partnerships
Hard Rock International Announced as Presenting Partner for Formula 1 Heineken Silver Las Vegas Grand Prix

Hard Rock to offer new seating options for race attendees in front of The Mirage Hotel & Casino, which the brand acquired in December.
Las Vegas Grand Prix Incorporated announced today that Hard Rock International has joined the roster of presenting partners for the Formula 1 Heineken Silver Las Vegas Grand Prix. Hard Rock is slated for construction on the current site of The Mirage Hotel & Casino, which has a premier Strip vantage point for attendees at one of the most anticipated races of 2023.
As a presenting partner, Hard Rock International will have its own Strip-adjacent grandstand structure, designed to seat up to 3,000 fans. The Mirage Hotel & Casino plans to host a variety of F1-centric events and to provide fans exceptional hospitality options on premises.
Fans who signed up for the priority interest list by donating a lucky $7.77 to the Las Vegas Grand Prix Foundation will have an opportunity to purchase The Mirage Hotel & Casino Grandstands tickets during their designated time slot beginning Wednesday, March 22. Any remaining tickets will be available to the public via the Las Vegas Grand Prix website on Friday, March 24, at 10am PT. Room and ticket packages will be available on The Mirage Hotel & Casino website at a later date.
Hard Rock International will work with the Las Vegas Grand Prix Incorporated team to launch a made-for-Vegas educational program with a focus on global hospitality. More information on these efforts to be shared in the coming months.
To receive further information about the Formula 1 Heineken Silver Las Vegas Grand Prix, fans can sign up for updates at F1LasVegasGP.com.
âLike Formula 1, the Hard Rock brand is globally recognized with fans visiting from around the world,â the Chief Commercial Officer for Las Vegas Grand Prix Incorporated, Emily Prazer, said. âOur eventâs high intensity and energy are a great match for the excitement associated with the Hard Rock and we look forward to providing fans with another opportunity to watch the race from an exciting vantage point on the Las Vegas Strip.â
âWe are very excited to partner with Las Vegas Grand Prix Incorporated and to create one-of-a-kind experiences for our fans and guests alike at the inaugural race,â the President of Hard Rock Entertainment for Hard Rock International, Keith Sheldon, said. âFrom our involvement with the Formula 1 Miami Grand Prix and as an official team partner of Oracle Red Bull Racing, weâre thrilled to continue to grow our involvement in the sport and know first-hand what it will take to plan and execute an extraordinary race experience in the sports and entertainment capital of the world.â
Latest News
Black Bear and Fond Du Luth Casinos Select QCI Enterprise Platform

Quick Custom Intelligence (QCI) and Black Bear and Fond Du Luth Casinos announced their strategic partnership that is set to transform the gaming and hospitality landscape in the Minnesota market. This dynamic collaboration represents an exciting fusion of advanced technology and exceptional guest experiences, with Black Bear and Fond Du Luth Casinos leading the charge. By leveraging QCIâs cutting-edge data analytics platform, the partnership aims to redefine how casinos operate, providing unparalleled insights into player behavior, enhancing operational efficiency, and delivering personalized guest experiences like never before. This bold move positions Black Bear and Fond Du Luth Casinos at the forefront of innovation, setting a new standard in how technology can drive the future of gaming and hospitality.
This partnership marks the beginning of a new era, where the seamless integration of artificial intelligence, data-driven decision-making, and world-class service will create an unmatched environment for entertainment and hospitality in the region.
Morgan Fritzinger, Director of Marketing for the Black Bear and Fond Du Luth Casinos, said: âWe are excited to embark on this transformative journey with QCI. The QCI platform is truly a game-changer for our host and marketing departments, and weâre confident it will not only optimize our operations but also enhance the quality of service and entertainment we provide to our valued guests. With QCIâs innovative solutions, weâre poised to deliver an unparalleled gaming experience in the Minnesota market. This partnership perfectly aligns with our commitment to excellence and innovation.â
Dr. Ralph Thomas, CEO of QCI, said: âWe place immense value on partnerships that are built on mutual respect, a shared vision, and a strong commitment to innovation. Our collaboration with Black Bear and Fond Du Luth Casinos exemplifies this kind of relationship. From the very beginning, we have been deeply impressed by the Black Bear and Fond Du Luth Casinos teamâs dedication, their passion for excellence, and their relentless focus on delivering extraordinary guest experiences. I am incredibly proud of what we have already achieved together and even more excited for the future. This partnership represents a unique opportunity to set new benchmarks in the Minnesota market, and I am confident that together, we will redefine whatâs possible in the gaming and hospitality industry.â
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Pavilion Payments Partners with Pawnee Nation to Deliver Seamless Casino Funding Solutions Across All Three Properties

Pavilion Payments, the leading omnichannel payment solutions provider in the gaming industry, has announced a partnership with Pawnee Nation, launching a suite of VIP Preferred funding solutions at their three properties: StoneWolf Casino, Trading Post Casino, and TeePee Casino and Smoke Shop.
Through this partnership, Pawnee Nation will leverage Pavilion Paymentsâ industry-leading VIP Preferred eCheck and Choice4 deferred settlement services at both the cage and VIP Financial Center self-service kiosks. Cash advance will be available at the cage, while the kiosks will offer multi-factor authentication (MFA) and ATM access, providing players with secure, convenient, and flexible funding options. Additionally, Pawnee Nation will implement VIP Shield, Pavilion Paymentsâ comprehensive Title 31 compliance solution, to enhance security and streamline regulatory compliance.
âWeâre proud to partner with Pawnee Nation and support their ongoing commitment to delivering exceptional guest experiences. Our mission is to empower operators with secure, efficient, and forward-thinking payment technologies. Weâre honored to support Pawnee Nation as they continue to drive innovation in the gaming space by streamlining transactions, strengthening compliance capabilities, and enhancing player satisfaction,â said Dan Connors, Chief Executive Officer of Pavilion Payments.
âPartnering with Pavilion Payments allows us to offer our players flexible and hassle-free funding options backed by trusted, industry-leading technology. This partnership aligns with our commitment to deliver exceptional guest experiences while supporting operational excellence across all three properties,â said Robert Wallar, CEO of Pawnee Tribal Development Corp.
By deploying Pavilion Paymentsâ integrated solutions, Pawnee Nation is making it easier for guests to access their funds and enjoy a more seamless and secure experienceâwhile giving casino operators more control, insight, and efficiency in their payments environment.
Canada
Soft2Betâs Brand ToonieBet Named an Official Sports Betting and Casino Partner of the CFL

ToonieBet, Soft2Betâs premier sportsbook and online casino brand tailored for Canadian players, has been named both an Official Sports Betting Partner and an Official Online Casino Partner of the Canadian Football League (CFL).
The multiyear partnership also establishes ToonieBet as an Official Partner of the CFLâs championship game, the Grey Cup. Fans from coast to coast to coast annually gather for Canadaâs largest single-day sporting event to celebrate an incredible season, and to witness one team earn the right to hoist the iconic trophy. The 112th Grey Cup will be played at Princess Auto Stadium in Winnipeg on Sunday, November 16.
Fans in Ontario aged 19-and-over will be able to responsibly wager on CFL games through ToonieBet with access to in-game betting and futures. The collaboration will also explore exciting branded online casino experiences on the ToonieBet platform to entertain existing fans and engage new ones.
ToonieBetâs partnership with the CFL underscores Soft2Betâs ongoing commitment to Canadian sports fans and a further investment in the Canadian sporting tradition, as the deal marks Soft2Betâs second sports partnership in the country within the last three months, following ToonieBetâs designation as the Official Online Casino Partner of the NHLâs Ottawa Senators, which was recently expanded with a full sportsbook offering.
âThis partnership is for the fans. Together with ToonieBet, we will unlock exciting avenues of entertainment, delivering new products, responsible gaming options and unique activations, to better serve the future of fandom. In the stadium, at home or online, weâre doubling down on engagement and innovation like never before,â said Tyler Keenan, the CFLâs Chief Revenue Officer.
âPartnering with the CFL will elevate our robust offerings in the Canadian market and allow us to continue building our passionate sports and online gaming community in Ontario. Our team at ToonieBet is deeply committed to building a premium fan experience, while delivering exceptional customer hospitality and ensuring both responsible and safe game play,â said Steve Spindler, ToonieBetâs Canadian Country Manager.
âWe are proud to partner with the CFL and its local teams. This partnership goes beyond visibility â itâs about building relevance and establishing a real connection with fans. Aligning with one of Canadaâs most trusted leagues allows us to strengthen our bond with Ontarians and deliver a best-in-class sports betting and gaming experience through ToonieBet,â said Martin Collins, Chief Business Development Officer at Soft2Bet.
Additionally, ToonieBet has been designated as an Official Authorized Gaming Operator of the CFL, allowing Soft2Bet to deliver best-in-class gaming experiences with official CFL data and statistics to sports fans and sportsbook users across Ontario through the ToonieBet platform.
ToonieBet will also serve as the presenting partner of CFL Fantasy, and the Game Tracker in Ontario on CFL.ca and LCF.ca, in addition to being the CFLâs odds provider on the leagueâs digital scoreboard.
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