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Genius Sports partners with 888 to power market-leading data and trading solutions on new SI Sportsbook

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Genius Sports partners with 888 to power market-leading data and trading solutions on new SI Sportsbook

 

  • Genius Sports to power SI Sportsbook with full suite of U.S. sports data, including official NBA, NASCAR and NFL sports data feeds, dynamic content and trading solutions
  • Sports Illustrated’s parent company Authentic Brands Group and 888 Holdings partnered earlier this year to launch SI Sportsbook in the U.S., beginning with Colorado
  • This agreement expands Genius Sports and 888 Holding plc’s existing global partnership

Genius Sports Limited the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, has secured a major new partnership with 888 Holdings plc , one of the world’s leading online betting and gaming companies, to provide its market-leading official data and trading capabilities for SI Sportsbook.

Genius Sports will provide pre-game and in-play content across top tier U.S. sports properties including the NBA, NCAA, NASCAR and NFL. The Company provides sportsbooks with end-to-end value, harnessing official data to power the full user lifecycle from player acquisition to pre-match and in-game betting, through to long-term customer retention.

The agreement makes SI Sportsbook, which has launched in Colorado, the latest U.S. sports betting brand to adopt Genius Sports’ exclusive full suite of NASCAR’s official data-powered in-race betting markets, launched in partnership with Genius Sports in 2020.  SI Sportsbook will also offer NFL official sports data, which includes access to the league’s real-time statistics, proprietary Next Gen Stats (NGS) and official sports betting data feed.

This new partnership builds on Genius Sports’ long-term relationship with 888, which provides it with global sports data and trading solutions, including official data-driven content from the Company’s exclusive sports partnerships with the English Premier League, Liga MX, Argentine and Colombian soccer and Euroleague Basketball.

Yaniv Sherman, SVP & Head of US at 888, said: “This is an important step in SI Sportsbook’s launch. By extending our global partnership with Genius Sports, we are able to combine our proprietary technology with its exclusive real-time sports data to provide a first-class betting and gaming experience for sports fans. We look forward to introducing the SI Sportsbook to customers across Colorado in the coming weeks.”

Mark Locke, CEO at Genius Sports, said: “We are delighted to expand our partnership with 888, a global leader in online betting that has joined forces with Sports Illustrated, one of the iconic sports brands. This new collaboration reinforces the integrity of our official data offerings and ability to give their sportsbook’s customers a first-class betting experience. The launch of SI Sportsbook is a clear statement for the convergence of sports, betting and media in the U.S., and we’re excited to play a pivotal role in its entry into the market.”

Compliance Updates

QTech Games sharpens its LatAm focus with MINCETUR licence in Peru

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QTech Games sharpens its LatAm focus with MINCETUR licence in Peru

 

New certification for emerging-markets leader arrives ahead of key industry summit in Sao Paulo and awards recognition

QTech Games, the leading game aggregator for emerging markets, has had its platform and games successfully approved for the Peruvian market, demonstrating that its premier B2B platform and all-encompassing content conforms to the latest legislative updates to enhance and regulate Peru’s local gaming environment.

Peru’s Ministry of Foreign Commerce and Tourism (MINCETUR) has now issued an online gaming licence to QTech Games, whereby all its platform products and games are now deemed legally permitted. This includes its new software service for retail, QTech Hybrid, which allows land-based partners to scale their operations online. QTech Hybrid simplifies transactions by enabling deposits, withdrawals and gameplay while allowing access to players both in-shop and on personal devices.

This breakthrough hybrid solution has quickly won clients and awards in the comparably fragmented African market (most recently in March for Best Innovation at AGE Lagos), and now promises to do likewise across LatAm, where QTech Games has already signed several major clients for both its aggregation platform and its QTech Hybrid solution. This activity has seen it again nominated for Best Aggregator at the SiGMA Americas Awards, which kickstart the SiGMA Americas summit (7-10 April) next week, as the igaming world converges on Sao Paulo for a must-attend conference in another of QTech Games’ “focus markets” for 2025.

Philip Doftvik, QTech Games’ CEO, said: “It’s fantastic to have certified our aggregation platform in Peru via MINCETUR – and I’m pleased to say we have more such approvals pending across the continent. We attended fantastic events in Rio and, more recently, SAGSE 2025 in Buenos Aires – and anticipate more of the same at SiGMA Americas in Sao Paulo next week, where we’re also thrilled to have been shortlisted for Best Aggregator at their LatAm Awards. Given the venue, Brazil will be dominating the discussion for many at SiGMA Sao Paulo. However, we’ll also be looking beyond Brazilian borders this year, and are already active in Mexico, Chile, Colombia and Paraguay. We know our QTech Hybrid solution will work very well wherever we put a pin on the LatAm map.”

QTech Games delegates will be present at five more LatAm summits in 2025, with SiGMA Americas (7 April) the next port of call – followed by GAT Expo Cartagena (28 April), SBC Americas (13 May), Peru Gaming Show (18 June) and GAT Expo Mexico (28 Aug).

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BETBY STRENGTHENS LATAM PRESENCE THROUGH STRATEGIC PARTNERSHIP WITH CALÍMACO

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BETBY STRENGTHENS LATAM PRESENCE THROUGH STRATEGIC PARTNERSHIP WITH CALÍMACO

 

BETBY, an industry-leading sports betting provider, has announced a long-term partnership with CalĂ­maco, a premium B2B sportsbook supplier with a strong foothold across Latin America. This collaboration aligns with BETBY’s expansion strategy in the LATAM market, reinforcing its commitment to delivering state-of-the-art sportsbook solutions in the region.

As part of the agreement, Calímaco will integrate BETBY’s award-winning sportsbook solution, including its proprietary esports feed BETBY Games, and comprehensive trading and risk management services. Additionally, by leveraging BETBY’s AI-driven technology, AI Labs, Calímaco’s partners will gain access to an unparalleled betting experience tailored to the needs of the LATAM market.

Known for its scalable and robust casino and lottery platform, Calímaco will significantly enhance its offering with an additional 300,000+ events, 8,000+ markets, 125+ sports, and 35+ esports provided by BETBY, cementing its position as a go-to supplier in the region’s competitive iGaming landscape.

Stefanos Karakidis, Head of Business Development at BETBY, commented: “We are excited to partner with Calímaco, a company that shares our vision for technological excellence and operator-focused innovation. Integrating our complete sportsbook solution into Calímaco’s platform will enable brands across LATAM to elevate their sports betting offerings and provide their users with an exceptional experience.”

Alejandro Serrano, Head of Business Development at Calímaco, added: “BETBY’s sportsbook technology is renowned for its flexibility, scalability, reliability, and comprehensive coverage. Incorporating their award-winning solution into our platform will empower our partners with world-class sports betting capabilities, further strengthening our presence in the Latin American market.”

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GLIÂź Names Sangeeta Reddy as Vice President, Innovation

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GLIÂź Names Sangeeta Reddy as Vice President, Innovation

 

To ensure the company keeps its global clients well ahead of the technology curve, Gaming Laboratories International (GLI¼) has named Sangeeta Reddy as Vice President, Innovation. Previously, she served as Vice President of Engineering. Reddy will lead the company’s newly formed Innovation division.

“Technology is advancing at a breathtaking rate. Our mission at GLI is to advance with technology, while also constantly finding ways to do more to keep our clients informed and ahead of what’s next. In her new role, Sangeeta will continue to evolve our evaluation methodologies via her passion for R&D, her extensive experience both in and out of the gaming, and her strong academic background,” said President and CEO James R. Maida.

Reddy began her gaming industry career in 2001 as a PA Engineer at IGT, specializing in VLT, Slot games. She joined GLI in 2020. Prior to joining GLI, Reddy successfully managed Software QA and Development teams at Thomson Reuters and General Motors.

She holds a certificate from the Harvard Business Publishing’s Emerging Leaders program and a certificate in Associates Computer Information Systems. Her Postgraduate certification includes Chief Technology Officer Program, Business Analytics: From Data to Insights, and Driving Strategic Innovation: Leading Complex Initiatives for Impact from the Wharton School Aresty Institute of Executive Education and certifications in Cloud Computing, Artificial Intelligence and Machine Learning: Business Applications, Artificial Intelligence, and Data Science and Business Analytics from the Texas McCombs School of Business, Postgraduate Program.

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