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Caesars Entertainment Opens Two State-of-the-Art Caesars Sportsbook Locations and a Brand-New World Series of Poker Room in Louisiana

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An exciting new era of sports betting and poker play was ushered in this week with the grand openings of spectacular spaces at two Louisiana-based casinos. Part of Caesars Entertainment, Inc. (NASDAQ: CZR) (“Caesars”), Harrah’s New Orleans and Horseshoe Bossier City Hotel & Casino each made history by opening state-of-the-art Caesars Sportsbook locations at their resorts. In addition, Harrah’s debuted the largest poker room in Louisiana with its grand opening of the new World Series of Poker Room.

“This was a special week for Caesars and our longstanding commitment to Louisiana,” said Dan Real, Regional President, Caesars Entertainment. “The opening of our world-class Caesars Sportsbook locations and the new World Series of Poker® Room add to the legacy that Harrah’s New Orleans and Horseshoe Bossier City have built in the Gulf Coast region. We’re ready to welcome sports fans into our sportsbooks, and we’re proud to open the largest poker room in Louisiana, true to the WSOP brand and what it represents.”

To commemorate these openings, Caesars held two ceremonial events inside Harrah’s and Horseshoe this week, each featuring a ribbon-cutting and ceremonial first bet.

In New Orleans, Archie and Cooper Manning joined Pro Football Hall of Famer and former New Orleans Saint Rickey Jackson, local dignitaries, and Saints Superfan Leroy Mitchell Jr., better known as “Whistle Monsta,” to open the new sportsbook and poker room. Jackson placed the ceremonial first bet with his $1,000 wager on the Saints to win the Super Bowl at 40/1 odds and any possible winnings benefitting the United Negro College Fund (UNCF). In Bossier City, Caesars Sportsbook opened in grand fashion with Mayor Tommy Chandler cutting the ribbon ahead of a massive ceremonial first bet of $200,000, placed by a VIP and well-known guest.

Harrah’s New Orleans now boasts a 5,700-square-foot sportsbook with four betting windows, 12 self-service betting kiosks, a 147-foot video screen, and a state-of-the-art, high-powered audio system adjacent to the 5,000-square-foot World Series of Poker Room featuring 20 poker tables. The openings mark another phase in the ongoing $325 million transformation of Harrah’s New Orleans into Caesars New Orleans, which is expected to be completed by 2024.

Horseshoe Bossier City’s new Caesars Sportsbook further cements its status as the foremost entertainment destination in northwest Louisiana. The more than 6,900-square-foot space features three betting windows, 15 self-service betting kiosks, more than 94 TVs with a state-of-the-art, high-powered audio system, a VIP viewing section, and a massive bar.

“These incredible openings are a testament to Louisiana residents, our Team Members and the guests who visit these historic resorts,” said Eric Hession, President of Caesars Digital. “We truly feel like we’re part of the home team in Louisiana, and we take pride in serving the great customers and sports fans in the state. From our Caesars Sportsbook app to our retail sportsbooks and now our elevated World Series of Poker Room, we embrace the opportunity to provide guests with even more unforgettable experiences.”

Caesars remains committed to investing hundreds of millions of dollars to provide unequaled sports and entertainment experiences throughout Louisiana. This commitment will see Isle of Capri Lake Charles transform into Horseshoe Lake Charles, which will reopen with a new Caesars Sportsbook location in the coming months.

In addition to in-person wagering at these properties, the easy-to-navigate Caesars Sportsbook app features improved performance with a focus on speed, ease of use, and intuitive features to make getting a bet down easier than ever. Bettors can take advantage of additional ways to deposit funds, faster payouts, live scoreboards, and expanded in-play betting options, as well as same-game parlays, new cashout functionality, and more ways to wager with thousands of additional markets.

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Eligible sports fans in select Louisiana parishes can download the app on iOS or Android, register, and deposit funds to take advantage of a new special sign-up offer for first-time users:

  • The Full Caesar
    • Sign up using promo code CZRFULL, deposit, and place your first bet of $10 or more, receive:
      • An additional 1,000 Tier Credits and 1,000 Rewards Credits
    • If that first bet isn’t a winner, also receive:
      • One free bet equal to the amount of your first wager up to $1,250

Both online and in-person, Caesars Sportsbook integrates the industry-leading loyalty program, Caesars Rewards. Every bet placed rewards the bettor with Tier Credits for status and Reward Credits that can be used to unlock unbeatable experiences within the Caesars portfolio of properties and partnerships.

Caesars has local partnerships with the New Orleans Saints, New Orleans Pelicans, LSU Athletics, and a historic 20-year, exclusive naming rights deal with the Saints for the Caesars Superdome, the future home of Super Bowl LIX in 2025.

Caesars is an industry leader in responsible gaming with a decades-long commitment to responsible gaming practices. As Caesars Sportsbook continues to expand into new markets, responsible gaming education remains a key emphasis, and customers in Louisiana can directly access responsible gaming resources through Caesars Sportsbook’s work with regulators and the community. In addition, the Caesars Sportsbook app has best-in-class tools in place to prevent problem gambling, including Deposit Limits, Spending Limits, Daily Time Limits, and Cool Off Time Limits.

For real-time industry updates and to join the empire of like-minded Caesars, players can engage with the Caesars Sportsbook social handle @CaesarsSports on Twitter, Instagram and Facebook.

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Grand View Research: Global Sports Betting Market Size is Estimated to Reach USD 187.39 Billion by 2030

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The global online gambling market size is estimated to reach USD 153.57 billion by 2030, registering a CAGR of 11.9% from 2025 to 2030, according to a new report by Grand View Research.

Sports Betting Market Report Highlights:

• The offline segment accounts for a significant revenue share in the sports betting industry in 2024, particularly in regions with a mature gambling infrastructure such as Europe and Australia.

• Based on the sports type football segment dominated the sports betting market, holding the largest share due to its vast international fan base and the continuous presence of domestic and international tournaments.

• Live/In-Play Betting emerged as the leading segment in the sports betting market in 2024, thanks to its real-time and interactive nature.

• Europe sports betting market accounts for the largest revenue share of around 48% in 2024. The sports betting market in Europe is continually evolving, bolstered by established regulations in several countries and increasing digital engagement.

The growth of the global sports betting market is driven by the proliferation of internet infrastructure and evolving regulatory landscape of the entire gambling industry across the world. In addition, the increase in the number of sports events and leagues worldwide such as the NFL, FIFA World Cup, Carabao Cup, and UEFA Europa League has positively influenced the growth of the market. Furthermore, an increase in disposable income and the rising usage of AI and blockchain technologies to improve the prediction algorithms in betting software are likely to boost the growth of the market during the forecast period.

Esports, which is an organized, multiplayer video game competition, played by professional players, individuals, or teams, has gained massive popularity during the COVID-19 pandemic and witnessed a surge in the number of events worldwide. Market players are utilizing the increased number of esports events to offer an opportunity for their customers to bet on such esports competitions and earn extra income. The surge in online sports events backed up by a rise in the number of esports tournaments offers stable growth opportunities for the betting industry. For instance, according to the report by the UK Gambling Commission, there was a huge 2922% year-on-year rise in esports betting revenue from March 2019 to March 2020.

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CANJ Launches “Casinos United Against Hunger” Campaign

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In an effort to address food insecurity in New Jersey, the Casino Association of New Jersey (CANJ) has launched the Casinos United Against Hunger campaign in partnership with the Community FoodBank of New Jersey (CFBNJ). Atlantic City casinos collectively are donating more than $170,000 to support CFBNJ’s mission.

“Ending hunger will take all of us stepping up to do more for our neighbors. Atlantic City casinos are coming together to form Casinos United Against Hunger, a new campaign dedicated to strengthening our efforts to combat food insecurity in New Jersey. By supporting important organizations like the Community FoodBank of New Jersey, we will help address hunger by providing meals to families throughout the state,” said Mark Giannantonio, president of the Casino Association of New Jersey.

The donation was presented at CFBNJ’s Night of 300,000 Meals on May 1, 2025, a culinary event that brings together local chefs, restaurants and community members to help provide 300,000 meals for neighbors in need. Chefs from Atlantic City casinos participated in the annual event.

“Atlantic County has some of the highest rates of food insecurity in the state. We’re grateful to the Casino Association of New Jersey for helping to honor the FoodBank’s 50th anniversary with their generous support and for uniting the Atlantic City casino community to help address hunger. Through this partnership, we can provide more meals to local families in need and make a lasting impact in the area,” said Elizabeth McCarthy, president & CEO of the Community FoodBank of New Jersey.

In addition to the CFBNJ’s 50th anniversary, the partnership between the CANJ and CFBNJ comes at an especially crucial time given the level of food insecurity in New Jersey. Nearly 1 million people in the state, including more than 260,000 children, are at risk of hunger. Atlantic County, home to Atlantic City’s casinos, has some of the highest rates of food insecurity in the state, with 12.2% of residents and 17.4% of children affected.

The casinos involved in the Casinos United Against Hunger initiative – Bally’s Atlantic City Casino Resort, Borgata Hotel Casino & Spa, Caesars Entertainment’s Atlantic City Resorts, Golden Nugget Atlantic City, Hard Rock Hotel & Casino Atlantic City, Ocean Casino Resort and Resorts Casino Hotel – are joining a long-standing tradition of support for CFBNJ. Many properties in Atlantic City are longtime supporters of CFBNJ, and this collective effort demonstrates their commitment to addressing this critical issue. Through this partnership, CFBNJ will be able to distribute more meals to families in need, especially in areas that are most impacted. The $170,000 donation is a total of all financial, grant and in-kind contributions from each Atlantic City casino to the CFBNJ this year.

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Austin to Host Inaugural Global Esports Industry Week in June 2025

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The Esports Integrity Commission (ESIC), in partnership with The Esports Radar and strategic event partner BLAST, announced Global Esports Industry Week 2025 (GEIW), a week-long series of executive-level forums, summits and experiential gatherings and socials taking place 18–22 June 2025 in Austin, Texas.

Staged alongside the sold-out BLAST.tv Austin Major Finals (21–22 June), GEIW will convene hundreds of publisher representatives, executives, tournament organisers, team owners, brands, investors, legal specialists, and technology innovators for five days of focused dialogue, deal-making, and industry celebration.

Designed in response to mounting calls for global strategic alignment as the esports sector matures, GEIW offers a purposely neutral environment for stakeholders to tackle shared challenges, set collective priorities, and chart sustainable growth. Anchored at the Downright Austin Hotel, the program blends high-impact content with curated networking and “only-in-Austin” social experiences, ensuring every conversation can translate into actionable collaboration.

Agenda highlights include:

• Esports Leaders & Evening Garden Party (19 June) – a more intimate decision makers only gathering for 120 C-suite leaders in and around the sector, hosted in an off-stage setting with excellent hospitality focused on real conversations and great meetings.

• International Games & Esports Tribunal (IGET) Arbitrators Workshop (19 June) – first-of-its-kind masterclass exploring the revolutionary IGET dispute-resolution framework for video games and esports.

• ESIC Global Esports Summit (20 June) – thought-leadership keynotes and think-tank panels tackling integrity, commercialization and player welfare.

• Premium Networking Experiences (20-21 June) – uniquely local experiences designed to deepen relationships beyond the conference room, including a GEIW Padel Tournament, Texan BBQ Dinners, and more.

Additional activations, partner MOU-signing sessions, and BLAST.tv behind-the-scenes arena tours will run throughout the week.

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Stephen Hanna, Chief Executive Officer of Esports Integrity Commission, said: “The global esports ecosystem has reached a tipping point where sustainable growth depends on collective action. Global Esports Industry Week 2025 is our answer to that need—a neutral space where publishers, tournament operators, teams, investors, regulators and technology partners can leave day-to-day business at the door and focus on the bigger picture.

“Over the course of five days, we’ll tackle integrity risks head-on, debate commercial models that reward everyone in the value chain, and map out practical frameworks for player welfare and dispute resolution. By convening the industry’s most influential decision-makers in Austin—alongside the energy of the BLAST.tv Major—we’re setting the stage for agreements and initiatives that will shape esports for the next decade.

“ESIC was founded to safeguard fair play; GEIW extends that mission by championing transparency, accountability and long-term business viability. I look forward to welcoming our global peers to what I believe will become the cornerstone event on the esports business calendar.”

Sam Cooke, CEO & Co-Founder of the Insights Group (owners of The Esports Radar), said: “As co-organiser, The Esports Radar team is thrilled to launch its first event alongside our good friends over at ESIC and BLAST. We couldn’t have hoped for a better city than Austin to host the first GEIW; an accessible, brilliant, proudly weird city for all to enjoy in and around the programmed events, and one with so many major corporations there or close by, alongside a sold-out CS Major no less.

“This’ll be a great few days, with a lot of hands shook and deals done, and if you’re a stakeholder or just interested in the business of esports, and its broader development as an industry, we sincerely hope to see you there!”

James Woollard, Director of Market Development at BLAST, said: “Bringing the BLAST.tv Major together with Global Esports Industry Week will further help position Austin at the global centre of esports and gaming next month. This partnership underscores our commitment to building meaningful, sustainable connections across the global esports ecosystem. We’re proud to play a role in creating an unforgettable week that combines world-class competition with forward-looking industry dialogue, helping shape growth for our industry.”

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