Press Releases
NFL announces tri-exclusive official sports betting partners
The National Football League announced its first-ever U.S. sportsbook partnerships as Caesars Entertainment, DraftKings and FanDuel have reached agreements to become Official Sports Betting Partners of the NFL. As part of these multi-year agreements, all three partners will have the exclusive ability to leverage NFL marks within the sports betting category and activate around retail and online sports betting. They will also engage with fans through NFL-themed free-to-play games.
Additionally, Caesars, DraftKings and FanDuel will have the right to integrate relevant sports betting content directly into NFL Media properties including NFL.com and the NFL App. DraftKings and FanDuel will enhance their fan experiences with NFL highlights, footage and Next Gen Stats content. Caesars and the NFL will collaborate on integrating NFL content into Caesars platforms as well. Caesars, DraftKings and FanDuel will all use the NFL’s official League data feed.
Finally, in support of the NFL’s commitment to protect the integrity of the game and its fans, all three partners have agreed to adhere to the NFL’s core integrity policies, and will collaborate with the NFL on intelligence sharing, advocacy efforts, and responsible gaming education.
“As the sports betting landscape has continued to evolve in the United States, we have been thoughtful with our strategy and are excited to announce three partners who share the NFL’s vision and goals,” said Renie Anderson, Chief Revenue Officer and Executive Vice President of NFL Partnerships. “Working closely with Caesars, DraftKings and FanDuel, we will provide fans new and different ways of interacting and engaging with the sport they love.”
Expanding its relationship with the League, Caesars Entertainment will become an Official Sports Betting Partner of the NFL while continuing as the League’s Official Casino Sponsor. As the Official Casino Sponsor of the NFL, Caesars retains its exclusive casino rights to use NFL trademarks in its marketing and provide unique experiences for NFL fans using its more than 50 casino properties, celebrity chefs, premier music artists, and a wide range of entertainment elements onsite. As the Official Casino Sponsor, Caesars will create tentpole activations at key NFL events including, the 2022 Pro Bowl and 2022 NFL Draft in Las Vegas. The extended agreement also encompasses Caesars online iGaming applications. In the sports betting space, Caesars will partner with the League to create content and opportunities for engagement across both its legal online sports betting operations and its expansive network of retail sportsbook locations across the country.
In addition to becoming an Official Sports Betting Partner of the NFL, DraftKings renews its exclusive relationship as the Official Daily Fantasy Partner of the NFL with exclusive rights to NFL IP and marks. DraftKings will continue to collaborate with the League on a variety of content and product offerings that fans can engage with on the DraftKings Sportsbook and Daily Fantasy Sports apps. The deal also includes integrations across NFL Media properties including a continued prominent presence within the NFL RedZone channel.
FanDuel, the NFL’s newest partner, will have a series of content integrations including both in-game and post-game highlights directly available within its sportsbook and fantasy sports platforms this coming season. The company will have access to footage rights that bring the NFL’s excitement to FanDuel’s owned and produced content across its various platforms and will work with the League on pre-game integration opportunities on the NFL Network for the seven regular season games the network will air in 2021.
“As the first-ever gaming partner of the National Football League, everyone at Caesars Entertainment is thrilled to expand and strengthen our relationship,” said Tom Reeg, CEO of Caesars Entertainment. “Together, we will create new ways for football fans to share in the action of their favorite sport. Football season will be more exciting than ever now that fans can enjoy an enhanced experience at our casinos, in our sportsbooks, and onlineâall while earning Caesars Rewards credits and tier status that they can use to unlock incredible experiences.”
“The way fans consume sports years from now will look drastically different, and it will be due in part to forward-thinking collaborations like our expanded relationship with the NFL today as an Official Sports Betting and Exclusive Daily Fantasy Sports Partner,” said Jason Robins, CEO, chairman and co-founder, DraftKings. “We share the same vision as the NFL on fan engagement and believe this agreement will lead to new innovations that will ultimately enhance both the product on the field and on the screen.”
“On Super Bowl Sunday we got a glimpse at how powerful the combination of the NFL’s excitement and our platform can be in delivering an enhanced fan experience. We are delighted to make that combination official by pairing America’s market share leading sportsbook with America’s favorite sports league,” said Matt King, Chief Executive Officer at FanDuel. “This partnership provides our shared customers with a new level of innovation and unmatched premium content directly within our platform ultimately enhancing every gameday.”
Compliance Updates
INCENTIVE GAMES RECEIVES FULL PAY-TO-PLAY GAMING CERTIFICATION IN BRAZIL
Incentive Games, a leading B2B games provider specialising in player acquisition and retention, today announced it has received full certification from Gaming Laboratories International (GLI) to offer its Pay-to-Play games in the Brazilian market.
This certification encompasses Incentive Games’ entire suite of games, random number generator (RNG), and remote gaming service (RGS), paving the way for the company to expand its reach into the thriving Brazilian gaming market.
Stewart Gove, COO of Incentive Games, commented, “This GLI certification is a huge milestone for us, and a testament to the hard work and dedication of the entire Incentive Games team. It demonstrates our commitment to delivering the highest quality and most secure gaming experiences to players worldwide. We are delighted to now offer our P2P games to licensed operators in the dynamic Brazilian market.”
Latest News
Play’n GO announce exclusive US release of hit title Piggy Blitz Disco Gold
Piggy Blitz sequel now exclusively available with DraftKings and Golden Nugget in Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut
Playân GO, the worldâs leading casino entertainment provider, has announced the exclusive US network release of its hit title, Piggy Blitz Disco Gold.
Piggy Blitz Disco Gold is a sequel to Piggy Blitz, which took the US by storm in 2024. Piggy Blitz Disco Gold sees the piggies move from breaking piggy banks to busting disco moves on the dance floor in a bid to collect Cash Coins and pile up Instant Rewards in a high-stakes dance-off.
The game is now exclusively available with DraftKings and Golden Nugget in the states of Michigan, New Jersey, West Virginia, Pennsylvania, and Connecticut until February 5th.
Anna Mackney, Head of Regional Sales US at Playân GO added âPiggy Blitz was such a hit in the US last year, we couldnât wait to release this eagerly anticipated sequel. Piggy Blitz Disco Gold has already hit the ground running since its release last week, and weâre excited to expand our US games portfolio with such a high-quality title.â
Compliance Updates
FBMDS obtains certification to operate in Brazil
FBMDS proudly announces its certification to operate in the Brazilian iGaming market, marking a significant milestone in its global expansion strategy. This achievement reinforces FBMDSâs leadership in the video bingo category and its commitment to deliver spotless quality, innovation and compliance to Brazilian operators and players.
With this certification, FBMDS becomes one of the few iGaming providers authorized to deliver certified, high-quality games tailored to the Brazilian market in which the brand is deeply enrooted because of its cultural background. This development not only strengthens the brandâs position in a rapidly growing sector but also offers Brazilian players and operators access to a portfolio of games that combine cutting-edge technology, cultural match, and world-class security standards.
âThis certification represents a pivotal moment in our journey,â said Renato Almeida, Director at FBMDS. âIt demonstrates our commitment to the Brazilian market, ensuring a safe, exciting, and fully compliant gaming experience for players, while empowering operators with premium certified content that drives engagement and growth.â
For FBMDS, this milestone aligns with its 2025 narrative: a roadmap focused on market expansion, innovation, and leadership in key iGaming segments. Brazilâs rapidly expanding market provides a prime opportunity to bring FBMDSâs renowned expertise in video bingo to a whole different level.
For operators, FBMDSâ certified games provide assurance of compliance with Brazilian regulations, while its innovative products and collections are designed to captivate players and drive business growth.
On what Brazilian players is concerned, online casino gaming enthusiasts can look forward to a personalized gaming experience that reflects their culture, preferences, and expectations, underpinned by the highest standards of excellence and safety.
Following this certification, FBMDS will launch a series of targeted marketing campaigns, event participations such as the SBC Summit Rio, in Rio de Janeiro, this February, and direct engagements with new clients. In the first quarter, FBMDS plans to strengthen its partnerships with operators and expand its footprint in Brazil through strategic initiatives and localized offerings.
FBMDS has long been a pioneer in the video bingo category, delivering innovative, culturally relevant titles that resonate with global audiences. Certification in Brazil is simply the recognition of its expertise and dedication to raising the bar in iGaming. By aligning its operations with local regulatory requirements, FBMDS ensures that its games offer a seamless, enjoyable experience while meeting the marketâs unique demands.
-
Latest News6 days ago
Push Gaming makes market entry with several operators in Brazil
-
Compliance Updates4 days ago
BF Games Makes Strategic Entry into Brazilian Market
-
Compliance Updates6 days ago
Evoplay strengthens Brazilian market entry with RNG validation
-
Latest News6 days ago
Gaming Corps makes debut in regulated Brazil
-
Latest News3 days ago
Plaza Hotel & Casino offering free stalls to temporarily rehome horses affected by the California wildfires
-
Affiliate Industry3 days ago
MetaBet inks Gentoo Media partnership to enhance flagship sites
-
Compliance Updates4 days ago
Bragg Gaming is Live in Brazilâs Regulated iGaming Market
-
Interviews6 days ago
Patricio Molloy: WA.Technology is ready to raise the bar for LatAm in 2025