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Elys Game Technology Partners with U.S. Integrity for North America Expansion

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USAC Racing and U.S. Integrity Announce Comprehensive Partnership for 2023

 

U.S. Integrity, Inc., an independent sports betting integrity monitoring, reporting and analytics organization and Elys Game Technology, Corp., a global interactive gaming and sports betting technology company, that has recently acquired Nevada based USBookmaking and operates in multiple jurisdictions in the U.S. regulated sports betting market, announced a comprehensive partnership to provide event monitoring, market intelligence and fraud prevention, for all of Elys’ U.S. facing operations as the Company expands its footprint throughout the United States.

USI’s reporting, analytics and education help customers ensure the highest integrity in the regulated sports betting industry. USI’s products and services are not a one-size-fits-all solution, but rather a customizable suite of services endeavoring to fit customer needs, focused on intelligence and monitoring, fraud prevention, education and consulting services.

Elys’ innovative wagering solutions service online operators, casinos, retail betting establishments and franchise distribution networks in multiple regulated jurisdictions. Elys has operated on a B2C basis in the regulated mobile and retail Italian market for the better part of three decades and is rapidly expanding on a B2B basis to provide end-to-end sportsbook services to business operators throughout the U.S. Elys has completed product certification and also created a unique small business retail model that could provide a safe and effective regulated sportsbook for local and community-based businesses across the nation in 2023 and beyond.

“We are very pleased to be engaged with U.S. Integrity as we prepare to expand throughout the North American regulated sports betting market in 2023,” said Michele Ciavarella, Executive Chairman of Elys Game Technology, Corp. “We expect that our partnership with U.S. Integrity could give us the ability to identify possible betting abnormalities in real time and enable potentially suspicious wagering activity to be identified immediately, creating a safe and engaging betting environment for our patrons as we implement our vision throughout the massive restaurant and bar market in the fast-evolving regulated U.S. sports betting market.”

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USI will provide integrity monitoring services via its proprietary dashboard to Elys Game Technology and will conduct analysis across dozens of data sets to proactively identify any potential irregular sports wagering-related patterns.

Matthew Holt, USI’s CEO & co-founder, added, “U.S. Integrity is proud to partner with Elys Game Technology and assist them with integrity monitoring. U.S. Integrity’s mission is to provide a conflict-free, best-in-class insights & compliance solutions to our clients. We are looking forward to working with the exceptional team at Elys Game Technology and their expansion strategy throughout North America as the market continues to evolve. All of our partners are committed to the highest integrity standards, and Elys’ commitment is no exception. These types of partnerships help ensure sports betting integrity and strengthen the unique & proprietary anomaly-detection tools we have developed at U.S. Integrity.”

Compliance Updates

IGSA Welcomes Sharp Vision as Silver Member

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The International Gaming Standards Association (IGSA) has welcomed Sharp Vision as a new Silver member. Sharp Vision is a leading provider of regulatory turnkey solutions for gaming authorities.

“We are delighted to be a part of IGSA and we look forward to contributing to the advancement of best practices among regulators in the fast-growing gaming industry,” Damien Raymond, COO of Sharp Vision, said.

“IGSA is very excited to welcome Sharp Vision to our membership. We believe that IGSA Standards can enhance Sharp Vision’s products supporting regulatory authority oversight. We look forward to their participation in IGSA committees,” Mark Pace, President of IGSA, said.

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BigCash Goes Global with Launch in Brazil

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BigCash, India’s leading online skill-based real money gaming company, has set its sights on global expansion and aims to offer an unparalleled gaming experience to users worldwide. The global skill-based gaming market is estimated to grow annually at a CAGR of 13.50% and will be valued at USD 106.78 billion, by 2032. Building on its success in India, BigCash is poised to introduce its entertaining games to global audiences, uniquely blending local flavors with its hallmark innovative gameplay.

BigCash started its journey in 2017 and has quickly become players’ preferred choice, by strategically focusing on launching new games and features regularly and due to its superfast and user-friendly interface. Being a multi-gaming app, it offers a wide range of games tailored for all age groups. With popular Indian card games, like poker, rummy, and call break with regional variations; casual games like ludo, ice blaster, fruit chop, along with fantasy cricket, the platform resonates deeply with the players of Bharat.

Continuing on the mission to take Indian technology global and to reach a wider global gaming audience, BigCash, after months of an in-depth market study, had set its views on expanding its global presence with in-house developed and tailored gaming technology and experience. BigCash presently operates in Brazil, besides India.

One of the key reasons behind BigCash’s entry into the Latin American market is the region’s immense potential for growth in the gaming sector. Brazil, in particular, has emerged as a hotspot for gaming companies due to its large population, favorable demographics, and a growing middle class with disposable income.

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BigCash’s global expansion plans include multiple launches in Latin America, Asia, and Africa over the next 12 months. BigCash plans to offer local and international flavors, customized specifically for each country, with a focus on Responsible Gaming and other trust measures, to ensure a deeper bonding with the players.

Ankur Singh, CEO of BigCash, said: “Going global has been part of our strategic planning always; with our launch in Brazil, we have just taken the first step. We are aspiring to be present in 8 countries in the next 12 months. The competitive landscape in Latin America’s gaming industry presents both opportunities and challenges. BigCash is a perfect fit for the Latin American gaming landscape due to our stronghold on tech, which allows product customizations, easy-to-play online games, a supersafe and fast experience; we are already gaining a lot of organic traction.”

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Michigan Lottery Transitions to 1-800-GAMBLER for Responsible Gaming Support

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The Michigan Lottery announced that it will transition to the National Problem Gambling Helpline, 1-800-GAMBLER for responsible gaming support. This aligns the agency with the Michigan Gaming Control Board and other online gaming platforms operating in Michigan in promoting 1-800-GAMBLER. The 1-800-GAMBLER helpline will replace the Michigan Problem Gambling Helpline currently in circulation (1-800-270-7117), although the previous number will remain in operation.

“The Lottery is committed to providing Michiganders with easy access to resources that support responsible gaming. By transitioning to 1-800-GAMBLER, we are able to ensure that Michigan residents can reach specially trained staff who can provide confidential professional support, local referrals, and resources to those who may have a gambling problem,” said Lottery Commissioner Suzanna Shkreli.

Operated by the National Council on Problem Gambling (NCPG), 1-800-GAMBLER is the world’s largest problem gambling helpline network by call volume, population served, and geographic area covered. The helpline connects people and families impacted by problem gambling with professional support, local referrals, and resources.

Calls made to 1-800-GAMBLER from Michigan will be routed to the Michigan Department of Health and Human Services. The helpline can also be reached by texting 800GAM or chatting online at 1800gamblerchat.org. Trained contact center staff are available 24/7, 365 days a year to provide support, guidance, and relevant information to anyone seeking help related to problem gambling. Additionally, players or their family members may connect to support resources such as live chat, text, and the helpline number by selecting the links in the footer of the Lottery’s website.

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The Michigan Lottery was the first lottery in the US to achieve the Internet Responsible Gambling Compliance Assessment Program certification through NCPG in October 2015. The NCPG evaluated the Lottery’s compliance with Internet Responsible Gaming (IRG) standards developed based on best practices from jurisdictions around the world. IRG standards are the highest standards for online responsible gaming in the nation.

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