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PGAChampionship.com Offers Comprehensive 2022 PGA Championship Coverage with Innovative Digital Platforms
The 2022 PGA Championship at Southern Hills Country Club in Tulsa, Oklahoma, will feature the PGA of America’s robust multichannel digital suite, interactive platforms and broadcast partners, CBS Sports and ESPN. The immersive experience will allow fans to interact and engage with the PGA Championship (May 19-22) through access to real-time scoring, video, updates and coaching from PGA Professionals.
The PGA Championship’s official website and app will provide comprehensive coverage, featuring an interactive user experience, live leaderboard, scorecards and editorial. By clicking a player’s scorecard, users will get shot trails and scoring data, along with access to more than 1,000 automated, real-time video clips showing all the player’s shots or his best shots of the round.
Included in the 156-player field coverage, fans will meet the #TeamOf20 PGA Professionals playing in the PGA Championship. Fans can see stories of each player in their home setting, where they work and coach. An integrated “Meet My Coach” leaderboard feature will geo-locate each user and direct them to a PGA Professional in their area to help them with their golf journey. This feature connects directly to the PGA’s mission of growing the game through the nearly 28,000 PGA Professionals nationwide.
All digital platforms will feature minute-by-minute live blog updates, embedded video highlights, daily recaps, previews and breaking news. Fans will see relevant statistics through an expanded stats section focusing on the numbers critical for success at Southern Hills.
Betting odds will be integrated into the PGA Championship’s digital product suite, allowing look-ahead chances for players to make the cut, finish in the top 10 or win. This new integration will provide instant analysis for fans.
On social media, fans will be able to find robust content such as highlights, video and minute-by-minute updates across Twitter, Facebook and Instagram. The PGA’s investment and depth of content continues to grow, providing fans with graphical, text and video highlights, while an expanded video strategy provides recaps and social-first content on all respective platforms.
“Each of these digital features enhance the fan experience for the PGA Championship, and it gives them instant and direct access to our nearly 28,000 PGA Professionals,” said PGA President Jim Richerson, General Manager of Riviera Country Club in Pacific Palisades, California. “While each of these Coaches have the experience and expertise to develop some of the world’s best players – like those in the PGA Championship field – they also have the knowledge and understanding to help all golfers learn and enjoy the game more. That is why we believe it’s important to provide this kind of programming for fans as a unique way to expand the game’s reach.”
Iconic Insights Powered by Cadillac Coaching Content Series
Iconic Insights Powered by Cadillac is a fun and informative content series that breaks down the world-class play of PGA Championship competitors into consumable coaching tips. Driven by the expertise of PGA Coaches, and shot and produced on-site at Southern Hills, the series will be housed in the Iconic Insights Hub on PGA.com and major social media channels.
PGA Championship Fantasy
The PGA Championship Fantasy game enables fans to pick a four-player roster to earn points and compete against friends in private groups or against all users. Built by SharpLink Gaming, users can swap out golfers who don’t make the cut so they can continue earning points to determine ranking and eligibility for prizes. The game will feature betting odds that show each golfer’s chances of winning the Championship and making the cut. Free to play and easy to enter, users can access PGA Championship Fantasy on the web and mobile via the “Fantasy” tab on PGAChampionship.com. Picks must be in before play starts.
“We’ve been pioneering fantasy sports gaming experiences for professional leagues, teams and sports media operators for nearly two decades, but this is our first PGA Championship, marking another notable achievement for SharpLink,” said Rob Phythian, Co-Founder and CEO of SharpLink. “We’re proud to partner with the PGA of America and enhance the PGA Championship experience through competitive fantasy sports. This takes user engagement to an entirely new level, promoting great fun and entertainment”
On-course Spectator Experience
Fans attending the PGA Championship can download the PGA Championship On-Site Guide mobile app, specifically built for ticket holders by Attractions.io. Originally tested at the Ryder Cup last September, the guide offers fans an interactive course map, daily pairings and starting times, schedule planner and more.
“After the success of the Ryder Cup app, we’re delighted to extend our partnership with The PGA of America to launch the new PGA Championship app,” said Mark Locker, Founder and CEO of Attractions.io. “The PGA Championship is one of the sport’s most anticipated events, and our fan-centric solution will ensure that users on site are immersed in the action and get the most out of the Championship.”
Television and Streaming Coverage
The 2022 PGA Championship will feature wire-to-wire 72-hole coverage via CBS Sports, ESPN, ESPN+ and Paramount+. In the third year of the 11-year agreement between CBS Sports, ESPN and the PGA of America, there will be nearly 250 hours of live coverage across their broadcast, cable and digital assets.
CBS Sports will offer comprehensive coverage of the PGA Championship across all its platforms, including CBS, CBS Sports Network, CBS Sports HQ and CBSSports.com.
ESPN and ESPN+ will present more than 230 hours of live play during the Championship. Fans will get traditional coverage, including first tee-to-last putt coverage on Thursday and Friday, as well as exclusive featured group and featured hole presentations during all four rounds. In addition, ESPN’s signature news and information program SportsCenter will have reports from Southern Hills the entire week.
Newly added for the 2022 PGA Championship, ESPN will debut golf’s version of Monday Night Football’s successful alternate telecast with Peyton and Eli Manning – PGA Championship with Joe Buck & Michael Collins. The complementing broadcast is produced by ESPN in collaboration with Peyton Manning’s Omaha Productions. It will air during all four days of competition and feature an array of guests offering running commentary and conversation. Among the scheduled guests are Peyton and Eli Manning, Troy Aikman, Josh Allen, Charles Barkley, Fred Couples, Jon Hamm and Doris Burke, with more guests to be announced.
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A Decade in iGaming: From Newcomer to a CMO
Wow, time flies! Can’t believe it’s been ten years since stepping into the exhilarating world of online gambling – a field that initially seemed like a short-term stint quickly turned into a new-found passion.
Moving to Malta, and eventually finding a home in Tallinn, I’ve had the privilege to watch the highs and lows as well as the many progressions and transformations. Today, I am proud to form part of the Mr. Gamble team that is ambitiously expanding into new markets, and pushing the boundaries.
From Customer Support to CMO
My journey in iGaming kicked off in Customer Support at Betsson – a leap from my telecom sales management role back in Finland. While this move puzzled my family and friends alike, it was a necessary step. Over the months and years, I worked my way up through various roles including Affiliate Coordinator, Affiliate Manager and Head of Affiliates, learning the various intricate parts of the industry, while at the same time adapting to new technological changes.
One thing is for sure, the iGaming industry is a fast-paced one, and each role has helped me to thrive and adapt to the various changes. Flexibility is key when working in this industry.
Venturing into Entrepreneurship: My Own Affiliate Business
Following many years of corporate experience, I took the leap to start up my own affiliate business with the aim of creating my own business from scratch. Handling everything from SEO and content strategy to fostering brand partnerships and growth strategies gave me an overall view of the affiliate industry’s many complexities. This entrepreneurial journey instilled insight and resilience, especially in terms of the value of the diverse skill sets found within a team.
By 2023, I joined Mr. Gamble as CMO, bringing my own entrepreneurial experience into this company’s growth strategy. Drawing on my background in SEO, content management and brand development and alongside a knowledgeable team, we have successfully strengthened Mr. Gamble’s presence in established markets, while also setting our sites on new markets.
New Markets and New Possibilities
Since the online gambling industry is continually evolving and expanding, it also brings with it a surge in growth when it comes to new and emerging markets. While we have made huge strides in launching Mr. Gambe USA, we are also eyeing promising regions in Asia, Latin America and Africa, where digital adoption and regulations are evolving creating new opportunities.
As we continue to solidify our presence in the US, these emerging markets represent the next frontier.
An Ever-Changing and Evolving Gambling Industry
Over the past decade, the online gambling industry has quickly evolved from a somewhat fragmented field to a high-powered professional space. Conferences and expos, once informal gatherings have become hubs for talent.
Events such as SiGMA, SBC, iGB, NEXT.io and Hiphter Events today celebrate the progression of iGaming, while highlighting the various advances in technology and market inclusivity.
The shift toward hybrid work in recent years has also paved the way for industry shakeups. While digital operations are convenient, the importance of face-to-face meetings and connections remains. In an industry highly reliant and built on personal relationships, meeting in person strengthens partnerships and opens doors to new opportunities.
A Bright Future for Mr. Gamble
As CMO of Mr. Gamble, I along with the team are committed to expanding our brand’s influence, not only in traditional markets, but also in new and emerging ones. iGaming is constantly evolving and our strategies must evolve too, adapting and driving on the windy road to success. This entails adapting to changes in technology, user behaviour and experience, and most importantly navigating regulatory landscapes.
Of course, Google’s frequent algorithm updates keep us our our toes, pushing us to refine our approach to stay competitive and ever more relent.
Reflecting on the last 10 years, I am energised and optimistic for the future. With a talented team and untapped markets in tow, Mr. Gamble is well-prepared for substantial growth and impact. Here is to the journey ahead and to everyone – mentors, peers, and friends who have been part of this rewarding path. The next decade holds great potential, and I look more than forward to what is yet to come.
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MAJOR LEAGUE BASEBALL SELECTS SPORTRADAR TO TRANSFORM PLAYER TALENT SCOUTING FOR ALL 30 CLUBS
Sportradar today announced a multiyear agreement with Major League Baseball (MLB) to offer unparalleled sports performance analysis of amateur baseball prospects, through its Synergy Coaching and Scouting solution, to the league and its 30 Clubs. This new partnership will revolutionize player talent scouting through Sportradar’s advanced, proprietary technology and highlights Sportradar’s commitment to delivering innovative and game-changing solutions to the league.
Under the agreement, MLB and its 30 Clubs will gain access to an unprecedented depth of player analysis and insights with event coverage expanding significantly, from 3,300 to more than 20,000 games – an over 600% increase. This includes college, international, professional partner leagues and leading amateur leagues, such as the MLB Draft League, the Appalachian League and MLB Develops events, and, for the first time, top high school events.
The Synergy Coaching and Scouting solution is uniquely positioned to address the player evaluation needs of MLB as it leverages Sportradar’s expertise ingesting and transforming millions of data points from video into detailed metrics, actionable insights and dynamic visualizations. This, combined with Sportradar’s AI-powered sports performance technology, enables Synergy to provide unparalleled, in-depth analysis of every player, play and game situation, and equips MLB and Club scouts with the information and insights they need to streamline the evaluation process, guide draft decisions and support the development of future MLB players.
“Sportradar’s cutting-edge technology, alongside our reputation as a trusted partner to leading US sports leagues, is driving the transformation of sports performance analysis,” said Eduard Blonk, Chief Commercial Officer, Sportradar. “Through Synergy we are pleased that we are expanding our relationship with MLB, equipping them with the deep data and insights they need to identify the next generation of players. We are eager to continue bringing innovative solutions to MLB.”
“We are excited to expand our relationship with Sportradar and ensure equal access to the Synergy video and data services for all 30 MLB Clubs. This platform has become a key resource for Clubs in the domestic and international scouting process and we look forward to continuing our work with Sportradar in the coming years,” said John D’Angelo, MLB’s Sr. Vice President of Amateur and Medical Operations.
Financial reports
Commercial Gaming Revenue Growth Continues in Q3 2024, Driving Industry’s 15th Consecutive Quarter of Growth
U.S. commercial gaming revenue reached $17.71 billion in Q3 2024, the industry’s highest-grossing Q3 on record, according to the American Gaming Association’s (AGA) Commercial Gaming Revenue Tracker. This makes Q3 2024 the industry’s 15th consecutive quarter of annual revenue growth, with September marking the 43rd straight month of rising year-over-year commercial gaming revenue.
Through the first nine months of the year, nationwide commercial gaming revenue stands at $53.24 billion, pacing 8.0 percent ahead of 2023 and putting the industry on track for a fourth straight record revenue year.
In Q3 2024, 29 of the 35 commercial gaming jurisdictions operational last year saw increased year-over-year revenue. This growth resulted in an 8.9 percent year-over-year increase in state and local taxes tied directly to gaming revenue, with commercial gaming operators contributing $3.79 billion in taxes across the quarter.
Quarterly revenue from land-based gaming – encompassing casino slots, table games and retail sports betting – totaled $12.56 billion, 0.62 percent lower than Q3 2023. Meanwhile, combined revenue from online sports betting and iGaming totaled $5.14 billion in Q3 2024 as online gaming made up 29.0 percent of commercial gaming revenue, a significantly higher share than in Q3 2023.
Looking at each sector in Q3 2024:
- Traditional Gaming: Traditional brick-and-mortar casino gaming generated quarterly revenue of $12.38 billion, a contraction of 0.9 percent year-over-year.
- Legal Sports Betting: Americans legally wagered $30.3 billion on sports, generating $3.24 billion in quarterly revenue (+42.4% YoY). Recent market launches in Kentucky, Maine, North Carolina and Vermont contributed to this growth.
- iGaming: iGaming generated $2.08 billion in revenue, marking a 30.3 percent year-over-year increase.
“Q3 2024 continued gaming’s momentum from the first half of the year, with online casino and sports betting driving strong growth. At the same time, new brick-and-mortar casino openings bolstered traditional gaming, which still accounts for the bulk of industry revenue,” said AGA Vice President of Research David Forman. “More than a quarter of commercial revenue now regularly comes from online sources, raising the importance of continued sustainable growth with consumers in those states.”
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