focal point for major international brands, offering a regulated and competitive market environment that is ideal for industry expansion.

The deal strengthens SYNOT Games‘ positioning in Latin America, aligning with the company’s strategic roadmap of sustainable growth and responsible gaming in fully licensed jurisdictions. With an existing presence in Brazil and Colombia, this move into Argentina further consolidates SYNOT Games’ commitment to expanding across the most dynamic and regulated iGaming markets in the region.

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