Slots specialist reveals it grew by 57 per cent during first year since joining world’s leading cross-platform gaming company
Light & Wonder, Inc. has revealed that its specialist slots supplier LIGHTNING BOX ™ has enjoyed a major surge in global growth following its acquisition.
Since joining the Light & Wonder family in August 2021, the studio has benefited from the Company’s superior expertise and commercial support, and has experienced year-on-year growth of 57 per cent while continuing to deliver its signature top-quality, land-based inspired entertainment to players around the world. In addition, August 2022 was Lightning Box’s biggest ever month in terms of revenues.
The Sydney-based supplier’s slot LIGHTNING SHENLONG™ is currently in the top 10 games across the entire OpenGaming™ entertainment platform, while LIGHTNING GORILLA™ – soon to be launched in Pennsylvania – has proven to be particularly popular in the U.S., sitting inside the top 20.
Light & Wonder’s dominance in the U.S. and Canadian online gaming market is underlined by the presence of three of its titles within the top 10 of the EGR North America slots rankings for July 2022, with Lightning Box’s CHICKEN FOX™ a new entry in the chart.
In addition, the LIGHTNING RESPIN™ games are resonating with players all over the world. Fans of Lightning Box’s unique, feature-rich offering can also look forward to further franchised content being released by the studio, including the highly anticipated LIGHTNING BLAZE ™ and STELLAR CASH™ BLOWN AWAY™.
Lightning Box is currently live with more than 50 of the leading U.S. and European operators, including BetMGM, Golden Nugget, Hard Rock Casino, FanDuel, Resorts Casino, BCLC, Loto-Québec, OLG, Sky Bet, LeoVegas, William Hill, Betsson and many more, and releases up to 12 new titles every year through OpenGaming.
Peter Causley, CEO and co-founder of Lightning Box, said: “We knew that by joining Light & Wonder we would be able to drive forward with our ambitious plans, but even given the huge global power of the Company, the speed at which we have flourished has taken us aback. Our games continue to hit new heights of popularity around the world and we can’t wait to release new hits to penetrate U.S., Canadian and European markets even further.”
Dylan Slaney, CEO iGaming at Light & Wonder, said: “The team at Lightning Box has a wealth of industry experience that they have put to great use in producing some fantastic content that really resonates with players who enjoy land-based titles. The numbers that have been produced in the first 12 months after the acquisition speak for themselves and prove it was the right decision to bring Lightning Box into the Light & Wonder family. We look forward to breaking more records together in the months and years to come.”
The OpenGaming ecosystem delivers more than 3,500 games from a global network of in-house and third-party game studios with unrivalled ease of integration that is robust and secure.
All games available through OpenGaming are supported with a comprehensive range of responsible gambling tools, helping to deliver a safe and enjoyable gaming experience for players.
ACR POKER EXPANDS ITS GROUNDBREAKING SECURITY INNOVATION TO SELECT PLO 4 GAMES
ACR Poker, a leading poker site known for its safe and fair gameplay, has made another big announcement. They are expanding their ACR Reshuffle security innovation for select PLO 4 games.
“We debuted ACR Reshuffle for specific PLO 5 games a few months ago and it received rave reviews from players and poker experts as a great anti-collusion tool,” said ACR Pro Chris Moneymaker. “Now, it’s available for PLO 4 with an eye towards even expanding to Holdem in the future.”
How it works is cards are dealt one player at a time. The next player is dealt their cards only after the first player has made a preflop decision. If that previous player folds, their cards are reshuffled into the deck.
ACR Reshuffle was done in collaboration with GTO Wizard, the leading poker training software. It’s part of ACR Poker’s continuous improvement effort to offer the fairest and safest gaming environment online. A recent ban on third-party tools is another example.
The ACR Reshuffle technology was recently featured in an article on Poker .org and had a very insightful quote from a GTO Wizard spokesperson.
“We’re proud of our collaboration with ACR on the reshuffle feature. The swift implementation highlights the shared commitment both our organizations have to game integrity. As we continue our partnership, we’re eager to introduce more innovations that enhance the trust of online poker, ensuring a bright future for the game.”
For more information on ACR Reshuffle, visit ACRPoker .eu.
Xtremepush Partners with Vibra Gaming to Accelerate Growth in Latin America
Xtremepush, the leading omnichannel customer engagement platform powered by a real-time customer data platform (CDP), has announced a partnership with Vibra Gaming, the Latin America-based casino platform and games developer.
As part of the agreement, Xtremepush will provide its suite of optimization and automation customer retention management (CRM) tools as well as its enterprise-grade CDP, enabling operators using the Vibra Gaming platform to deliver personalized, relevant messages across all marketing channels including mobile, web, email, SMS and social.
The solution will also enable operators to offer players personalized incentives at the right time, driving player engagement and retention.
Founded in 2020 by industry professionals with vast experience in the heavily regulated European market, Vibra Gaming provides localized content and technology to land-based operators launching online as well as global online operators targeting the Latin America region.
Xtremepush is already live with Vibra Gaming via leading Brazilian operator Betsul but its award-winning customer engagement solutions will now be available to any operator on Vibra Gaming’s platform. This marks Xtremepush’s latest partnership in Latin America following recent operator agreements with Playr.Bet, Betsul and Arena Esportiva.
“We are already live with Vibra Gaming via Betsul in Brazil, which has been a great start to our partnership,” the Head of Partnerships for Xtremepush, Robbie Sexton, said. “The results have been really positive and it is hugely exciting to now be able to extend our solutions to all operators on the Vibra Gaming platform. Latin America is a key strategic market for Xtremepush, so partnering with one of the region’s leading platforms is the ideal next step.”
“We are thrilled to be extending our partnership with Xtremepush and it embodies our commitment to deliver unrivalled gaming experiences for our partners and their players,” the Chief Executive Officer for Vibra Gaming, Ramiro Atucha, said. “Xtremepush’s market-leading customer engagement solutions enable us to continue providing our partners with creative, reliable and innovative solutions, always going above and beyond their expectations.”
Connecticut Lottery Corporation Announces Partnership with Fanatics Betting and Gaming
The Connecticut Lottery Corporation (CLC) today announced Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Incorporated, a global digital sports platform, as its new sports betting partner in the state of Connecticut. The Fanatics Sportsbook will serve as the CLC’s exclusive sports betting provider for mobile and retail channels. The expected transition date is mid-December.
“Fanatics is the only true sports brand in the gaming space and has established itself as an innovator in the industry,” the President and Chief Executive Officer for the CLC, Greg Smith, said. “We have been impressed with the Fanatics team, its aggressive entry into the United States sports betting market and we are excited to see how it redefines the sports betting customer experience here in Connecticut. The CLC anticipates notable market share growth as a result of this partnership.”
Sports fans living in and visiting Connecticut will soon be able to download the Fanatics Sportsbook on iOS and Android and begin their Fanatics experience. With this new partnership, Connecticut sports bettors will enjoy an online sportsbook that makes being a fan easy with fast signup, easy betting, transparent withdrawals, live streaming, industry-leading search functionality, the ability to earn FanCash on their bets and a curated discover page with the sports and bets that matter most to a customer.
“We are excited to be working with the CLC to bring the Fanatics Sportsbook to customers in Connecticut,” the Chief Business Officer for Fanatics Holdings Incorporated, Ari Borod, said. “We are looking forward to bringing the Fanatics experience to the ten retail locations throughout Connecticut and, more importantly, adding our innovative mobile app to the online choices available in Connecticut.”
To download images and videos of the Fanatics Sportsbook, visit the Fanatics Media Center and for more news and information follow the Fanatics Sportsbook social channels on X @FanaticsBook_PB and on Instagram @FanaticsBook_PB.
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