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PlayStar to receive $15 million in equity funding from Meyer Global Management

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PlayStar to receive $15 million in equity funding from Meyer Global Management

 

Tech-focused investment fund executes letter of intent as anchor investor to provide up-and-coming online casino brand with significant cash injection supporting further U.S. growth

The ongoing U.S. expansion plans of PlayStar Gaming Group AB have been bolstered by news that the Company has executed a letter of intent with Meyer Global Management, LLC (MGM) that outlines a $15 million equity investment into its future growth.

One of the newest online gambling operators in the United States, PlayStar has made a flying start in its five months of operations in New Jersey by exceeding all major KPI forecasts and already competing against notable peers in this market.

Having set out to provide an online casino experience with a heavy focus on personalization and player engagement, PlayStar is already on the road to achieving its mission by leveraging real-time data to create tailor-made player journeys through predictive modelling.

With strong performance since launch and a brand that stands out against the competition, PlayStar has caught the attention of Meyer Global Management, with the tech-focused investment firm putting its weight behind PlayStar in its endeavours by investing an eight-figure sum to fuel the Company’s growth plans.

Meyer Global Management is focused on identifying companies at the forefront of innovation and believes PlayStar has the potential to grow substantially in the U.S. – something which MGM’s investment will expedite. With PlayStar currently looking to expand its operations, the Company will also use this investment to support its launch in Pennsylvania next year.

Per Hellberg, Chief Executive Officer at PlayStar, said, “PlayStar is delighted to welcome Meyer Global Management as a shareholder in our business. MGM’s confidence in PlayStar to provide $15 million to support us in a time of such economic uncertainty says a lot about PlayStar’s performance over the past few months.

“While several online gambling sites have been forced to cease operations in the past year, we’ve surpassed our initial forecasts and are well-positioned for further expansion. The funding from Meyer Global Management will enable us to build on this initial success as we grow our New Jersey operation and look to launch PlayStar in Pennsylvania.”

Owen E. H. Meyer, Chief Executive Officer at Meyer Global Management, LLC, said “Meyer Global Management is an investment firm focused on identifying innovative technology companies that have long-term sustainability to deliver strong returns for our investors.

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“What we’ve seen from PlayStar since it debuted in New Jersey a few months ago is very impressive and I believe that with our support, the Company has the potential to be just as popular when it goes live in Pennsylvania. PlayStar’s management is very experienced in this industry and we look forward to continued momentum in player acquisition and retention.”

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Live-dealer specialist Ezugi to provide immersive casino experiences to SkillOnNet’s Brazilian platforms

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Global entertainment brand SkillOnNet has announced the expansion of its successful partnership with live-dealer gaming solutions specialist Ezugi into the regulated markets of Brazil.

The move builds on a strong existing relationship between the two companies and highlights their commitment to delivering top-tier gaming experiences across Latin America.

Players at SkillOnNet’s  Brazilian platforms, such as PlayUzu.bet.br and BacanaPlay.bet.br, now have access to Ezugi’s high-quality live casino games, including roulette, blackjack, and baccarat.

Part of the Evolution Network, Ezugi has established cutting-edge studio environments in Latin America to provide localised games with localised limits and Spanish-speaking dealers for an unbeatable live casino experience.

Meanwhile, SkillOnNet has been making a splash in Latin America through its PlayUZU and BacanaPlay brands. After launching PlayUZU in Brazil this year, the casino has quickly become a household name in the market, thanks to big-budget TV and marketing campaigns. PlayUZU promotes a “fairer” online casino experience, offering bonuses with no playthrough requirements.

Jani Kontturi at SkillOnNet said: “Ezugi has proven itself to be a standout partner with an exceptional product, and we’re excited to deepen our collaboration. Latin America is a key growth region for us, and we’re committed to offering our players the very best in live casino entertainment.”

Gilad Ben-Ami at Ezugi said: “With SkillOnNet, we share a vision of delivering localized, high-quality live casino content, and together we can offer a compelling product that meets the expectations of Latin American players.”

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CT Interactive Announces Strategic Partnership with Ondiss

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CT Interactive has announced a strategic partnership with Ondiss, one of Argentina’s leading online casino platform providers. Through this collaboration, CT Interactive’s top-performing titles are now integrated into the Ondiss platform, significantly expanding the company’s reach within the region’s regulated iGaming market.

This integration adds value to the broad Argentine audience of Casino & Hotel Casino Magic S.A., which successfully uses the Ondiss platform. With CT Interactive’s certified and player-favourite content now available, operators on the platform are empowered to diversify their offerings and meet the increasing demand for engaging, high-quality games.

“Partnering with Ondiss marks a pivotal step in our Latin America strategy. Their extensive presence across multiple provinces complements CT Interactive’s ambition to offer licensed, engaging content to a broad Argentine audience. This collaboration allows us to strengthen our footprint in one of the most promising markets in the region,” said Martin Ivanov, COO of CT Interactive.

“I am excited to announce our partnership with CT Interactive, this is the result of our team’s unwavering commitment to delivering a first-class gaming experience. We’ve invested in innovation, cutting-edge graphics, and thrilling game mechanics to ensure that every bet and every spin is an unforgettable adventure for Ondiss clients. With this partnership we are rising the bar for what it means to play at an online casino, and we couldn’t be prouder of the result,” said Gonzalo Alvarez, Commercial Manager of Ondiss.

This partnership provides operators with a broader variety of content, boosts player engagement, and enhances the competitive position of the Ondiss platform throughout Argentina. For CT Interactive, it represents another milestone in strengthening its presence in Latin America and supporting the development of sustainable, regulated iGaming markets.

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IGT PlaySports and Corporación Caliente Team Up to Offer World-Class Retail Sports Betting Across Mexico and Latin America

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IGT announced that it secured a multi-year sports betting technology and services agreement with Hipodromo de Agua Caliente SA de CV and Distribuidora Internacional de Equipos de Juego, S. De R.L. De C.V. that will significantly extend IGT PlaySports’ footprint to Mexico and Latin America via Corporación Caliente.

Per the agreement, 42 Caliente sportsbooks in Mexico will leverage the IGT PlaySports platform and services from the Company’s Trading Advisory Services Team. Through a phased rollout, Caliente will also be able to provide select sportsbooks operators throughout Latin America access to IGT PlaySports’ technology, extending the technology’s reach to more than 100 additional venues across eight countries.

“Partnering with IGT PlaySports on the rollout of our new retail sports betting offering is an exciting milestone for Corporación Caliente and one that will engage sports enthusiasts in nine countries. Given IGT’s vast global experience and the versatility and reliability of the IGT PlaySports platform, they are uniquely qualified to help Corporación Caliente level-up its betting offering and deliver even more entertainment to our players,” said Eduardo Hernández Triana, Corporación Caliente CEO.

“IGT PlaySports is thrilled to expand our technology and service footprint to Mexico and Latin America through our multi-year retail and trading services agreement with Caliente, one of the largest sports betting operators in the region. We’ve worked hand-in-hand with the Corporación Caliente team to deliver a future-proofed solution and a complementary trading services program that will meet regional needs, scale with future opportunities and captivate sports fans,” said Joe Bertolone, IGT SVP Sports Betting.

IGT PlaySports and Caliente will kick off their partnership with sportsbooks in Mexico and then expand to the following countries over time: Antigua, Argentina, Aruba, Brazil, Ecuador, Panama, Paraguay, and Uruguay.

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