partnerships
GAN and Internet Vikings Partner up in Fifteen U.S. States
The ongoing collaboration between a leading online gaming platform provider GAN and global hosting supplier Internet Vikings is being propelled further. As of October 2022, the companies which had been working together in two U.S. states since spring, partnered up in additional thirteen U.S. states, extending their operations to the most important American and online sports betting markets.
“This cooperation is the start of a significant partnership for both parties, and we are looking forward to scaling in more states.”, Rickard Vikström, Founder and CEO of Internet Vikings.
UK-born leading B2B supplier of gambling SaaS solutions GAN began working with Internet Vikings in April 2022 as part of their U.S. expansion. The latter is the first nationwide iGaming hosting provider approved in Nevada.
Rickard continues by explaining: “Initially, the emerging U.S. iGaming and online sports betting market was considered extremely hard to enter. However, the rapid progress of our project has demonstrated that success in the United States is possible with the right partner at hand.”
The global hosting supplier Internet Vikings commenced their operations in the U.S. in early 2021. Since then, the B2B iGaming and online sports betting hosting provider has been adding one American state after another to their services portfolio. Today, the spectrum of its operations includes all major U.S. markets, and the company is determined to keep the tempo in the future.
Blake Riley, Director of B2B Sports Project Management at GAN, also emphasizes the importance of their partnership. “Since the beginning of our agreement, Internet Vikings has proven to be a reliable and valuable partner. Their services complement our goals, and their support is a great asset to our business driving growth and maximizing our potential in the U.S. market.”
Internet Vikings’ Founder and CEO concluded that this partnership has laid a solid groundwork for other industry-related, both European and local, enterprises who wish to expand into and across the U.S. market.
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FanDuel Becomes Official Sportsbook Partner of Professional Women’s Hockey League
FanDuel, North America’s premier online gaming company, announced a new partnership with the Professional Women’s Hockey League (PWHL) becoming an Official Sportsbook Partner and exclusive In-app Streaming Partner in the US.
This collaboration offers hockey fans unmatched access to the PWHL, with FanDuel streaming up to 90 regular season PWHL games and playoffs live on the FanDuel app. Fans can both watch and wager on their favorite teams and athletes throughout the season, with offerings including player prop bets, novelty markets and Same Game Parlays, all in one place. The partnership goes beyond the app, and starting at the beginning of the season, fans will see FanDuel as an integral part of PWHL games.
“FanDuel is proud to partner with the PWHL and support the league’s incredible athletes. This partnership is about creating a new era of fan engagement—one that brings hockey closer to fans while helping grow the visibility of women’s professional sports,” said Dale Hooper, General Manager of FanDuel Canada.
With this collaboration, FanDuel reinforces its leadership as the best sportsbook for fans to engage with their favorite teams and athletes, bringing them closer to the action and women’s hockey than ever before.
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PokerStars Becomes Official Partner of Philadelphia Flyers
PokerStars has announced an exciting new partnership with the National Hockey League’s Philadelphia Flyers, becoming the first poker brand to collaborate with the team.
As the official sponsor of the Philadelphia Flyers, PokerStars will work closely with the team to offer PokerStars players the chance to win Flyers tickets and exclusive signed memorabilia through special poker tournaments as well as via monthly sweepstakes on PokerStars Casino.
PokerStars branding will also be featured at all home games at Wells Fargo Center and during TV spots, enhancing PokerStars presence in North America.
Rob Battista, Senior Director of Commercial at PokerStars North America, said: “We are thrilled to partner with such a beloved hockey team. Hockey fans are some of the most passionate in the world, and we can’t wait to collaborate with the team to bring exciting tournaments and rewards to our communities in Pennsylvania and New Jersey.”
“We’re excited to welcome PokerStars to the Flyers family. Their dedication to innovation and giving epic rewards and experiences to their players aligns perfectly with our goals on engaging our fantastic community of fans,” said Todd Glickman, Chief Revenue Officer at Comcast Spectacor.
The partnership follows on from PokerStars partnerships with fellow NHL team the Detroit Red Wings in Michigan, and Maple Leaf Sports and Entertainment in Ontario, which owns the Toronto Raptors (NBA) and Maple Leafs (NHL).
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Play’n GO announces exclusive game launch with Hard Rock Bet
Play’n GO, the world’s leading casino entertainment provider, has today announced the release of a new game title available exclusively to Hard Rock Bet online casino players in New Jersey. Play’n GO recently announced the beginning of its partnership with Hard Rock Digital to provide premium content for its highly-rated Hard Rock Bet online casino in New Jersey.
The Swedish-founded gaming giant partnered up with the renowned global entertainment brand to create Hard Rock Pork N Roll, a spin-off of another wildly popular Play’n GO title, Piggy Blitz. The resulting game is the outcome of many months of collaboration and is predicted to entertain Hard Rock Bet players in the same style as its predecessor.
Magnus Olsson, Chief Commercial Officer at Play’n GO, commented “Our formal partnership with Hard Rock Digital is still in its relative infancy, but many months of work have gone into both the partnership itself and the design of this game, with input from both businesses. We’re excited by this new exclusive title, and it is a testament to the innovation and creativity of our game designers to create a fun spin-off of one of our classic titles. Hard Rock Pork N Roll is sure to be a huge success- the name of the game alone makes it stand out as an instant classic! This game is evidence of our ability to create top-quality, bespoke content for all of our customers, something we’re looking forward to doing more of in future.”
Grant Williams, SVP-Casino, Hard Rock Digital added “Our ‘Only at Hard Rock’ section continues to grow with another exclusive, bespoke experience and the addition of Hard Rock Pork N Roll—an immersive title that seamlessly weaves signature Hard Rock elements into the gameplay. Working with Play’n Go on this custom creation has set the standard for future collaboration, and we’re confident that Hard Rock Pork N Roll will quickly become a headliner among the 2,300+ games on our top-rated app.”
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