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INSPIRED DELIVERS WINNING ENTERTAINMENT AT g2E 2022
At this year’s Global Gaming Expo (G2E) at the Venetian in Las Vegas, Nevada from October 10-13, Inspired Entertainment, Inc. will once again be showcasing its suite of entertaining and differentiated cross-platform content at Booth #4130. Highlights will include Inspired’s Home Run Shootout Legends™ virtual game with all-time great players such as Babe Ruth and Mickey Mantle, NFLA Legends Football™ virtual products featuring NFLA players and the first ever Women’s Soccer virtual product, as well as an assortment of new licenses, products and solutions across platforms.
“Our customers are always at the forefront of our innovation efforts and at this year’s G2E we continue to showcase our superior content, which seeks to create high-value growth opportunities for our customers to excite their players and drive incremental revenues in the regulated markets we serve,” said Brooks Pierce, President and Chief Operating Officer of Inspired. “This year we are elevating our virtuals with officially licensed NFL Alumni (NFLA) and Major League Baseball Players Alumni Association (MLBPAA) products, which are designed to complement the fast-growing sports wagering market. These products sit at the intersection of sports and casino gaming and can be offered by gaming, sports betting and lottery operators all year round. Our latest iGaming content that has performed strongly in key North American markets like Pennsylvania, New Jersey, Michigan and Ontario will be displayed in the booth, as well as our premium suite of gaming cabinets, omni-channel game themes and high-performing features, highlighting the visually stunning graphics and entertaining content the industry has come to expect from Inspired.”
Ground-Breaking Virtual Sports
G2E is the place to see Inspired’s award-winning Virtual Sports, featuring officially licensed products from all-time great MLBPAA and NFLA players. Inspired’s ground-breaking Home Run Shootout Legends game pits renowned players, including Babe Ruth and Mickey Mantle, in a home run hitting competition with a wide range of bet markets, including shootout winner, over/unders and total home runs scored. For football fans, the NFLA Legends Football brings favorite retired NFLA legends back to the field in a fast paced visually entertaining contest with multiple betting markets including spread, money lines and parlays. For soccer fans, Inspired is once again making Virtual Sports history with the first-ever Women’s Virtual Soccer product.
Omni-Channel Game Themes
Inspired has a proven track record for creating feature-rich games that deliver exciting experiences for regulated gaming, betting, lottery, social and leisure operators across land-based and mobile channels worldwide. Throughout Booth #4130, attendees will see how Inspired’s games work across its product portfolio. The strongest performing slot themes, including Gold Cash™, Big Fishing Fortune™ and Jin Chan Cash™ can be played on a gaming cabinet, online or on a mobile device. Space Invaders™, bringing a bit of 1980’s gaming nostalgia to G2E, is available for Gaming and iGaming customers as well as in pubs, holiday parks and motorway service venues in the UK, and the popular Scarab Gold™, an ancient Egyptian retail and online game has been transformed into an exciting iLottery game.
New Cabinet Features
With its superior content, Inspired is well known for its multi-game cabinets addressing the preferences of every player on the same cabinet, whether they are looking for time-on-device or larger jackpots. This year, the Company’s GSA-compliant VALOR™ multi-game Video Lottery Terminal / Video Gaming Terminal (VLT/VGT) will be on display as a leading product in key VLT jurisdictions such as Illinois and Canada. Inspired is a leader in the gaming machine business throughout key markets in Europe, including the UK and Greece, and brings that knowledge and experience to its North American footprint.
Please visit Inspired’s G2E booth to experience the strength and breadth of the product offerings that make Inspired “Winning Entertainment.”
North American Expansion Kicks Off Through Strategic Partnership with Moozi
Golden Matrix Group’s game development division, Expanse Studios, has officially entered the U.S. sweepstakes market, marking a significant milestone in its North American growth strategy. This move is powered by a strategic content partnership with Moozi, one of the most dynamic sweepstakes social casino platforms in the region.
With Moozi now featuring over 50 of Expanse Studios’ top-performing games—including immersive slots, crash games, and table games—this partnership positions GMGI to capture a share of the $5.6 billion U.S. sweepstakes market, projected to more than double to $11 billion by 2025 (Eilers).
Damjan Stamenkovic, CEO of Expanse Studios, commented:
“This partnership signifies our formal entry into the U.S. market, showcasing the innovation and player-first experiences that define Expanse Studios. Collaborating with Moozi enables us to deliver advanced gaming content to a growing audience in North America, a key region for our global growth.”
James Anderson, Moozi’s CCO, added:
“Expanse Studios has set a high bar for engaging and innovative gaming experiences. Their addition to our platform elevates Moozi’s offerings and strengthens our mission to lead the U.S. sweepstakes social casino space.”
This launch underscores Expanse Studios’ commitment to innovation and its long-term growth trajectory in regulated markets. By entering the North American sweepstakes market, Expanse Studios takes a bold step in expanding its footprint while delivering cutting-edge gaming experiences.
Zitro, a leading global gaming company, has announced the successful launch of its first Wide Area Progressive (WAP) in Argentina, with over 45 slot cabinets initially installed in five gaming halls located at the Hipódromo de Palermo. The product selected for this project is the successful game “Mighty Hammer Ultimate” on Zitro’s premium cabinet, “Altius Glare.”
This system represents the first WAP in South America. A shared jackpot called “Mega Pozo Mighty Hammer” starts at 50 million Pesos and grows progressively, making it the largest accumulated prize in the region. The official inauguration was held on December 19th during the exclusive “Noche de Palermo” event, including a live performance by the renowned Argentinian band Los Totora.
Company Directors commented: “We are very pleased to introduce Argentina’s first WAP at the Hipódromo de Palermo. This project – for which we partnered with Zitro – reiterates Casino Club’s commitment to innovation, always under the premise of offering our customers an entertainment experience that exceeds all their expectations.”
For her part, Alejandra Burato, Regional Director of Zitro for LatAm, commented: “The launch of our first WAP in Argentina is a very important milestone for Zitro, as it confirms our company as a supplier of machines for WAPs. Attending the inauguration event and seeing firsthand how our products connect with players has been a pleasure, providing a unique and different entertainment experience in the region. Additionally, I want to highlight the excellent marketing surrounding the launch, contributing to its success. Finally, I would like to thank Casino Club for their trust and collaboration, which has allowed us to present this innovative proposal in such a renowned and emblematic place as the Hipódromo de Palermo.”
The SOFTSWISS Game Aggregator, the largest content hub in the iGaming industry, has secured Brazilian certification, becoming one of the first in the market to achieve this milestone.
Regulatory rules for iGaming come into effect in Brazil on 1 January 2025. According to them, platforms, aggregators, sportsbooks, and providers must undergo certification. Companies aiming to provide their services in Brazil in 2025 and beyond have been preparing for this transition throughout the year.
The SOFTSWISS team announces that its Game Aggregator is the first to fully comply with regulations, completing all necessary preparations and receiving the certificate to ensure smooth and efficient operations for its clients.
SOFTSWISS has also obtained certification for integration with the world’s largest game providers – Pragmatic Play, Evolution, and Playtech. These providers offer a diverse range of games tailored to suit the preferences of Brazilian players, from immersive live dealer experiences to engaging slots and table games, ensuring entertainment for every type of player.
According to recent Kantar research conducted in November 2024, the overall satisfaction index for the SOFTSWISS Game Aggregator is 8.1 out of 10. Remarkably, half of the respondents rated the product a 10 or 9. Customer support service satisfaction scored even higher, at 8.4 out of 10.
The Game Aggregator also boasts a key advantage: consistent 99.999% uptime, which is crucial for the iGaming business.
Ivan Montik, Founder of SOFTSWISS, notes: “According to our information, the SOFTSWISS Game Aggregator is the first aggregator fully prepared, both technically and legally, to work in Brazil when the new regulations take effect. This is a significant achievement that the team has worked on diligently and systematically. Our work doesn’t stop here – we are actively adding new providers to help our clients expand their presence in this promising Brazilian market, which is no longer ‘the sleeping giant’. It has awakened, and SOFTSWISS is at the forefront of this exciting transformation.”
To support this high level of performance, earlier this year SOFTSWISS appointed Rubens Barrichello, the Brazilian Formula 1 legend, as a Non-Executive Director, demonstrating its strong commitment to the local market. To ensure efficient operations and promptly address ongoing matters, SOFTSWISS also has a dedicated team of local business development managers in Brazil.
SOFTSWISS team will be available to discuss partnership in Brazil and other markets at the first major iGaming event of 2025 – ICE Barcelona, taking place on 20–22 January, at stand 2G42.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
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