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Daily Fantasy Sports

PrizePicks Becomes First-Ever Fantasy Sports Partner of Atlanta United

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Daily fantasy operator teams up with popular MLS team for inaugural soccer partnership

PrizePicks, the largest skill-based fantasy sports operator in North America, today announced that it has signed an agreement with Atlanta United to become the MLS club’s first-ever daily fantasy sports partner. The agreement also represents the first soccer partnership for PrizePicks.

PrizePicks brand will be prominently featured throughout Mercedes-Benz Stadium during all Atlanta United home games.

PrizePicks, the largest skill-based fantasy sports operator in North America, today announced that it has signed an agreement with Atlanta United to become the MLS club’s first-ever Daily Fantasy Sports partner. The agreement also represents the first soccer partnership for PrizePicks. The PrizePicks brand will be prominently featured throughout Mercedes-Benz Stadium during all Atlanta United home games.

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Under the terms of the agreement, the PrizePicks brand will be prominently featured throughout Mercedes-Benz Stadium during all Atlanta United home games. Having begun play in 2017 and the winners of the MLS Cup the following year, Atlanta United regularly plays in front of crowds of more than 45,000 fans and has led MLS in attendance in each of its first six seasons.

“Ever since Atlanta United captured the city’s heart with the first professional championship in a generation, we knew it was only a matter of time before we brought our two brands together,” the co-founder and Chief Executive Officer for PrizePicks, Adam Wexler, said. “Atlanta United consistently leads the league in attendance year after year and we are excited for its fanbase to gain an affinity for our fantasy sports platform.”

Over the last year, PrizePicks has seen particularly strong performance from MLS among its line of fantasy soccer offerings with hundreds of thousands of PrizePicks members making entries involving MLS athletes. The partnership is also a continuation of PrizePicks’ strategy to align with Atlanta brands. In recent years, PrizePicks has had high-profile engagements with the Atlanta Braves and Atlanta Falcons, the latter of which shares ownership with Atlanta United.

“We’re excited to welcome PrizePicks as a proud partner of Atlanta United,” the President and Chief Executive Officer for Atlanta United, Garth Lagerwey, said. “Our goal of providing a premium fan experience through innovative technology coupled with its already established presence in the Atlanta market made this partnership a natural fit.”

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Daily Fantasy Sports

PrizePicks Announces New Chief People Officer and Key Responsible Gaming Hire

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PrizePicks, the largest daily fantasy sports operator in North America, announced the hiring of Renee White as its Chief People Officer (CPO), reporting to Co-founder and Chief Executive Officer Adam Wexler. The company also announced the appointment of Phil Sherwood as Senior Director of Responsible Gaming.

Renee White: White will build upon PrizePicks’ incredible people operations team to help lead the company through its next phase of growth and expansion, bringing decades of experience from blue chip organizations. Most recently, White spent nearly two decades at Warner Bros. Discovery in various leadership roles, delivering strategic guidance to senior-level management, demonstrating a deep understanding of complex organizational structure and operations. She last served as the Head of People & Culture for Turner Sports, Bleacher Report and Turner Studios, leading the HR function, guiding long-term strategy along with building a diverse and inclusive culture. White started her career with Turner Broadcasting supporting several divisions within the organization including the Atlanta Braves as their HR Manager. White will be based in Atlanta and serve as a member of PrizePicks’ executive leadership team.

Phil Sherwood: Sherwood will lead the evolution of PrizePicks’ responsible gaming initiatives to continue fostering a safe, responsible and secure daily fantasy sports experience. His unique perspective and strategic vision will help position PrizePicks as the gold standard in responsible gaming within the fantasy sports industry. Sherwood most recently served as Chief Communications Officer at the Massachusetts Council on Gaming and Health (MACGH) spearheading groundbreaking initiatives such as the first statewide Remote Voluntary Self-Exclusion (VSE) Program and led the creation of a 24/7 LiveChat platform. Prior to MACGH, Sherwood was the President of the Board of Directors for the National Council on Problem Gambling (NCPG) where he drove significant advancement in responsible gaming on a national scale.

“Renee and Phil bring invaluable experience that will accelerate our growth as a company. Renee’s storied career as a people leader and her ties to the Atlanta community cannot be understated; having her join us at such a crucial phase for the company is pivotal. Combined with Phil expanding upon our responsible gaming initiatives, I’m excited to see both play a role in ensuring our business continues to prioritize its two most valued assets: our people and our players,” Adam Wexler, Co-founder & CEO of PrizePicks, said.

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Daily Fantasy Sports

PrizePicks Extends Partnership as Official Daily Fantasy Sports Partner of the Atlanta Braves

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PrizePicks, the largest daily fantasy sports operator in North America, announced that the company has reunited with the Atlanta Braves as the club’s Official Daily Fantasy Sports Partner for the 2024 season. The partnership extends a longstanding relationship that dates back to 2020, with the two Atlanta-based companies continuing to work together on unique opportunities for their dedicated fans.

“We are thrilled to continue our ever-growing relationship with the Atlanta Braves. As a homegrown company born in Atlanta, it is a priority for us at PrizePicks to engage with local fans by continuing to bring amazing experiences to Braves Country,” Adam Wexler, CEO and Co-founder of PrizePicks, said.

PrizePicks will receive out-field LED signage as well as prominent signage throughout Truist Park. The company will also gain access to VIP experiences throughout the baseball season, including a “Pick of the Game” that will be featured on the Braves Radio Network pregame radio show for all 162 regular season games.

“PrizePicks has been a valued partner for years. They are the leader in their industry and a prominent local Atlanta business, and we are happy to extend our relationship with them for the 2024 season,” said Jim Allen, Atlanta Braves Senior Vice President of Corporate and Premium Partnerships.

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Daily Fantasy Sports

PrizePicks Announces Plans for New, Expanded Headquarters in Atlanta

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PrizePicks, the largest daily fantasy sports operator in North America, announced plans for its new 33,000 square foot Atlanta Headquarters, which will be located in the Star Metals Building in Midtown Atlanta. The company plans to grow its workforce by 1000 new jobs over the next seven years, the economic impact of which will be $25M to the state of Georgia.

“Atlanta has always been our home, where we are redefining mobile sports entertainment. This move to Star Metals will help us create more world-class, high-skilled and high-wage jobs in our great city while we deepen our connections across the community,” Adam Wexler, Co-founder and CEO of PrizePicks, said.

Star Metals is a pioneering mixed-use district in Atlanta’s thriving West Midtown neighborhood. This new development raises style and luxury to new heights along the Howell Mill Road corridor. Inspired by the history of West Midtown and its cultural resurgence, Star Metals is playing a key role in forging the future of an ever-evolving Atlanta.

“Georgia continues to be a driver of tech growth and innovation, attracting innovative companies with its unique mix of talent and infrastructure. Today’s announcement is a reminder of our strength in both welcoming new projects as well as creating an atmosphere where existing businesses can expand and thrive. I look forward to seeing the impact of these thousand jobs on the Atlanta community,” said Governor Brian Kemp.

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“Congratulations to Adam Wexler and the team at PrizePicks for choosing Atlanta to expand their headquarters. Metro Atlanta has all the ingredients to help PrizePicks thrive, including diverse tech talent graduating from our leading colleges and universities, global connectivity through our airport, a large and engaged business community and a desirable quality of life,” said Katie Kirkpatrick, president and CEO of the Metro Atlanta Chamber.

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