Play'n GO new release Crabby's Gold
Connect with us
Play'n GO new release Crabby's Gold

Latest News

MOLOCO Launches Dynamic Creative for Programmatic Mobile Advertising

Published

on

MOLOCO Launching Dynamic Creative for Programmatic Advertising

 

Automatically builds, deploys, and optimizes ad creative for programmatic ad campaigns across the industry’s leading ad networks, marketplaces, and exchanges
MOLOCO, a leader in machine learning and growth solutions for mobile marketers, announced today the launch of Dynamic Creative for programmatic advertising. MOLOCO’s Dynamic Creative automatically designs, deploys and optimizes personalized ad creative for every individual at the moment of ad serving for app marketers in e-commerce, gaming, entertainment and other app categories. Working in conjunction with MOLOCO Cloud, a cloud-based programmatic advertising platform, Dynamic Creative delivers automatically optimized ad campaigns across the programmatic ecosystem.
Dynamic Creative leverages MOLOCO’s proprietary machine learning technology to design ad creative in real-time based on factors such as the marketer’s best-selling items, the context of the ad placement, and traits of the individual viewing the ad. MOLOCO then deploys the ad programmatically to its network of nearly 10 billion global devices across the world’s leading in-app ad networks, marketplaces and exchanges, including MoPub (a Twitter company), Fyber, Vungle, AdColony, Chartboost, Tapjoy, LINE and more.
“We built our machine learning algorithms to help app marketers get the most out of their data and pinpoint their ideal audiences in order to drive growth quickly, easily, and at scale,” said Ikkjin Ahn, co-founder and CEO of MOLOCO. “With the launch of our Dynamic Creative, we’re taking that one step further by automating the creation of ad creative as well, which helps to not only minimize ad design and development resources but boost conversions by serving personalized ad experiences to every individual, every time.”
MOLOCO’s Dynamic Creative integrates with an advertiser’s catalog of products so that it can design ad creative based on the name, price, image and other details of its top-selling and most relevant items. At launch, MOLOCO supports catalog feed templates from common providers such as Facebook, Google, Criteo, and Naver. Dynamic Creative also syncs with an advertiser’s mobile measurement partner (MMP) to track campaign performance so that it can optimize results on the fly.
“MOLOCO’s Dynamic Creative is a real game changer for us,” said Jeong Eun Kang, SA of Marketing Management Team at LOTTE ON. “We’ve been able to significantly boost ad performance and user LTV by generating a personalized ad that recommends the most relevant offer based on user preferences and important contextual data.”
Marketers interested in using MOLOCO’s Dynamic Creative can request access through their MOLOCO representative. MOLOCO is currently accepting apps in e-commerce, media and streaming content.

Latest News

Esportes Gaming Brasil announces Rita Cunha as Chief Growth Officer

Published

on

Esportes Gaming Brasil announces Rita Cunha as Chief Growth Officer

 

Esportes Gaming Brasil, the group behind the brands Esportes da Sorte and Onabet, has appointed Rita Cunha as Chief Growth Officer (CGO). In her role, she will focus on driving the group’s organic growth, boosting commercial performance, and consolidating data-driven, customer-centric initiatives.

ā€œThe iGaming sector is undergoing a period of rapid and highly competitive expansion,ā€ notes Rita Cunha. ā€œI’m excited to join Esportes Gaming Brasil with the mission of transforming data into agile decision-making, strengthening our owned channels, and creating experiences that maximize user value—from the first interaction to long-term relationships,ā€ she explains.

With over 20 years of experience in e-commerce and technology, Rita has built a career leading growth and marketplace strategies at companies such as PicPay—where she led PicPay Shop—as well as stints at Mosaico (BuscapĆ©), Zoom, Passei Direto, and Match.com. Known for her data-driven business mindset, she brings acquisition, retention, and engagement strategies that have consistently delivered exponential results for high-traffic digital companies.

ā€œRita’s arrival reinforces our strong growth strategy grounded in technology, without compromising the user experience,ā€ says Darwin Filho, CEO of Esportes Gaming Brasil. ā€œHer experience with digital operations, combined with a 360° view of the customer journey, will be essential as we expand our market share in Brazil’s regulated environment.ā€

Continue Reading

Latest News

Goldex Casino by N1 Partners: a new brand tailored for top GEOs

Published

on

Goldex Casino by N1 Partners: a new brand tailored for top GEOs

 

N1 Partners continues to strengthen its position in the iGaming market by expanding its portfolio with the launch of a new brand — Goldex Casino.

Goldex Casino is strategically focused on key Tier-1 GEOs, including Australia, New Zealand, Canada, Germany, Austria, Switzerland, Norway, Ireland, Denmark, and Slovenia. The product supports eight languages with localised content, ensuring broad reach and engagement.

Goldex Casino features a portfolio of over 5,000 games, while its unique Journey Map system transforms gameplay into a personalised adventure with rewards of up to €/$5,000 and 1,000 free spins. VIP players benefit from an exclusive program offering tailored bonuses, higher limits, dedicated account management, and a final prize — a Rolex Sky-Dweller or its cash equivalent of €20,000.

Special attention has been paid to adaptive design across devices, an intuitive interface, and a suite of features that enhance the user experience and drive player retention. Fully licensed, the brand guarantees a high level of transaction security.

With Goldex Casino, partners gain a robust tool to scale traffic across top GEOs and secure long-term profitability. Join N1 Partners and achieve top-tier results together.

On a related note, N1 Partners is currently running its large-scale N1 Puzzle Promo. All registered teams earn puzzle pieces for driving traffic to N1 brands, including Goldex Casino, with the most active participants competing for luxury prizes. The ultimate reward – a private Robinson helicopter, awarded to the winning team at the end of the promo. The campaign runs until the end of the year.

Learn more about opportunities with N1 Partners

Continue Reading

Latest News

FINAL NINE PLAYERS SET FOR THE 2025 WORLD SERIES OF POKERĀ® MAIN EVENTĀ® FINAL TABLE

Published

on

Out of 9,735 total entrants in the third-largest World Series of Poker (WSOP) Main Event in history, only nine players remain as the lineup is set for the 56th annual WSOP Main Event final table.

John Wasnock, Michael Mizrachi, Braxton Dunaway, Kenny Hallaert, Leonor Margets, Luka Bojovic, Adam Hendrix, Daehyung Lee,Ā andĀ Jarod MinghiniĀ will return to the Horseshoe and Paris in Las Vegas, Nevada, on Tuesday, July 15, with each player eyeing not only the $10 million top prize and WSOP Main Event bracelet, but a chance at forever solidifying their names in poker history. Duking it out over eight days of poker action, the resilience of the nine remaining players has earned them a seat at poker’s most prestigious final table.

Action at the 2025 WSOP Main Event final table will begin at 1:30 P.M. local time and will play down to four players, with the final day of the tournament set for Wednesday, July 16, starting at 1:30 P.M. local time.Ā 

A historic WSOP Main Event final table that includes not only a four-time Poker Players Championship winner but also the first woman since 1995, poker fans around the world look forward to a highly anticipated conclusion to the 2025 WSOP Main Event.

2025 WSOP Main Event Final Table Chip Counts:

John WasnockĀ (North Bend, Washington, United States) – 108,100,000 Chips

John Wasnock, 50, is a poker player from North Bend, Washington who will be proudly representing the Evergreen state at the WSOP Main Event final table as the overall chip leader. Owning over $143 thousand in live tournament earnings, Wasnock’s largest career cash of $56,330 has been far surpassed with his performance in the Main Event.

Michael MizrachiĀ (Las Vegas, Nevada, United States) – 93,000,000 Chips

Michael Mizrachi, 44, is the most decorated poker player to reach the 2025 WSOP Main Event final table. A seven-time WSOP bracelet winner, Mizrachi has already had a historic summer, winning his record fourth Poker Players Championship title. On the cusp of adding a WSOP Main Event title to his already long list of poker accolades, taking down the 2025 WSOP Main Event would add $10 million to Mizrachi’s already impressive live tournament earnings total of just over $19 million.

Braxton DunawayĀ (Midland, Texas, United States) – 91,900,000 Chips

Advertisement
Stake - Best Online Casino & Sports Betting Platform

Braxton Dunaway, 42, lives in Midland, Texas, and is a family man who makes his living in the oil and gas industry. Already having a WSOP bracelet to his name, Dunaway won the $1,500 Monster Stack for $1,162,681 during the 2023 WSOP. Dunaway’s $1.5 million in live tournament earnings could increase tenfold by winning the $10 million top prize in the 2025 WSOP Main Event.

Kenny HallaertĀ (London, England, United Kingdom) – 80,500,000 Chips

Kenny Hallaert, 43, is a Belgian professional poker player residing in London, England. No stranger to success on the felt, Hallaert has racked up a number of poker tournament titles across poker tournament series around Europe, contributing to $5.9 million in live tournament winnings across his career. Still seeking his first career WSOP bracelet, Hallaert’s first title won in the United States could be the biggest one of them all.

Leonor MargetsĀ (Barcelona, Spain) – 53,400,000 Chips

Leonor ā€œLeoā€ Margets, 41, is not only the last woman standing in the 2025 WSOP Main Event but is also the first woman to reach the WSOP Main Event final table since 1995. Hailing from Barcelona, Spain, Margets is not new to success at the WSOP, having won her lone bracelet in the $1,500 No-Limit Hold’em Closer for $376,850 in 2021. With over $2 million in live tournament winnings, Margets looks to not only add $10 million to her career total but also become the first woman to ever win the WSOP Main Event.

Luka BojovicĀ (Vienna, Austria) – 51,000,000 Chips

Luka Bojovic, 37, is a Serbian doctor and poker player residing in Vienna, Austria. A member of the Pokercode collective, Bojovic’s largest career score of $134,617 came from his eighth place finish in the 2024 WSOP Europe Main Event, contributing to his live tournament career winnings total of over $700 thousand. Winning his lone piece of WSOP hardware by taking down the Monster Stack event at the 2024 WSOP International Circuit series in Marrakech ($45,600), Bojovic is in contention to win the most prestigious poker trophy of them all

Continue Reading

Trending

GamingAmericas.com (part of HIPTHER) is your one-stop portal for the latest news, insights, and analyses in the gaming industry across the Americas. From legislative updates and market trends to interviews with industry leaders, we provide a comprehensive look at the dynamic landscape of both online and land-based gaming. Whether you're a stakeholder looking to stay ahead of the curve or a gaming enthusiast eager for reliable updates, GamingAmericas.com has got you covered. Follow us on social media and subscribe to our newsletter for real-time updates and exclusive content. Make informed decisions and stay ahead in the game with GamingAmericas.com.

Disclaimer: All the information provided is for educational and entertainment purposes only. Always check your local laws before participating in any gaming activities.

Copyright Ā© 2018 – 2025, HIPTHER. All Rights Reserved.