Gaming
Mobile Gaming Market to Hit $165.54 Billion by 2026. M&A and Partnerships to Drive Innovation in Technology and Gaming Experience in the Market
According to the latest research report by Arizton, in the mobile gaming market there are more than 300 app stores available in the Chinese market, which is offering significant growth opportunities to mobile game vendors.
Mobile Gaming Market Report Scope
Report Coverage | Details |
Market Size in 2021 | $87.56 Billion |
Market Size in 2027 | $165.54 Billion |
Base Year | 2020 |
Forecast | 2021-2026 |
Largest Market | APAC |
Forecast Period | Latin America |
Segments Covered | Platform, Business Model, Category, Age group, Category and Geograpy |
Region Covered | APAC, North America, Europe, Latin America, and Middle East & Africa |
Countries Covered | China, Japan, South Korea, India, Rest of APAC, US, Canada, Germany, UK, France, Italy, Rest of Europe, Brazil, Mexico, Rest of Latin America, Saudi Arabia, Turkey, UAE, and Rest of MEA |
Key Highlights:
- The Global Mobile Games Market is expected to grow significantly at a CAGR of 11.20% during the forecast period. The market is expected to witness the highest demand from APAC and North America region.
- The emerging trends such as cloud gaming, AR & VR enabled games and increasing popularity of e-sports is projected to support the market growth.
- App Store holds the highest revenue share in the market. However, Google Play is expected to witness the highest growth rate at a CAGR of 11.85% owing to the growing penetration of android smartphones, especially in developing countries worldwide.
- Freemium business model is the major revenue generator for the vendors in the market and is expected to grow at a CAGR of 11.48% from 2021-2026.
- Majority of the gamers in the market belong to the age group of 24-44 years and are the major revenue generators for the market.
- The market consists of various vendors including Activision Blizzard, Electronic Arts, Take-Two Interactive, Tencent Holdings, Zynga, and others. There is intense competition among vendors for market share. As a result, a lot of merger & acquisitions are taking place to expand and improve the offerings to survive in the market.
- COVID-19 has positively impacted the global mobile games market. Due to the lockdown measures worldwide, the individuals were able to secure ample leisure time, thereby leading to an increase in the amount of time spent on mobile phones which, in turn, led to a rise in demand for various sources of entertainment including mobile games. Mobile game downloads increased from nearly 1.7 billion in Q1 2020 to nearly 2.8 billion in Q3 2020, thereby witnessing a growth of more than 60%.
Key Offerings:
- Market Size & Forecast by Revenue | 2021−2027
- Market Dynamics – Leading trends, growth drivers, restraints, and investment opportunities
- Market Segmentation – A detailed analysis by platform, age group, business model, category and geography
- Competitive Landscape – 6 key vendors and 18 other prominent vendors
By Platform
- App Store
- Google Play
- Others
By Age Group
- 24-44 Years
- Above 44 Years
- Below 24 Years
By Business Model
- Freemium
- Paid
- Free
- Paymium
By Category
- Casual Games
- Hardcore & Midcore Games
- Social Casino Games
By Geography
- APAC
- China
- Japan
- South Korea
- India
- Rest of APAC
- North America
- US
- Canada
- Europe
- Germany
- UK
- France
- Italy
- Rest of Europe
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- Saudi Arabia
- Turkey
- UAE
- Rest of MEA
Mobile Gaming Market – Vendor Landscape
The rising competition is pressuring various vendors to continuously innovate their offerings with a unique value proposition to survive in the mobile gaming market. the governments of various countries are launching several policies to support the local mobile games market, which is expected to raise the competition in the market. Hence, vendors with strong research & development capabilities are likely to enjoy an advantage with respect to the development of sophisticated games, thereby allowing mobile game developers to enjoy a competitive edge over other game developers in the market. Moreover, companies with huge financial resources enjoying in developing more competitive games and expanding their reach through mergers & acquisition. Thereby, gaining competitive advantage over local players with less financial resources.
Key Vendors
- Activision Blizzard
- Electronic Arts
- Take-Two Interactive
- Tencent Holdings Ltd
- Ubisoft
- Zynga
Other Prominent Vendors
- Behold Studios
- CyberAgent
- Hothead Games
- IGG
- Innersloth
- Larva Game Studios
- Lilith Games
- NetEase Games
- Netmarble
- NEXON
- Niantic
- Onemt
- Rovio Entertainment Corporation
- Sea (Garena)
- SEGA
- SCOPELY
- Zeptolab
- 37 Interactive Entertainment
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eSports
CS2 Intel Extreme Masters Rio 2024 SuperComputer: NaVi to bounce back after Blast Fall Final loss
Final: Natus Vincere (36.5%) to beat Team Vitality (28.1%)
Semifinal 1: Natus Vincere (52.6%) to beat MOUZ (16.3%)
Semifinal 2: Team Vitality (47.7%) to beat G2 Esports (18.7%)
Quarterfinal 1: G2 Esports (39.8%) to beat FaZe Clan (32.8%)
Quarterfinal 2: MOUZ (35.9%) to beat Eternal Fire (24.7%)
Group stage:
-
Natus Vincere – 48.7% to finish 1st; 17.0% to finish 2nd; 84.1% to make playoffs
-
Team Vitality – 40.8% to finish 1st; 17.4% to finish 2nd; 77.7% to make playoffs
-
G2 Esports – 19.3% to finish 1st; 20.4% to finish 2nd; 56.7% to make playoffs
-
MOUZ – 14.5% to finish 1st; 21.8% to finish 2nd; 53.0% to make playoffs
-
FaZe Clan – 13.9% to finish 1st; 21.0% to finish 2nd; 50.2% to make playoffs
-
Eternal Flame – 40.7% to finish 1st; 16.2% to finish 2nd; 40.7% to make playoffs
-
Liquid – 16.3% to finish 7-8th; 35.7% to make playoffs
-
Virtus.pro – 15.4% to finish 7-8th; 29.9% to make playoffs
-
Astralis – 28.9% to finish 9-12th; 31.5% to make playoffs
-
The MongolZ – 32.7% to finish 9-12th; 25.4% to make playoffs
-
Complexity – 34.3% to finish 9-12th; 21.2% to make playoffs
-
Heroic – 26.8% to finish 9-12th; 23.5% to make playoffs
-
paiN – 36.5% to finish 13-16th; 21.0% to make playoffs
-
FURIA – 36.4% to finish 13-16th; 20.9% to make playoffs
-
9z – 44.7% to finish 13-16th; 14.6% to make playoffs
-
Imperial – 49.1% to finish 13-16th; 13.9% to make playoffs
It has been quite the run for NaVi despite their loss with back to back grand finals in recent weeks but CSDB.gg’s predictive model suggests there will be no let up for the Ukrainian esports organisation.
G2 will also be looking to build more momentum in preparation for Majors season with NiKo on a quest to finally get over the line this year to win his first major title. Hopefully Rio won’t have to see a repeat of his reaction in the semifinals at BLAST Premier Fall Final 2024 where he punched a hole in a table after losing out to Team Vitality in a key moment.
However, the hosts of Intel Extreme Masters Rio 2024 may want to lockdown any nearby furniture and reinforce their desks if G2 are set for disappointment at the semifinals stage as predicted by the CSDB.gg SuperComputer.
A victory in Rio could be even more consequential for how the end of the year shapes up for the leading teams on the circuit. The Valve Global rankings have both teams close at the very top (NaVi at 1988 and G2 at 1953) meaning a win for either team could hand them a key advantage when it comes to who enters the Majors as top seed.
Back-to-back wins in T1 events for G2, should they prosper in Rio, would set the Berlin-based team on an incredible trajectory going into the winter months.
Meanwhile, Brazilian hopes for glory look slight according to the CSDB.gg SuperComputer with FURIA, the team co-owned by Neymar, having only been given a 20.9% chance of even making the playoffs.
They are the leading contenders to make an impact for the home crowd but there are other teams flying the flag for Brazil with paiN and Imperial also set to give it their best to give local fans something to cheer on.
In terms of forecasted matchups of note, G2 and FaZe Clan could offer up a fascinating encounter in the quarterfinals should both teams qualify, with each organisation rated as having a strong chance of making the semis with little to separate them should they meet.
How was the CSDB.gg CS2 Tournament SuperComputer created?
The CSDB.gg CS2 Tournament SuperComputer is a predictive model created using world ranking points, team quality ratings and performance trends. An element of randomness is also included in the model to avoid the best teams and players always winning, to reflect the fact that upsets can happen.
Every tournament is simulated 1,000 times with the results aggregated into a percentage rating of the chances teams or players have to achieve the predicted result.
Gaming
NASCAR launches persistent world on Roblox where players can become racing tycoons
NASCAR is once again taking the virtual racing world by storm, this time with the launch of “NASCAR Tycoon” on Roblox created by Dubit.
Building on the success of its previous “NASCAR Speed Hub,” this new experience promises to deliver an even more immersive and interactive NASCAR world.
Developed in partnership with the renowned metaverse studio Dubit, “NASCAR Tycoon” allows players to dive deep into the management and racing aspects of NASCAR, offering a unique blend of strategy and high-speed thrills in a distinctly Roblox-native way.
Players will have the opportunity to jump in the driver’s seat of cars styled after NASCAR’s Next Gen Cup Series vehicles, competing against each other and managing teams in thrilling races. Earning fame and fortune as they build their virtual tycoon, players can make passive income while they play. As players progress in “NASCAR Tycoon,” they will unlock exclusive perks such as building their own NASCAR racing teams, expanding their garages, collecting new cars, accessing customizations and attracting sponsors.
The launch comes hot on the heels of recent Fortnite activations and follows the debut of NASCAR in Jailbreak and NASCAR Speed Hub last year – a virtual environment built by Dubit, for players to race around tracks linked to real-world races.
“We’re thrilled to launch ‘NASCAR Tycoon’ on Roblox, developed in partnership with Dubit, marking a key milestone in our ongoing efforts to authentically engage with the Roblox community,” said Nick Rend, VP of Interactive and Emerging Platforms at NASCAR. “This initiative is about more than reaching new audiences; it’s about deepening our connection on a platform where we see tremendous potential. By blending the excitement of NASCAR with the interactive and dynamic environment of Roblox, we’re enhancing traditional fandom in ways that are engaging, fun, and distinctly forward-looking.”
With over 300 million monthly active users, Roblox is ripe with opportunities for sporting organisations like NASCAR and offers a chance to engage with audiences in an immersive and interactive environment.
Andrew Douthwaite, Chief Commercial Officer at Dubit, shares his excitement: “We’re thrilled to bring the next phase of NASCAR to life on Roblox, building on the success of previous activations. NASCAR Tycoon allows Roblox players to experience the excitement of NASCAR racing like never before, blending the strategic elements of team management with the adrenaline-pumping action on the track. It has been a true joy working with such a forward-thinking, iconic sports brand in NASCAR, and we look forward to continuing to push the boundaries together”
Dubit has created Roblox activations, virtual merchandise ranges and experiences for global brands including Unilever, Samsung, Reckitt, Kraft, H&M and adidas.
“NASCAR Tycoon” is now available on Roblox.
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