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FansUnite Entertainment Provides Corporate Update
The first quarter of 2021 saw a record $28.3M in betting volume and a 136% increase in revenue for McBookie compared to the same period in 2020 as well as other key developments
FansUnite Entertainment Inc. is pleased to provide the following corporate update for the first quarter of 2021.
McBookie’s Exceptional Growth
Betting volume on the sportsbook and casino for McBookie Ltd. (“McBookie”) increased significantly, setting new records.
McBookie’s gross gaming revenue was $982K CAD, a record for any quarter since inception and an increase of 136% as compared to the first quarter of 2020;
Gross margins increased by approximately 138% as compared to the first quarter of 2020; and
Total betting volume on the platform surpassed $28M CAD for the quarter
At its peak betting volume during the first quarter of 2021, McBookie had over 1,000 unique customers on the casino alone, as well as 23,000 bets placed in a single week on the sportsbook – the highest number of wagers in a week since its inception in 2009.
Other Key Developments
U.K. Gambling Licenses Application
FansUnite has applied for critical U.K. Gambling Licenses which are recognized as the gold standard for lawful sports betting and casino operations by gambling authorities worldwide. The U.K. Gambling Licenses would enable FansUnite to deploy its B2B Gaming solutions to betting operators and launch B2C wagering platforms in the leading U.K. online gambling market. The application is expected to be approved in the second quarter of 2021, subject to FansUnite meeting all applicable requirements.
Esports Sportsbook in the U.S.
The previously announced Esports sportsbook with Sky Ute Casino has undergone its private beta testing phase and is ready to be launched upon receiving final regulatory approval. The wagering system of the sportsbook has demonstrated the ability to meet all local requirements including remote server installation of FansUnite’s betting engine and player database, geofencing, player KYC and the successful integration of Sightline payments.
Askott Games Integration with The Ear Platform
Askott Games, a wholly-owned subsidiary of FansUnite has completed testing on its first four RNG games and delivered them to The Ear for integration. The Company is in The Ear development queue and will announce when the integration is complete and the first games go live. Now that 4 games have been completed, FansUnite is actively working on additional aggregator partnerships and is in development of their 5th RNG game.
“The first quarter of 2021 represents a key inflection point for us as we continue to hit new milestones,” said Scott Burton, CEO of FansUnite. “We are delighted to announce McBookie’s strong performance as well as the rapid expansion of our B2B operations in the North American and European market. Obtaining the U.K. gambling licenses, coupled with the completion of our esports wagering platform in Colorado and the full integration of Askott Games’ iGaming solutions will allow us to solidify our position as a leading global online betting company.”
Latest News
SCCG Partners with Osage Nation Gaming Enterprise to Enhance Interactive Gaming Operations with Managed Services
SCCG Management, a leading global advisory firm in the gaming and sports betting industry, is proud to announce its engagement by the Osage Nation Gaming Enterprise (ONGE) to assist in developing innovative, robust, player-centric solutions for sportsbook operations, on-line/mobile social casino, and Class II mobile on-premise gaming, designed to enhance the patron experience with diverse content, and drive operational efficiency.
The ONGE, operators of seven gaming and hospitality facilities in Oklahoma, is known for providing an intimate, guest-focused gaming, service, and entertainment experience. This collaboration marks a significant step in integrating advanced technology and operational expertise to deliver innovative solutions for the evolving interactive gaming landscape.
SCCG Managed Services (SCCGMS) specializes in turnkey solutions for tribal operators to develop, optimize, and manage sports betting and interactive gaming offerings. For the ONGE, , SCCGMS will assist in sourcing and implementing customized products and services tailored to their operations, enabling patrons to enjoy casino-style games on their mobile devices while within designated areas of the casino properties. This service ensures compliance with regulatory standards while delivering a seamless and convenient gaming experience.
“Our mission is to ensure operators like the Osage Nation Gaming Enterprise can fully harness the potential of their gaming operations,” said Stephen Crystal, Founder and CEO of SCCG Management. “This partnership is about bringing cutting-edge technology and operational expertise to elevate interactive gaming experiences. We are honored to collaborate with the ONGE, a leader in tribal gaming, to pave the way for enhanced content, responsible gaming, and innovation.”
“On behalf of Osage Casinos, we are very pleased to announce our engagement of SCCG to assist us with developing these new products and services for our guests,” offered Kimberly Pearson, CEO of Osage Gaming.
Compliance Updates
Licenses received: RockApp strengthens its position in the US iGaming market
RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.
These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.
This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.
“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”
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BetMGM Secures Exclusive Online Casino Content Rights to “Family Feud” and “The Price is Right” with Fremantle Partnership
BetMGM, a leading iGaming and sports betting operator, announced a new and exclusive online casino rights partnership with Fremantle, a world leader in creating, producing and distributing entertainment content for over 100 years. The multi-year agreement secures the intellectual property rights for iconic game shows “The Price is Right” and “Family Feud” for slots, table games, and non-traditional casino games. The partnership establishes the foundation for BetMGM to create customized online casino content around both game show brands.
“This partnership unlocks various ways for BetMGM and Fremantle to collaborate and expand our brand. ‘Family Feud’ and ‘The Price is Right’ are two of the most popular game shows in North America, and we look forward to bringing their fun and excitement to our online casino in various exciting ways,” said Adam Greenblatt, Chief Executive Officer of BetMGM.
During select weeks throughout the upcoming seasons, BetMGM will be featured as a sponsor with exclusive, never-before-seen partnership integrations for “Family Feud” and “The Price is Right”. Throughout 2025 BetMGM and Fremantle will reveal additional details on these planned partnership activations.
Suzanne Lopez, COO of Fremantle North America, said: “Our exclusive deal with BetMGM and our premier game show IP represents a significant milestone for us both. This innovative collaboration paves the way for in-game branding across diverse online casino categories, while also providing opportunities for integrated TV sponsorships. It’s all about enhancing how fans of ‘The Price Is Right’ and ‘Family Feud’ connect with the shows in fresh, immersive ways.”
The company’s award-winning online casino is home to over 3500 titles across North American markets and one of the largest state-by-state exclusive jackpot networks. BetMGM’s jackpot network currently consists of more than 20 game titles including popular games such as MGM Grand Millions, Bison Fury, and Loot’En Khamun and the Dead Sea Scrolls.
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