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PlayIndiana.com: Sportsbooks shatter wagering records in September

Published

4 years ago

October 13, 2021

2 in 5 MA Adults Anticipate Wagering on Sports in Light of Recent Agreement

Indiana’s retail and online sportsbooks celebrated the return of football in September to generate a record-breaking $355.4 million in wagers and $33.3 million in revenue. The surge is evidence of a new level of bettor enthusiasm, which could make any record short-lived, according to PlayIndiana, which tracks the state’s gaming industry.

“Football remains king, even when the Colts get off to a slow start as they did in September,” said Nicole Russo, an analyst for PlayIndiana.com. “A busy schedule of Indiana, Notre Dame, and Purdue football certainly helped boost interest, too. The bottom line, though, is that the state’s industry continues to grow and mature and that will likely lead to even stronger months ahead as baseball’s postseason starts and the NBA returns.”

Online and retail sportsbooks generated a record $355.4 million in bets in September, edging the previous record of $348.2 million set in January, according to official reporting released Tuesday. September’s handle was up 71.3% from $207.5 million in September 2020 and up 64.8% from $215.6 million in August, as bettors increased the pace of betting to $11.8 million per day over the 30 days of September. That is up from $6.9 million per day in September 2020 and $7 million per day in August.

Gross gaming revenue reached $33.3 million, topping the previous record of $31.7 million set in January. September’s revenue was up 196.4% from $11.2 million in September 2020 and up 99.4% from $16.7 million in August. Taxable revenue landed at $33.9 million in September, yielding $3.3 million in state taxes.

Through the year’s first nine months, Indiana’s sportsbooks have combined to generate $2.4 billion in wagering and $206.6 million in gross gaming revenue, already easily surpassing the $136.4 million in revenue on $1.8 billion wagered in all of 2020.

“The bar has been set much higher for Indiana’s sports betting market, and could double the wagering from last year,” said Eric Ramsey, an analyst for the PlayUSA.com Network, which includes PlayIndiana.com. “Indiana remains one of the five largest sports betting markets in the country, and the growth is showing few signs of letting up at this point. Sportsbooks should approach $4 billion in wagers for the year.”

September featured a full college football schedule and three full weekends of NFL football, and bettors made wagers in droves as a result. Football attracted $148.6 million in wagering in September, which is a dramatic gain from the $48.4 million wagered on football in September 2020. Interest in the Colts remained strong even as they started 0-3, and sportsbooks even got a boost with the surprising Cincinnati Bengals.

Baseball was a popular bet, too, drawing $52.9 million in wagering in September. That is up from $30.5 million in September 2020.

“Sportsbooks have made a hard push to attract customers this fall,” Ramsey said. “We’re just starting to see the fruits of those promotions, but September’s wagering makes it clear that those efforts are already working to expand the overall customer base.”

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Online betting produced $320.1 million in wagers, 90.1% of September’s handle. DraftKings led online operators with a $130.4 million handle in September, down from $74.2 million in August. September’s bets produced $7.2 million in gross receipts, up from $4.4 million in August. FanDuel was again No. 2 in the state with $77.2 million in online wagering, up from $52.6 million in August. Those bets produced a state-best $10.6 million in gross receipts.

The leaders were followed by:

BetMGM ($37.1 million handle, up from $26.2 million in June; $4.5 million win, up from $2.5 million).
Caesars ($30.7 million handle, up from $16.9 million; $719,110 win, down from $977,286)
Barstool ($16.1 million handle, up from $8.6 million; $1.5 million win, up from $347,062)
PointsBet ($11.0 million handle, up from $5.9 million; $1.1 million win, up from $574,087)
BetRivers ($8.9 million handle, up from $5.8 million; $597,566 win, up from $409,812)
TheScore ($3.1 million handle, up from $1.8 million; $367,218 win, up from $28,776 loss)
WynnBet ($2.6 million handle, up from $777,706; $313,478 win, up from $77,443)
TwinSpires ($1.5 million handle, up from $1.3 million; $85,461 win, up from $37,866)
Unibet ($950,588 handle, up from $775,921; $54,315 win, up from $22,300)
BetWay ($615,790 handle, up from $301,696; $44,980 win, up from $5,081 loss)

Meanwhile, operators used football as an opportunity to gain market share. That includes high-profile partnership deals between the Colts and Caesars and WynnBET.

“Operators use the increased interest in betting that inevitably comes with football season to increase brand awareness and eventually carve out market share,” Russo said. “With so many brands operating in Indiana, the competition for deals with other high-profile brands like the Colts are fierce, but they can help boost visibility.”

Retail sportsbooks took in $35.3 million in wagering in September, up from $20.4 million in August. Hollywood Lawrenceburg, nearest to Cincinnati and one of the highest-volume retail sportsbooks in the U.S., led retail books in Indiana with $11.5 million in wagers, up from $5.6 million in August. Ameristar East Chicago was second with $5.0 million in bets, ahead of Horseshoe Hammond ($4.2 million).

For more revenue information on Indiana sportsbooks, visit PlayIndiana.com/revenue.

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BETBY LAUNCHES COMPREHENSIVE REPORT ON PERU’S REGULATED GAMBLING MARKET

Published

2 days ago

July 24, 2025

George Miller

BETBY LAUNCHES COMPREHENSIVE REPORT ON PERU’S REGULATED GAMBLING MARKET

BETBY, the premium supplier of cutting-edge sportsbook solutions, has published a detailed report titled “The Peruvian Breakthrough: A Market Ready for Takeoff”, offering a thorough analysis of the country’s newly regulated iGaming industry.

Following the implementation of Peru’s online gambling framework in 2024, this report explores the legislative transformation, market growth trends, and consumer behavior shaping one of Latin America’s most promising emerging markets.

The report covers several key aspects, including:

✅ Evolution of Peru’s gambling legislation and its impact on market structure and operator licensing;
✅ Market performance analysis, including land-based vs. online growth and mobile channel adoption;
✅ Economic indicators, such as GDP contribution, per capita GGR, and projected market size through 2030;
✅ Player profiles and betting behavior, with insights into frequency, motivations, and engagement across age and gender groups;
✅ Digital readiness, including mobile usage, internet speeds, and device preferences;
✅ Competitive landscape, with a breakdown of leading operators and changes in market share.

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BetOnline Expands Sportsbook Betting Site Services and Product Offerings for California Users

Published

2 days ago

July 24, 2025

Adrienn Sarkany

BetOnline bonuses has announced an expansion of its betting services tailored for sportsbooks users in California, reflecting ongoing trends in digital wagering and increased demand for accessible online sports platforms. The company’s latest updates include enhanced mobile features, expanded betting markets, and streamlined payout processes designed to support both recreational and experienced bettors across the state.
The updated platform allows users in California to access a wide range of wagering options across major sports leagues, including the NFL, NBA, MLB, and NHL, as well as emerging sectors such as esports and international competitions.

Recent Platform Enhancements

– Expanded Payment Methods: BetOnline now supports a variety of withdrawal options, including cryptocurrency (Bitcoin, Ethereum), wire transfers, and e-checks. Crypto transactions are typically processed within 24–48 hours.

– Improved Live Betting Interface: Users can now place real-time wagers during games with an upgraded mobile experience and access to live odds across multiple sports.

– Bonus and Promotional Features: As part of its rollout, BetOnline continues to offer various promotions to eligible users, including deposit-based bonuses and reload incentives. California residents can review current welcome offers when setting up their accounts.

– Customer Support Upgrades: With 24/7 support via live chat, phone, and email, users can access assistance at any time regarding account services and transaction-related inquiries.

California sports fans can explore BetOnline’s current welcome offers and join thousands of users already engaging with their favorite teams through the platform’s enhanced betting experience.

Market Context

California remains one of the largest markets for sports entertainment and fan engagement. The state’s diverse sports landscape—from professional franchises to college athletics—makes it a key focus area for companies operating in the online betting and digital gaming space.

A spokesperson for BetOnline stated:

“As we continue to improve our services nationwide, California represents a significant user base. Our latest updates are focused on delivering a secure and user-friendly experience, consistent with emerging digital betting standards.”

With California’s rich sports culture spanning professional leagues to college athletics, BetOnline’s enhanced platform offers residents new ways to connect with the games they love. Interested users can discover current promotions and explore the expanded betting options available through the updated service.

For California Sports Fans

The platform’s expansion brings new opportunities for sports enthusiasts to engage with their favorite teams. Eligible users can explore current promotional offers and experience the enhanced betting features now available statewide.

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Yaamava’, Palms and AGS Celebrate First-Ever Dual Property World Premiere of Mariachi Fortunes Trio™ in Southern California and Las Vegas

Published

2 days ago

July 24, 2025

Wladimir P.

AGS, a global gaming supplier, partnered with Yaamava’ Resort & Casino at San Manuel in Southern California and Palms Casino Resort in Las Vegas to debut its newest slot family, Mariachi Fortunes Trio™, in a first-of-its-kind, bi-state world premiere.

On July 22, each property hosted a launch celebration inspired by one of the game’s two energetic themes. Yaamava’ Resort & Casino showcased Fiesta de los Vivos™ (the festival of the living) in a vibrant daytime event, while Palms Casino Resort brought Fiesta de las Calacas™ (the festival of the skeletons) to life with a nighttime celebration. Both themes are now live at both properties, inviting guests to explore the dual worlds of the living and the departed through thrilling gameplay.

The premiere transformed both casino floors into lively Mexico-style plazas with themed slot banks, folklorico dancers, live mariachi bands, decorated street carts, and larger-than-life visuals that brought the game’s festive setting to life. Club Serrano members at both Yaamava’ Resort & Casino and Palms Casino Resort received themed giveaways and were among the first to experience Mariachi Fortunes Trio.

“This premiere is a true celebration of innovation and partnership,” said Mark DeDeaux, Senior Vice President and General Manager, Slots, AGS. “Mariachi Fortunes Trio builds on the success of Piñata Pays, one of AGS’ best-performing games of all time and takes it even further with a more immersive theme, richer features, and broader bonus combinations. The dual themes of the game made Yaamava’ and Palms the perfect partners to launch this experience. With both properties under San Manuel’s leadership and a shared focus on delivering bold, unforgettable player experiences, this two-state debut brings the full story of the game to life in a way only they could.”

“From California to Las Vegas, Club Serrano members are the very first to dive into the electrifying world of Mariachi Fortunes Trio™, the thrilling new slot franchise from our incredible partners at AGS,” said Peter Arceo, Chief Gaming Officer for the Yuhaaviatam of San Manuel Nation. “This groundbreaking dual-state world premiere is more than just a launch—it’s a fiesta of immersive gameplay, vibrant visuals, and nonstop excitement. Mariachi Fortunes Trio™ cranks up the energy on our gaming floors at Yaamava’ Resort & Casino and Palms Casino Resort, delivering unforgettable moments and heart-pounding fun our guests will love.”

Mariachi Fortunes Trio will be available exclusively at Yaamava’ and Palms for a limited time before expanding to casino floors across North America.