Press Releases
Master sponsor of the BFA League, Rivalo starts offering ODDS for the main American football competition in South America

The 2022 season of the Liga BFA (Liga Brasileira de Futebol Americano) started recently, returning to disputes after the hiatus caused by the COVID-19 pandemic. This time, South America’s premier American football competition is sponsored by Rivalo.
With this support, Rivalo made available ODDS for football lovers. The bookmaker exclusively developed the odds for each game in house, further improving the experience for those who are passionate about the world of the oval ball..
With this action, it is now possible to bet on the winner of the national competition and on the winners of the five regional conferences and the direct bet, on the matches, is being developed by Rivalo and should be available in June.
“The Rivalo team, through its team of ‘odd makers’, exclusively launches betting lines for BFA games, showing how much they believe in BFA and in American football played in Brazil. We are convinced that this movement is a pioneer, and will change the reality of our sport, opening doors for the development of teams from north to south of Brazil”, celebrates Rodrigo Hermida, CEO of BFA.
It should be noted that approximately one hundred Brazilian American Football League games should take place in more than 18 states. The championship will feature matches broadcast on ESPN, as well as compacts and specials, both in the ESPN League and throughout the NFL season.
“Thanks to our partnership and collaboration with Liga BFA, our own trading team can give BFA fans the opportunity to bet on their favorite teams, exclusively on our platform”, says Mateo GĂłmez, Sportsbook Manager at Rivalo.
BFA TIPS BY RIVALO
The partnership between Rivalo and Liga BFA is also generating a weekly space on the official league’s YouTube channel. In the special attraction, representatives of all teams analyze upcoming appointments and act as ‘Tipsters’, passing on betting tips on the platform itself. The guest (tipster) of the week also participates in the ‘RIVALO BOWL’ campaign of their respective team.
Rivalo’s actions in the 2022 season of the BFA League
With the master sponsorship of the biggest football league in the Southern Hemisphere, the company’s brand in the betting industry is gaining immense visibility due to exposure in physical and digital properties. This is one of the actions that are part of the activation of sponsorship for BFA. The agreement with Liga BFA also includes advertising boards in the six Conference finals and in the BRASIL BOWL, the grand final of the tournament.
The operator also has a prominent place in games broadcast on ESPN, in addition to the brand in both endzones and on the 20-yard line in decisive confrontations. Rivalo also has the right to inserts in broadcasts on official channels of the league and in materials published daily on the social networks of the BFA League.
Guilherme Bucchi, Acquisition Manager Brazil at Rivalo, emphasizes his satisfaction in offering, in an exclusive way, the possibility of providing the bettor with this opportunity: “This is the type of action that reinforces the partnership between Rivalo and BFA. , and now the BFA fan has his exclusive place to bet”.
For BFA’s commercial director, Eduardo Ferreira, the sponsorship agreement with Rivalo represents a turning point for the sport in Brazil. “Having Rivalo as an official partner of the BFA is something really unprecedented in Brazil. Rivalo will provide growth, professionalism and innovation to Brazilian football, becoming a pioneer in this modality. The trust that Rivalo places in BFA will certainly be a link of relevance, gratitude and reciprocity”.
In addition, a study released by the Federal Government showed that American football is on the rise in Brazil, appearing among the 10 most watched and wagered sports in the country. This was one of the points that aroused the interest of the new master sponsor, which is committed to helping to accelerate the growth process of the sport in Brazil.
It is important to note that women’s American football has been part of the BFA League since 2019. In the same year, the decision was shown on ESPN, proving the relevance of the sport in the national territory. In 2022, the women’s championship has the same dispute formula with more participating teams. The final of the women’s league is already broadcast on TV.
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BETBY LAUNCHES COMPREHENSIVE REPORT ON PERU’S REGULATED GAMBLING MARKET

BETBY, the premium supplier of cutting-edge sportsbook solutions, has published a detailed report titled “The Peruvian Breakthrough: A Market Ready for Takeoff”, offering a thorough analysis of the country’s newly regulated iGaming industry.
Following the implementation of Peru’s online gambling framework in 2024, this report explores the legislative transformation, market growth trends, and consumer behavior shaping one of Latin America’s most promising emerging markets.
The report covers several key aspects, including:
✅ Evolution of Peru’s gambling legislation and its impact on market structure and operator licensing;
âś… Market performance analysis, including land-based vs. online growth and mobile channel adoption;
âś… Economic indicators, such as GDP contribution, per capita GGR, and projected market size through 2030;
âś… Player profiles and betting behavior, with insights into frequency, motivations, and engagement across age and gender groups;
âś… Digital readiness, including mobile usage, internet speeds, and device preferences;
âś… Competitive landscape, with a breakdown of leading operators and changes in market share.
🔗 DOWNLOAD the report to discover strategic insights and unlock growth opportunities in Peru’s regulated gambling ecosystem.
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BetOnline Expands Sportsbook Betting Site Services and Product Offerings for California Users

BetOnline bonuses has announced an expansion of its betting services tailored for sportsbooks users in California, reflecting ongoing trends in digital wagering and increased demand for accessible online sports platforms. The company’s latest updates include enhanced mobile features, expanded betting markets, and streamlined payout processes designed to support both recreational and experienced bettors across the state.
The updated platform allows users in California to access a wide range of wagering options across major sports leagues, including the NFL, NBA, MLB, and NHL, as well as emerging sectors such as esports and international competitions.
Recent Platform Enhancements
– Expanded Payment Methods: BetOnline now supports a variety of withdrawal options, including cryptocurrency (Bitcoin, Ethereum), wire transfers, and e-checks. Crypto transactions are typically processed within 24–48 hours.
– Improved Live Betting Interface: Users can now place real-time wagers during games with an upgraded mobile experience and access to live odds across multiple sports.
–Â Bonus and Promotional Features: As part of its rollout, BetOnline continues to offer various promotions to eligible users, including deposit-based bonuses and reload incentives. California residents can review current welcome offers when setting up their accounts.
– Customer Support Upgrades: With 24/7 support via live chat, phone, and email, users can access assistance at any time regarding account services and transaction-related inquiries.
California sports fans can explore BetOnline’s current welcome offers and join thousands of users already engaging with their favorite teams through the platform’s enhanced betting experience.
Market Context
California remains one of the largest markets for sports entertainment and fan engagement. The state’s diverse sports landscape—from professional franchises to college athletics—makes it a key focus area for companies operating in the online betting and digital gaming space.
A spokesperson for BetOnline stated:
“As we continue to improve our services nationwide, California represents a significant user base. Our latest updates are focused on delivering a secure and user-friendly experience, consistent with emerging digital betting standards.”
With California’s rich sports culture spanning professional leagues to college athletics, BetOnline’s enhanced platform offers residents new ways to connect with the games they love. Interested users can discover current promotions and explore the expanded betting options available through the updated service.
For California Sports Fans
The platform’s expansion brings new opportunities for sports enthusiasts to engage with their favorite teams. Eligible users can explore current promotional offers and experience the enhanced betting features now available statewide.
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Yaamava’, Palms and AGS Celebrate First-Ever Dual Property World Premiere of Mariachi Fortunes Trio™ in Southern California and Las Vegas

AGS, a global gaming supplier, partnered with Yaamava’ Resort & Casino at San Manuel in Southern California and Palms Casino Resort in Las Vegas to debut its newest slot family, Mariachi Fortunes Trio™, in a first-of-its-kind, bi-state world premiere.
On July 22, each property hosted a launch celebration inspired by one of the game’s two energetic themes. Yaamava’ Resort & Casino showcased Fiesta de los Vivos™ (the festival of the living) in a vibrant daytime event, while Palms Casino Resort brought Fiesta de las Calacas™ (the festival of the skeletons) to life with a nighttime celebration. Both themes are now live at both properties, inviting guests to explore the dual worlds of the living and the departed through thrilling gameplay.
The premiere transformed both casino floors into lively Mexico-style plazas with themed slot banks, folklorico dancers, live mariachi bands, decorated street carts, and larger-than-life visuals that brought the game’s festive setting to life. Club Serrano members at both Yaamava’ Resort & Casino and Palms Casino Resort received themed giveaways and were among the first to experience Mariachi Fortunes Trio.
“This premiere is a true celebration of innovation and partnership,” said Mark DeDeaux, Senior Vice President and General Manager, Slots, AGS. “Mariachi Fortunes Trio builds on the success of Piñata Pays, one of AGS’ best-performing games of all time and takes it even further with a more immersive theme, richer features, and broader bonus combinations. The dual themes of the game made Yaamava’ and Palms the perfect partners to launch this experience. With both properties under San Manuel’s leadership and a shared focus on delivering bold, unforgettable player experiences, this two-state debut brings the full story of the game to life in a way only they could.”
“From California to Las Vegas, Club Serrano members are the very first to dive into the electrifying world of Mariachi Fortunes Trio™, the thrilling new slot franchise from our incredible partners at AGS,” said Peter Arceo, Chief Gaming Officer for the Yuhaaviatam of San Manuel Nation. “This groundbreaking dual-state world premiere is more than just a launch—it’s a fiesta of immersive gameplay, vibrant visuals, and nonstop excitement. Mariachi Fortunes Trio™ cranks up the energy on our gaming floors at Yaamava’ Resort & Casino and Palms Casino Resort, delivering unforgettable moments and heart-pounding fun our guests will love.”
Mariachi Fortunes Trio will be available exclusively at Yaamava’ and Palms for a limited time before expanding to casino floors across North America.
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