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Leading Esports Platform Challengermode Announces US Launch

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Esports platform Challengermode announces US launch

 

Leading Swedish esports platform Challengermode, the home of competitive gaming, has today announced that it will be launching into the North American market. With a focus on building out existing and new partnerships, driving customer acquisition and expanding its international team, this move will help deliver against its mission to make esports accessible to everyone.

The Challengermode platform serves as an esports ecosystem for key actors, including game developers, tournament organizers, content creators and brands. It provides a place where millions of esports fans and casual gamers can compete at any level of skill. For organizers it offers an automated and scalable tournament and league infrastructure, and flexible monetization tools.

For years, Challengermode has been the home for various national, collegiate and corporate esports leagues throughout Europe, as well as a wide variety of official competitions for game publishers like Riot Games, EA Games and PUBG Corp (KRAFTON, Inc.) – with millions of competitions played on the platform yearly. Among its suite of fully automated game titles is the popular mobile game Gods of Boom that integrated with Challengermode’s platform in order to provide its community with accessible esports tournaments.

CEO at Challengermode Robel Efrem said: “We’re incredibly excited to announce our official expansion into the US. Thanks to our established industry partners we are well positioned to bring grassroots esports the focus it deserves, giving players an all important place to compete and level up their skills – while simultaneously acting as a gateway for other stakeholders to participate in the esports economy. Beyond creating a space for players and organizers, our presence in the US is also targeting further integration with game developers looking to build out the esports aspects of their games, allowing new esports titles to hit the ground running.”

Challengermode has been rapidly adopted by thousands of tournament organizers that use its infrastructure to scale up their esports competitions – even ahead of the official US launch.

The esports infrastructure is made available through Challengermode Spaces, with which any gaming community, tournament organizer or game developer gets access to their own all-in-one esports arena. Spaces makes it possible and accessible to grow, engage and monetize an esports or game community.

Philip Hubner, Chief Business Development Officer at Challengermode: “North America is home to over 57 million esports viewers but, despite the scene’s exponential growth in the last decade, the vast majority of this audience has never had a chance to participate in esports in any capacity – this is especially true on consoles. The industry is still extremely top heavy, and built too much around sponsorship, broadcasting licenses and advertising revenue, rather than consumer revenue and participation. Challengermode is looking to turn the current industry model on its head – creating value for all esports stakeholders from the bottom up as well as the top down. Game Developers to us are a key part of what will drive this change, and so we’re excited to work more closely with developers across the Americas – and around the world.”

With recent funding from eWTP Innovation Fund, the global investment arm of the Alibaba Group, GP Bullhound, Telia Ventures and Swedish soccer player Zlatan Ibrahimovic, Challengermode has cemented its position as the fastest-growing grassroots esports platform. The company has hosted millions of competitions with millions of players in Europe alone, and has partnered with some of the globe’s biggest names in esports, including FIFA, renowned esports team Fnatic and digital gaming festival DreamHack. The platform already supports some of the most popular esports titles in the world, including League of Legends, DotA 2, FIFA and PUBG with more being added all the time.

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Esportes da Sorte celebrates Brazilian culture with Parintins and SĂŁo JoĂŁo Sponsorships

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Esportes da Sorte celebrates Brazilian culture with Parintins and SĂŁo JoĂŁo Sponsorships

 

Esportes Gaming Brasil, the owner of Onabet and Esportes da Sorte, is making its debut at the 58th Parintins Folklore Festival with an interactive project that blends cultural promotion, economic development, and social responsibility.

The brand becomes the first regulated betting operator to offer institutional support to the event, which welcomes around 120,000 visitors and generates BRL 184 million in local economic activity, according to the Amazonas State Government.

This cultural commitment comes on the back of Esportes Gaming Brasil sponsoring 31 SĂŁo JoĂŁo festivals during June in 27 cities across the Northeast and Southeast regions. This initiative strengthens the brand’s strategy of connecting with the public through the appreciation of Brazilian cultural expressions.

Esportes da Sorte’s focus was creating memorable experiences as each event featured scenography by Pernambucan artist Perron Ramos. Another notable element was the Vila Junina (June Village), a themed area blending traditional elements with interactive experiences. Classic games such as Pescaria da Sorte (Fishing of Fortune), Barraca do Beijo (Kissing Booth), and Argola da Sorte (Ring Toss) bring nostalgia to the festivities.

For the three-day Parintins Folklore Festival starting today, the brand will be energising Parintins with a series of experiences celebrating local culture. These include a panoramic lounge with a special view of the Bumbódromo, the Truck da Sorte — a space combining karaoke and free hydration — as well as a Social Arena installed in the Garantido and Caprichoso neighborhoods, featuring artistic performances, rest areas, free water distribution, and Instagram-worthy spots. Festivalgoers will also be able to get their hands on custom giveaways throughout the festival. All elements of the visual project are inspired by Amazonian art. The graphics feature illustrations by Curumiz, a Parintins-based duo formed by Alziney Pereira and Kemerson Freitas.

Sofia Aldin, CMO of Esportes Gaming Brasil, the group behind the brand commented: “Esportes Gaming Brasil cares passionately about regional values and strengthening Brazilian popular culture. It’s more than simply showcasing our brand, we want to create value for the people who live for events like the Parintins Folklore Festival and the São João festivals. Being part of these events backs our strategy of supporting traditions that drive local economies and celebrate regional identities.”

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BETBY EXPANDS LATAM FOOTPRINT WITH MOBADOO ESPORTS PARTNERSHIP

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BETBY EXPANDS LATAM FOOTPRINT WITH MOBADOO ESPORTS PARTNERSHIP

 

BETBY, a leading sportsbook supplier, has announced a new partnership with prominent LATAM-focused esports provider Mobadoo, in a move that will see its Betby.Games portfolio fully integrated into Mobadoo’s product lineup.

This collaboration enables Mobadoo — which has an established presence and deep market understanding across Latin America — to incorporate BETBY’s proprietary and award-winning esports offering, delivering dynamic and fast-paced betting content to its growing user base. Among Betby.Games’ titles are eSoccer, eBasketball, eFighting, eCricket, eShooter, eHorse Racing, eTennis, and the Brazil-relevant eVaquejada.

As one of the most comprehensive and high-frequency esports betting solutions in the industry, Betby.Games offers access to more than 70 tournaments, over 350 betting markets, and more than 300,000 live matches each month. This collaboration will not only enhance Mobadoo’s offering but also reinforce BETBY’s position as a leading esports supplier in the LATAM region, a key pillar in the supplier’s global expansion strategy.

“Mobadoo has an excellent reputation and strong regional expertise, making them an ideal partner for us. Their commitment to innovation in esports and the rapid growth of this vertical in the region made our partnership only a matter of time,” commented Kirill Nekrasov, BETBY’s Head of Sportsbook Product. “This agreement not only expands the reach of our unique Betby.Games content, but also aligns perfectly with our global strategy of delivering flexible, high-performance esports solutions to next-generation operators. Together, we’re set to further strengthen our leading position in the LATAM region.”

JosĂ© AnĂ­bal Aguirre, Chief Marketing Officer at Mobadoo, added: “We’re thrilled to integrate Betby.Games into our offering. The depth and quality of their esports content is unmatched, and this partnership gives us a powerful new edge in catering to LATAM’s passionate esports fanbase. With BETBY’s support, we’re confident we can elevate the player experience and unlock new growth opportunities across the region.”

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Red Bull Home Ground Heads to New York this November

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Red Bull Home Ground, the pro VALORANT invitational, is set to make its return with a blockbuster fifth edition, bringing together the world’s top teams to New York City, for one of the most exciting showcases in the esports calendar. From November 13–16, the iconic Hammerstein Ballroom at the Manhattan Center will host four electrifying days of competition, as global giants and rising stars fight to claim the title of 2025 off-season champions.

This year, Red Bull Home Ground will feature a stacked lineup of elite contenders. Returning champions T1 are ready to defend their crown, joined by two-time VCT Global Event winners Fnatic and fan-favourites G2 Esports, Sentinels, and ZETA DIVISION. Joining these giants will be the two top teams who earn their place through the Play-In Stage and an additional team to be revealed – a gauntlet of global qualifiers open to all in India, USA, Spain, Turkey, Chile, Egypt, Belgium, Germany, South Africa, Netherlands, Japan, and EMEA qualifiers, giving players around the world the chance to earn a spot to go against the best-of-the-best on the main stage. The final main stage slot will be revealed at a later date.

For the first time, the Red Bull Home Ground World Final will be hosted in the United States, taking place at the legendary Hammerstein Ballroom in Manhattan. Known for its grand Beaux-Arts architecture and storied history hosting icons like The Grateful Dead and Guns N’ Roses, the venue offers a perfect blend of classic New York legacy and modern spectacle for this high-stakes tournament. The action kicks off on November 13-14, with both days dedicated exclusively to the Play-in stage and the opening stages of the competition. For fans eager to experience the action live, tickets for the public main stage event on November 15-16 are available for purchase via Ticketmaster.

At last year’s Red Bull Home Ground in Berlin, fans were treated to an unforgettable grand final as T1 stormed to victory over Cloud9, clinching the championship title with a dominant 3-1 series. With every edition, Red Bull Home Ground has elevated the VALORANT off-season calendar, known for its fast-paced format, jaw-dropping plays, and international flair. Red Bull Home Ground continues to be a staple tournament for pro teams looking to compete against the best competition and for fans ready to witness thrilling match-ups.

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